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Mohammad Aziz, Freelancer Marketer & Business developer

Mohammad Aziz

Freelancer Marketer & Business developer·Freelance

Egypt

Bachelor's degree, Bachelor's Degree, Management and Agricultural Economics

Work experience

Total years of experience: 16 years, 10 months

Freelancer Marketer & Business developer

January 2024 - Present

Freelance

Dubai, United Arab Emirates

January 2024 - Present

Company industry:
Media Production

Sales And Marketing Manager

March 2016 - December 2023

GALLOP MEDIA

Cairo, Egypt

March 2016 - December 2023

• Develop and coordinate partnerships with vendors, media outlets, and other stakeholders.
• Conduct market research and evaluate opportunities to identify potential partners and clients.
• Recruit, train, and coach marketing and sales teams to achieve business objectives.
• Develop and implement marketing strategies to achieve the goals and objectives while ensuring efficient resource allocation.
• Conduct market research to identify trends, customer preferences, and the competitive landscape to identify references and craft briefs.
• Design and align marketing strategies with business goals, set specific objectives, and craft briefs.
• Collaborate with internal teams to create engaging and informative content that resonates with target audiences for diverse marketing channels.
• Lead brand identity creation and manage messaging and visual representation across various marketing channels.
• Manage the production of promotional materials, including brochures, videos, and advertisements.
• Plan, implement, analyze, and adjust campaigns across various advertising channels such as TV, radio, outdoor signs, PPC, and events.
• Plan and organize marketing and PR events, including conferences, exhibitions, product launches, focus groups, and engagement activities.
• Oversee digital marketing campaigns and utilize SEO and SEM.
• Analyze and report on digital marketing performance, using data to develop future strategies and maximize ROI.
• Foster effective communication within internal departments and with external stakeholders to align efforts with marketing objectives.
• Develop sales action plans for new and existing clients based on market needs and business objectives.
• Maintain relationships with important clients by regularly visiting, understanding their needs, and anticipating new marketing opportunities.
• Handle and solve client complaints, offer tailored services, and close new deals to maintain client loyalty and expand the business portfolio.
• Manage sales representatives, coordinate activities, track performance, and update sales processes.

Company industry:
Marketing
Job role:
Marketing and PR

Sales and Marketing Manager

March 2016 - December 2023

GALLOP MEDIA

Cairo, Egypt

March 2016 - December 2023

Sales and Marketing Manager
• Develop and coordinate partnerships with vendors, media outlets, and other stakeholders.
• Conduct market research and evaluate opportunities to identify potential partners and clients.
• Recruit, train, and coach marketing and sales teams to achieve business objectives.
• Develop and implement marketing strategies to achieve the goals and objectives while ensuring efficient resource allocation.
• Conduct market research to identify trends, customer preferences, and the competitive landscape to identify references and craft briefs.
• Design and align marketing strategies with business goals, set specific objectives, and craft briefs.
• Collaborate with internal teams to create engaging and informative content that resonates with target audiences for diverse marketing channels.
• Lead brand identity creation and manage messaging and visual representation across various marketing channels.
• Manage the production of promotional materials, including brochures, videos, and advertisements.
• Plan, implement, analyze, and adjust campaigns across various advertising channels such as TV, radio, outdoor signs, PPC, and events.
• Plan and organize marketing and PR events, including conferences, exhibitions, product launches, focus groups, and engagement activities.
• Oversee digital marketing campaigns and utilize SEO and SEM.
• Analyze and report on digital marketing performance, using data to develop future strategies and maximize ROI.
• Foster effective communication within internal departments and with external stakeholders to align efforts with marketing objectives.
• Develop sales action plans for new and existing clients based on market needs and business objectives.
• Maintain relationships with important clients by regularly visiting, understanding their needs, and anticipating new marketing opportunities.
• Handle and solve client complaints, offer tailored services, and close new deals to maintain client loyalty and expand the business portfolio.
• Manage sales representatives, coordinate activities, track performance, and update sales processes.

Company industry:
Marketing

Sales And Marketing Manager

September 2014 - January 2016

Egypt Media Development Program (EMDP)

Cairo, Egypt

September 2014 - January 2016

1. Research and develop revenue-generation strategies for the organization, including advertising and strategic media partnerships.
2. Set a targeting plan for local and network-wide sponsors.
3. Identify and approach potential sponsors with market research conducted by the organization.
3. Design advertising spaces in print and online publications.
4. Develop and implement sales plans and lead a sales team.
5. Establish relationships with national and regional media professionals, aiming to generate content-sharing partnerships.
6. Diligently document all activities.
7. Managing and developing the sales team
8. Setting targets for individual sales members and monitoring their performance
9. Presenting the company’s solutions to potential clients, negotiating contracts, and closing deals.
10. Event planning, design, and production while managing all project delivery elements within time limits

Company industry:
Media Production

Business Development Executive

January 2013 - July 2014

Egypt Media Development Program (EMDP)

Cairo, Egypt

January 2013 - July 2014

1. Research and develop revenue-generation strategies for the organization, including advertising and strategic media partnerships.
2. Set a targeting plan for local and network-wide sponsors.
3. Identify and approach potential sponsors with market research conducted by the organization.
3. Design advertising spaces in print and online publications.
4. Develop and implement sales plans and lead a sales team.
5. Establish relationships with national and regional media professionals, aiming to generate content-sharing partnerships.
6. Diligently document all activities.
7. Managing and developing the sales team
8. Setting targets for individual sales members and monitoring their performance
9. Presenting the company’s solutions to potential clients, negotiating contracts, and closing deals.
10. Event planning, design, and production while managing all project delivery elements within time limits

Company industry:
Media Production

Marketing Executive

July 2010 - November 2012

O Farms

Cairo, Egypt

July 2010 - November 2012

• Contributing to the development of marketing strategies.
• Conducting market research on company’s products.
• Identifying customer requirements, defining market and competitor's analysis,
• Designing and implementing marketing plans for company products.
• Improving product marketability (e.g. quality, packaging, delivery and payment terms).
• Working as sales representative to achieve targeted sales strategies.
• Maintaining client relations.
• Creating and presenting sales strategies and performance reports

Company industry:
Food & Beverage Production

Sales Executive

April 2009 - May 2010

A.M. Overseas

Cairo, Egypt

April 2009 - May 2010

• Implement sales activities and maximize business opportunities in Cairo area
• Expanding company’s share of hotels and restaurants food & beverage market
• Generate new client’s relationships through various sales activities and visits to hotels purchasing managements and top chefs
• Identifying client’s requirements
• Achieve individual sales targets by maintaining and creating a close relationship with Key persons.
• Managing delivery and ensuring client’s satisfaction
• Researching, Monitoring and analyzing competitors
• Reporting and working with marketing department in order to increase clients base

Company industry:
FMCG

Education

Faculty of Agricultural, Ain Shams University

May 2008

May 2008

Bachelor's degree, Bachelor's Degree, Management and Agricultural Economics

Egypt

Skills

Media
Expert
Media
Expert
Live Events
Expert
Live Events
Expert
Advertising
Expert
Advertising
Expert
Business Development
Expert
Business Development
Expert
Marketing
Expert
Marketing
Expert
MARKET RESEARCH
Expert
MARKET RESEARCH
Expert
BROCHURES
Expert
BROCHURES
Expert
MARKETING STRATEGIES
Expert
MARKETING STRATEGIES
Expert
COMMUNICATIONS
Expert
COMMUNICATIONS
Expert
DIGITAL MARKETING
Expert
DIGITAL MARKETING
Expert
EXHIBITIONS
Expert
EXHIBITIONS
Expert
SEARCH ENGINE OPTIMIZATION
Expert
SEARCH ENGINE OPTIMIZATION
Expert
RESEARCH
Expert
RESEARCH
Expert
SALES
Expert
SALES
Expert
MARKETING MANAGEMENT
Expert
MARKETING MANAGEMENT
Expert

Languages

Arabic

Native Speaker

Training and Certifications

Training
Advertising’s Third Way
The Poynter Institute for Media Studies
Apr 2013

Hobbies and interests

Reading