Lead UI/UX Designer - Scrum Master
Almanara Business Solutions
Total years of experience :3 years, 5 Months
Starting from Apri l 2023 I was promoted to the lead UI/UX designer role and assigned with an additional role as a Scrum Master for a team of 8 developersÛ Á Conducted user interviews, surveys, competitive analysis, and market researchÛ Á Redesign of the products to address the business goal of recapturing the consumer marketÛ Á Working directly with executives and higher-level management to produce prototypes, as wel las front-end and back-end developers to implement the designsÛ Á Convey user-sentiment and communicate business goals to development teamsÛ Á On boarded new UI/UX team members through facilitation of the iterative design and review process and peer-to-peer coaching.
Á Worked individual ly and col laboratively on projects centered around user research, interactive design and rapid prototypingÛ Á Produced personas, user flows, journey maps, sketches, wireframes, and prototypesÛ Á Managed visual designs to develop high fidelity conceptsÛ Á Worked with a team of developers in an Agi le environment to bring designs to light.
Á Conduct user research to understand user needs, behaviors, and pain points increasing user satisfaction ratings by 20%Û Á Analyze user research data to identify patterns and insights decreasing usability issues by 15%Û Á Create user personas and user journey maps to empathize with users increasing customer retention rate by 20%Û Á Develop and implement usability testing plans to val idate design decisionsÛ Á Develop sitemaps and user flows to organize content and navigationÛ Á Design intuitive and user-friendly interactions for digi tal productsÛ Á Create wireframes and prototypes to visual ize interaction flowsÛ Á Collaborate with developers to ensure that interactions are implemented correctlyÛ Á Manage multiple projects simultaneously and meet deadlines.
Á Worked individual ly and col laboratively on projects centered around user research, interactive design and rapid prototypingÛ Á Produced personas, user flows, journey maps, sketches, wireframes, and prototypesÛ Á Managed visual designs to develop high fidelity conceptsÛ Á Worked with a team of developers in an Agi le environment to bring designs to light.