Product Manager, Trauma Division, KSA
Smith & Nephew
Total years of experience :14 years, 7 Months
Product Manager, Trauma Division, KSA
Duties:
• Develop and execute annual marketing plan for Trauma Division which includes
market share analysis, product positioning, pricing strategies, placement strategy,
educational events, budget requirements.
• Acquire and analys market data by working closely with sales team and market
visits to define market requirements/dynamics, product mapping, new product
launches, competitors’ behavior.
• Develop product launch plans including: regulatory requirements, product
positioning, educational activities, sales team training.
• Identify, develop and maintain relationships with KOLs in Trauma.
• Provide sales training on differentiators, competitors and tools.
• Develop, coordinate, and execute educational events for customers. Participate in
development of tradeshows and 3
rd party conferences content and activities.
• Provide cross-functional support within marke
Duties:
• Develop and execute annual marketing plan for Trauma Division which includes
market share analysis, product positioning, pricing strategies, placement strategy,
educational events, budget requirements.
• Acquire and analys market data by working closely with sales team and market
visits to define market requirements/dynamics, product mapping, new product
launches, competitors’ behavior.
• Develop product launch plans including: regulatory requirements, product
positioning, educational activities, sales team training.
• Identify, develop and maintain relationships with KOLs in Trauma.
• Provide sales training on differentiators, competitors and tools.
• Develop, coordinate, and execute educational events for customers. Participate in
development of tradeshows and 3
rd party conferences content and activities.
• Provide cross-functional support within marketing and across the organization to
coordinate and optimize marketing efforts.
Duties:
• Provide surgeons and OR staff with Clinical/Technical support intraoperatively
• Support the development and execution of the sales plans.
• Increase the number of cases with current and potential surgeons.
• Build strong relationships with key surgeons and OR staff.
• Meet assigned targets for profitable sales growth.
• Conduct product presentations, workshops and training as needed
• Assist surgeons in the pre-op planning and post-op calculation of the TSF
Duties:
Biomedical Service Engineer
- Maintenance of Orbis 1 & 2 medical equipment from Paxman Cooper UK, and other medical equipment (infusion pumps, syringe pumps, patient monitors, etc...)
- Technical consultation
Duties:
• Provide technical expertise to the Hospital administration.
• Provide planned preventive maintenance on medical equipments, devices and instruments.
• Responsible for attending to the daily routine works on calibration, repair and maintenance, servicing of all types of basic medical equipment.
• Conduct repair and maintenance of hospital equipment.
• Training of end user on prevention, care and operational guidance of medical equipments, devices and instruments.
• Coordinate installation, servicing, preventive maintenance and training of staff with contractors.
• Manage the stock of spares for all the medical equipments.
• Responsible for keeping records of obsolete medical equipments, devices, instruments, hospital equipment in coordination with the central medical store.
• Carry out quality inspection of general equipments.
• Carry out installation and commissioning of general medical equipment.
• Carry out safety procedures as per standard.
Instructor at Global University teaching Physics 203 (Physics for Physiotherapy).
Duties:
- Service Engineer
• Inspection, installation and servicing of medical equipment
• Scheduling and managing preventive maintenance and ongoing checkups
• Managing initial complaint calls from customers
• Managing service department organization and work flow
• Follow up with customers’ satisfaction
• Investigate defective product claims
- Sales Engineer
• Initiate relationships with new customers
• Develop long-term working relationships with clients
• Provide pre-sales technical assistance and product education
• Prepare reports for management
• Prepare quotations and tenders
• Coordinate sales projects
• Provide technical support for other sales personnel
Areas of Expertise:
Service:
• Steam Sterilizer
• Automatic Film Processor
• ECG
• EMG
Salse:
• pH Meter
• Manometer
• Urodynamic
• Speech and Voice disorder products
• Stroboscopy
Other products:
• Mobile X-ray
• Ultrasound
• Ventilators
• Surgical Instruments
• X-ray accessories
• Disposable Items
Training on all medical equipment installed in the hospital
Graduated top of my class
Graduated top of my class