Mohammed Azard Mohammed

Channel Sales Manager at Binzagr Company

• Saudi Arabia - Altaif
• November 2016 to March 2020

 DIRECT REPORT TO NSM.
 BUILD AND MAINTAINING CLIENT
RELATIONS
 WORK WITH INTERNAL DEPARTMENTS
SUCH AS THE MARKETING OR PRODUCT
TEAMS TO ENGAGE AUDIENCES AND
CLIENTS MORE DEEPLY
 MEET AND EXCEED KPIS AND SALES
TARGETS
 POSSESS DEEP KNOWLEDGE OF
BUSINESS PRODUCT OFFERING AND
VALUE PROPOSITION
 FOLLOW ORGANIZATIONAL POLICIES
AND REGULATIONS THAT AFFECT THE
SALES DEPARTMENT
 ROACTIVELY PURSUE NEW BUSINESS
AND SALES OPPORTUNITIES
 SOLVE PROBLEMS FOR CLIENTS AND
CUSTOMERS BY DEVELOPING
INNOVATIVE AND TAILORED SALES
SOLUTIONS
 BE A BRAND AMBASSADOR AND
REFLECT COMPANY VALUES AT ALL
TIMES.
 REPRESENT COMPANY AT TRADE
ASSOCIATION MEETINGS TO PROMOTE
PRODUCTS
 PLAN AND DIRECT STAFFING, TRAINING,
AND PERFORMANCE EVALUATIONS TO
DEVELOP AND CONTROL SALES AND
SERVICE PROGRAMS.
 PREPARE BUDGETS AND APPROVE
BUDGET EXPENDITURES.
 REVIEW OPERATIONAL RECORDS AND
REPORTS TO PROJECT SALES AND
DETERMINE PROFITABILITY.

security at United States Marine Corps General. Kenneth F. McKenzie Jr

• January 2016 to January 2017

And his senior staff during his visit to KSA 2019.
• Djibouti President Mr. President Ismaïl Omar Guelleh and his
Senior staff during his meeting with king Salman Al Saud 2018.
• US Foreign Minister Mr. John Kerry during his visit to KSA and
Coordinated with the consulate team the room’s arrangement
and the movement with the Royal

Front Office Supervisor

• February 2015 to November 2016

Area Sales Supervisor at Binzagr Company

• Saudi Arabia - Jeddah
• October 2012 to March 2016

 DIRECT REPORT TO SALES MANAGER.
 ACHIEVE THE BUDGETED VOLUME &
MARGIN PRODUCTS TO DELIVER
COMPANY’S TARGETED PROFIT.
 ACHIEVE THE DISTRIBUTION TARGET
ON WEEK TO WEEK BASIS IN ALL TRADE
CHANNELS AS PER THE RECOMMENDED
PRODUCT PORTFOLIO TO OPTIMIZE THE
SALES & INCREASE MARKET SHARE.
 MONITOR AND ENSURE THAT THE
ORDERS OF ALL PRODUCTS ARE IN LINE
WITH THE MARKET DEMAND TO
CONTROL EXPIRY & OPTIMIZE SALES.
 ENSURE THAT ALL CUSTOMERS COMPLY
WITH COMPANY CREDIT POLICY TO
AVOID ANY FINANCIAL LOSS.
 IDENTIFY THE TRAINING NEEDS AND
PROVIDE / FACILITATE THE TRAINING
INPUTS TO EQUIP THEM WITH THE
REQUIRED SKILLS & KNOWLEDGE.
 DAY TO DAY ACTIVITIES MONITORED
THROUGH THE COMPANY SALES &
ROUTE ACCOUNTING SYSTEM.
 CONDUCTING EFFECTIVE SESSION
ENDORSEMENT WITH THE SALESMAN /
ASSISTANT & REVIEW PERFORMANCE
ON A DAILY BASIS.
 CONDUCTING ROUTE RIDE / FIELD
ASSESSMENT FOR ALL SALESMAN IN HIS
AREA.
 CONDUCTING ROUTE RIDE AUDIT &
CUSTOMER SATISFACTION SURVEY.
 INCREASING SALES TURN OVER IN
ROUTE BY ACTIVELY IDENTIFYING AND
EXPLOITING NEW BUSINESS POTENTIAL
IN THE AREA.
 INVESTIGATING POSSIBLE FRAUD BY
ENSURING THAT CUSTOMERS ARE
VISITED AND INVOICES / TC BALANCES /
TRUCK STOCK IS CHECKED
PERIODICALLY.
 CONTRIBUTING TO BETTER
MANAGEMENT DECISION MAKING BY
PREPARING AND PRESENTING TIMELY
MARKET - RELATED REPORTS AS
REQUIRED TO TOP MANAGEMENT.
 MOTIVATING AND ENCOURAGING STAFF
BY MONITORING AND APPRAISING
THEM ON REGULAR BASIS.
 MONITORING MERCHANDISER
ACTIVITIES TO ENSURE HIGH
STANDARDS ON MARKETS HYGIENE
AND IMPLEMENTATION OF PLANOGRAM.
 FIND OUT GENUINE PRODUCT
COMPLAINT FROM MARKET, COLLECT
AND SEND IT TO QUALITY LAB IMPROVE
QUALITY AND MAKE CUSTOMER
SATISFACTION.
 GIVING FEEDBACK AND GAINING
COMMITMENT TO IMPROVE AREA
PERFORMANCE BY CONDUCTING
IMPROVEMENT - FOCUSED COACHING
SESSION AND ATTENDING SALES
SESSION ENDORSEMENT.

Shift Leader

• June 2014 to February 2015

Front Desk Agent

• January 2013 to June 2014

Area Sales Supervisor at Almarai

• Saudi Arabia - Altaif
• November 2009 to July 2012

 DIRECT REPORT TO AREA SALES MANAGER.
 ACHIEVE THE BUDGETED VOLUME & MARGIN PRODUCTS TO DELIVER COMPANY’S TARGETED PROFIT.
 ACHIEVE THE DISTRIBUTION TARGET ON WEEK TO WEEK BASIS IN ALL TRADE CHANNELS AS PER THE RECOMMENDED PRODUCT PORTFOLIO TO OPTIMIZE THE SALES & INCREASE MARKET SHARE.
 MONITOR AND ENSURE THAT THE ORDERS OF ALL PRODUCTS ARE IN LINE WITH THE MARKET DEMAND TO CONTROL WASTAGE & OPTIMIZE SALES.
 ENSURE THAT ALL CUSTOMERS COMPLY WITH COMPANY CREDIT POLICY TO AVOID ANY FINANCIAL LOSS.
 IDENTIFY THE TRAINING NEEDS AND PROVIDE / FACILITATE THE TRAINING INPUTS TO EQUIP THEM WITH THE REQUIRED SKILLS & KNOWLEDGE.
 DAY TO DAY ACTIVITIES MONITORED THROUGH THE COMPANY SALES & ROUTE ACCOUNTING SYSTEM.
 CONDUCTING EFFECTIVE SESSION ENDORSEMENT WITH THE SALESMAN / ASSISTANT & REVIEW PERFORMANCE ON A DAILY BASIS.
 CONDUCTING ROUTE RIDE / FIELD ASSESSMENT FOR ALL SALESMAN IN HIS AREA.
 CONDUCTING ROUTE RIDE AUDIT & CUSTOMER SATISFACTION SURVEY.
 INCREASING SALES TURN OVER IN ROUTE BY ACTIVELY IDENTIFYING AND EXPLOITING NEW BUSINESS POTENTIAL IN THE AREA.
 INVESTIGATING POSSIBLE FRAUD BY ENSURING THAT CUSTOMERS ARE VISITED AND INVOICES / TC BALANCES / TRUCK STOCK IS CHECKED PERIODICALLY.
 CONTRIBUTING TO BETTER MANAGEMENT DECISION MAKING BY PREPARING AND PRESENTING TIMELY MARKET - RELATED REPORTS AS REQUIRED TO TOP MANAGEMENT.
 MOTIVATING AND ENCOURAGING STAFF BY MONITORING AND APPRAISING THEM ON REGULAR BASIS.
 MONITORING MERCHANDISER ACTIVITIES TO ENSURE HIGH STANDARDS ON MARKETS HYGIENE AND IMPLEMENTATION OF PLANOGRAM.
 FIND OUT GENUINE PRODUCT COMPLAINT FROM MARKET, COLLECT AND SEND IT TO QUALITY LAB IMPROVE QUALITY AND MAKE CUSTOMER SATISFACTION.
 GIVING FEEDBACK AND GAINING COMMITMENT TO IMPROVE AREA PERFORMANCE BY CONDUCTING IMPROVEMENT - FOCUSED COACHING SESSION AND ATTENDING SALES SESSION ENDORSEMENT.

Area Sales Supervisor at Swadeshi Marketing Lanka (Pvt) Ltd.

• Sri Lanka - Kandana
• February 2006 to September 2009

 DIRECT REPORT TO AREA SALES MANAGER.
 ACHIEVE THE BUDGETED VOLUME & MARGIN PRODUCTS TO DELIVER COMPANY’S TARGETED PROFIT.
 ACHIEVE THE DISTRIBUTION TARGET ON WEEK TO WEEK BASIS IN ALL TRADE CHANNELS AS PER THE RECOMMENDED PRODUCT PORTFOLIO TO OPTIMIZE THE SALES & INCREASE MARKET SHARE.
 MONITOR AND ENSURE THAT THE ORDERS OF ALL PRODUCTS ARE IN LINE WITH THE MARKET DEMAND TO CONTROL WASTAGE & OPTIMIZE SALES.
 ENSURE THAT ALL CUSTOMERS COMPLY WITH COMPANY CREDIT POLICY TO AVOID ANY FINANCIAL LOSS.
 IDENTIFY THE TRAINING NEEDS AND PROVIDE / FACILITATE THE TRAINING INPUTS TO EQUIP THEM WITH THE REQUIRED SKILLS & KNOWLEDGE.
 DAY TO DAY ACTIVITIES MONITORED THROUGH THE COMPANY SALES & ROUTE ACCOUNTING SYSTEM.
 CONDUCTING EFFECTIVE SESSION ENDORSEMENT WITH THE SALESMAN / ASSISTANT & REVIEW PERFORMANCE ON A DAILY BASIS.
 CONDUCTING ROUTE RIDE / FIELD ASSESSMENT FOR ALL SALESMAN IN HIS AREA.
 CONDUCTING ROUTE RIDE AUDIT & CUSTOMER SATISFACTION SURVEY.
 INCREASING SALES TURN OVER IN ROUTE BY ACTIVELY IDENTIFYING AND EXPLOITING NEW BUSINESS POTENTIAL IN THE AREA.
 INVESTIGATING POSSIBLE FRAUD BY ENSURING THAT CUSTOMERS ARE VISITED AND INVOICES / TC BALANCES / TRUCK STOCK IS CHECKED PERIODICALLY.
 CONTRIBUTING TO BETTER MANAGEMENT DECISION MAKING BY PREPARING AND PRESENTING TIMELY MARKET - RELATED REPORTS AS REQUIRED TO TOP MANAGEMENT.
 MOTIVATING AND ENCOURAGING STAFF BY MONITORING AND APPRAISING THEM ON REGULAR BASIS.
 MONITORING MERCHANDISER ACTIVITIES TO ENSURE HIGH STANDARDS ON MARKETS HYGIENE AND IMPLEMENTATION OF PLANOGRAM.
 FIND OUT GENUINE PRODUCT COMPLAINT FROM MARKET, COLLECT AND SEND IT TO QUALITY LAB IMPROVE QUALITY AND MAKE CUSTOMER SATISFACTION.

Area Sales Supervisor at Star Marketing Lanka ( Pvt) Ltd.

• Sri Lanka - Colombo 6
• December 2002 to October 2005

 DIRECT REPORT TO AREA SALES MANAGER.
 ACHIEVE THE BUDGETED VOLUME & MARGIN PRODUCTS TO DELIVER COMPANY’S TARGETED PROFIT.
 ACHIEVE THE DISTRIBUTION TARGET ON WEEK TO WEEK BASIS IN ALL TRADE CHANNELS AS PER THE RECOMMENDED PRODUCT PORTFOLIO TO OPTIMIZE THE SALES & INCREASE MARKET SHARE.
 MONITOR AND ENSURE THAT THE ORDERS OF ALL PRODUCTS ARE IN LINE WITH THE MARKET DEMAND TO CONTROL WASTAGE & OPTIMIZE SALES.
 ENSURE THAT ALL CUSTOMERS COMPLY WITH COMPANY CREDIT POLICY TO AVOID ANY FINANCIAL LOSS.
 IDENTIFY THE TRAINING NEEDS AND PROVIDE / FACILITATE THE TRAINING INPUTS TO EQUIP THEM WITH THE REQUIRED SKILLS & KNOWLEDGE.
 DAY TO DAY ACTIVITIES MONITORED THROUGH THE COMPANY SALES & ROUTE ACCOUNTING SYSTEM.
 CONDUCTING EFFECTIVE SESSION ENDORSEMENT WITH THE SALESMAN / ASSISTANT & REVIEW PERFORMANCE ON A DAILY BASIS.
 CONDUCTING ROUTE RIDE / FIELD ASSESSMENT FOR ALL SALESMAN IN HIS AREA.
 CONDUCTING ROUTE RIDE AUDIT & CUSTOMER SATISFACTION SURVEY.
 INCREASING SALES TURN OVER IN ROUTE BY ACTIVELY IDENTIFYING AND EXPLOITING NEW BUSINESS POTENTIAL IN THE AREA.
 INVESTIGATING POSSIBLE FRAUD BY ENSURING THAT CUSTOMERS ARE VISITED AND INVOICES / TC BALANCES / TRUCK STOCK IS CHECKED PERIODICALLY.
 CONTRIBUTING TO BETTER MANAGEMENT DECISION MAKING BY PREPARING AND PRESENTING TIMELY MARKET - RELATED REPORTS AS REQUIRED TO TOP MANAGEMENT.
 MOTIVATING AND ENCOURAGING STAFF BY MONITORING AND APPRAISING THEM ON REGULAR BASIS.
 MONITORING MERCHANDISER ACTIVITIES TO ENSURE HIGH STANDARDS ON MARKETS HYGIENE AND IMPLEMENTATION OF PLANOGRAM.
 FIND OUT GENUINE PRODUCT COMPLAINT FROM MARKET, COLLECT AND SEND IT TO QUALITY LAB IMPROVE QUALITY AND MAKE CUSTOMER SATISFACTION.

Sales Executive at Star Marketing Lanka ( Pvt) Ltd.

• Sri Lanka - Colombo 1
• January 2000 to October 2002

 DIRECT REPORT TO AREA SALES MANAGER
 ACHIEVING CATEGORY TARGET.
 IDENTIFIES BUSINESS OPPORTUNITIES BY IDENTIFYING PROSPECTS AND EVALUATING THEIR POSITION IN THE INDUSTRY; RESEARCHING AND ANALYZING SALES OPTIONS.
 SELLS PRODUCTS BY ESTABLISHING CONTACT AND DEVELOPING RELATIONSHIPS WITH PROSPECTS; RECOMMENDING SOLUTIONS.
 MAINTAINS RELATIONSHIPS WITH CLIENTS BY PROVIDING SUPPORT, INFORMATION, AND GUIDANCE; RESEARCHING AND RECOMMENDING NEW OPPORTUNITIES; RECOMMENDING PROFIT AND SERVICE IMPROVEMENTS.
 IDENTIFIES PRODUCT IMPROVEMENTS OR NEW PRODUCTS BY REMAINING CURRENT ON INDUSTRY TRENDS, MARKET ACTIVITIES, AND COMPETITORS.
 PREPARES REPORTS BY COLLECTING, ANALYZING, AND SUMMARIZING INFORMATION.
 MAINTAINS QUALITY SERVICE BY ESTABLISHING AND ENFORCING ORGANIZATION STANDARDS.
 MAINTAINS PROFESSIONAL AND TECHNICAL KNOWLEDGE BY ATTENDING EDUCATIONAL WORKSHOPS; REVIEWING PROFESSIONAL PUBLICATIONS; ESTABLISHING PERSONAL NETWORKS; BENCHMARKING STATE-OF-THE-ART PRACTICES; PARTICIPATING IN PROFESSIONAL SOCIETIES.
 CONTRIBUTES TO TEAM EFFORT BY ACCOMPLISHING RELATED RESULTS AS NEEDED.

Sales Representative at Star Marketing Lanka (Pvt) Ltd.

• Sri Lanka - Colombo 10
• October 1999 to December 2000

 DIRECT REPORT TO SALES SUPERVISOR
 RESPONSIBLE FOR ACHIEVING MONTHLY TARGET AND DISTRIBUTION.
 FINDING NEW CUSTOMERS.
 RESPONSIBLE FOR TC COLLECT BEFORE THE DEADLINE.