محمد شرارة

Created a comprehensive company profile, showcasing the strengths and offerings of Rekaz Knowledge Institute to establish a
positive external image.
Developed a clear vision and mission for the company, providing a guiding framework for strategic decision-making and
organizational alignment.
Formulated a detailed strategic plan derived from the institute's vision and mission, providing a roadmap for sustained growth and
development.
Devised an annual training plan covering diverse sectors and cities, ensuring a broad and impactful reach for the institute's
educational programs.
Established cohesive identity files encompassing presentations, materials, and educational content, enhancing the institute's brand
recognition and consistency.
Initiated communication with international bodies, resulting in the acquisition of international accreditations and partnerships,
positioning the institute on a global scale.
Generated and implemented annual sales forecasts, crafting both annual and quarterly sales plans to achieve and exceed set
targets.
Successfully recruited and led a full team, fostering a collaborative and high-performing work environment.
Conducted thorough analyses of territories and market potential, tracked sales performance, and provided insightful reports on
customer needs, problems, interests, and competition activities.
Stayed informed about best practices and promotional tenders, ensuring the institute remained at the forefront of industry trends
and opportunities.
Successfully achieved the target of $3.5 million in sales, demonstrating an ability to meet and surpass ambitious sales goals.

Recommended and implemented ameliorative steps to enhance work performance, ensuring continuous improvement and
efficiency.
Provided weekly reports to the head of sales detailing accomplished tasks, postponed activities, reasons for delays, and a summary
of visits and calls, fostering transparency and accountability.
Identified and engaged clients interested in the institute's credentials, including CII, CISI, ILM, EC-Council, and others, expanding
the reach and impact of the institute's offerings.
Conducted meetings with consumers to ascertain their actual requirements and effectively processed and delivered technical and
financial proposals, ensuring alignment with client needs.
Actively participated in training programs and stayed updated on professional developments by reading relevant periodicals,
maintaining personal networks, and engaging with professional associations.
Collected, analyzed, and summarized data and trends to provide valuable information for informed decision-making and strategic
planning.
Over a two-year period, met and exceeded agreed-upon sales objectives and achievements, achieving a target of $5.5 million in
sales

IP Sales and Marketing Manager | Saudi Human Recourse Development Company, Riyadh, Saudi Arabia Jan 2014 - Dec 2018
Actively participated in the development and execution of marketing and sales policies, strategies, and programs, contributing to the
overall growth and success of the company.
Provided a weekly report to the company's Executive Director, outlining accomplished tasks, postponed activities, and reasons for
delays, ensuring transparent communication and accountability.
Accepted offers and diligently monitored their execution, ensuring the effective implementation of agreements and contracts.
Engaged in educational opportunities, read professional publications, maintained personal networks, and actively participated in
professional organizations to stay abreast of industry trends and developments, thereby keeping job knowledge up to date.
Collected, analyzed, and summarized data and trends, providing valuable information for strategic decision-making and planning.
Successfully met and exceeded agreed-upon sales objectives and outcomes, achieving a target of $9 million within the specified
term, demonstrating a commitment to meeting organizational goals and targets.

Resented, marketed, and sold services to both existing and prospective clients, utilizing sound reasoning to effectively
communicate the value proposition.
Conducted cost-benefit and needs analyses to address the demands of present and future consumers, ensuring strategic alignment
and optimal service delivery.
Established, nurtured, and sustained robust connections with both company stakeholders and customers, fostering strong
relationships that contributed to long-term partnerships.
Proactively reached out to potential customers through cold calling, expanding the client base and enhancing the reach of the
company's services.
Addressed customer concerns and complaints promptly to increase customer satisfaction and maintain positive relationships.
Successfully met and exceeded agreed-upon sales objectives and deliverables on time, demonstrating commitment to achieving
organizational goals and targets.
Analyzed the potential of the region or market, tracked sales performance, and provided regular status reports to inform strategic
decision-making.
Reported on customer demands, challenges, interests, competing actions, and the potential for new goods and services to supply
management, contributing to informed business decisions.
Maintained awareness of best practices and promotional trends, staying informed to keep the company at the forefront of industry
advancements.
Successfully met and exceeded agreed-upon sales objectives and outcomes, achieving a target of $4 million within the specified
term, showcasing a results-driven approach and dedication to success.