Marketing Manager
Ad. Mojo
Total years of experience :13 years, 2 Months
Ad. Mojo is a Saudi Marketing Agency, I am a founding member of the Agency and I am responsible for
creating the agency's brand persona.
* Setting up different company functions and hiring accordingly.
* Led a team of different functions: Account Management, Content Creation, Performance
marketing (SEO & SEM), Designers, and copywriting. in addition to managing the team across different functions: Accounting & HR.
* Coaching both face-to-face and remote teams, and managing cultural differences among various
team members.
* Led the planning and execution of our customer's plans in both digital and physical spaces.
* Manage customer-assigned marketing budget. In total, I managed more than 500, 000 SAR for our
customers. spending was between online Ads and in-store marketing communications.
* Running digital advertising campaigns on various Social Media platforms and Google ads.
Meet with potential clients to understand their business requirements and create a marketing
plan matching their business goals.
* Setting up Ad.mojo’s strategy map and pairing strategic objectives and goals with KPIs to measure
the company's performance.
* Sales forecasting, making sure that our income is covering our operating expenses.
* Supervising the building of Admojo's website
Digital portfolio:
https://www.instagram.com/alqalzamksa/
https://www.instagram.com/bahariz_sa/
https://www.instagram.com/hamaza_re/
https://www.instagram.com/olasmedicalksa/
Deem Pharmacy is a chain of 10 Pharmacies located in Jeddah, Mostly in the new Jeddah districts.
* Building brand awareness aligned with the chain's strategic objectives.
* Analyzing sales trends to understand consumers' needs and behaviors.
* Monitoring competitors’ activities and market trends.
* Coordinating activities through several marketing agencies making sure they’re maintaining consistency in branding, resulting in a 30% reduced cost.
* Measure & report the performance of all marketing campaigns and assess ROI and KPIs.
* Organizing different events such as new store openings.
Promedex is a Saudi medical device distributor for multinational medical companies like Conmed, BBraun, and BD, ...
* Responsible for promoting GLOBUS MEDICAL (Spine)and MTF biologics (bone graft) products for end-users (Physicians - Nurses).
* In addition to regular sales calls and customer relationship management, I was responsible for preparing surgical operations with surgeons and OR staff making sure that patients receive the most convenient solution.
* Executing demonstrations and training to end-users.
* Handling different customer profiles e.g. Institutions, Private, and MOH hospitals, and periodically meeting with KOLs to discuss opportunities or follow up on a running business.
* Inventory management, securing my implant sets to be always ready for operations through collaboration with other team members across the kingdom.
* Achievements:
Introducing RISE expandable TILF cage and introducing the new expandable TILF technique to the market.
Salehiya is a Saudi distributor of pharmaceuticals, medical and laboratory equipment, diagnostics, medical disposables, and hospital supplies as well as consumer supplies.
* I was designated to handle Covidien, during my work period Medtronic bought Covidien.
* My responsibility was to promote different Covidien Respiratory products to the ICU staff.
* Carry out demonstrations and training to end-users for different ventilators including the unique weaning protocol PAV+.
* Collaborating with different customer profiles e.g. Institution, Private, and MOH hospitals.
* Follow up on SGH (Saudi Gulf Hospitals) tender in the western region.
* Pricing and gathering all relevant data for the bid process, securing the highest profitability, and tender awarding.
* Achievements:
Introducing the newly launched PB 980 to Al Hada Armed Forces Hospital (first introduction
and installation in KSA)
Jamjoom Pharma is a Saudi manufacturer of generic pharmaceutical medications.
* In addition to regular sales calls promoting my products to relevant customers, I was monitoring my stocks at different outlets (Hospitals, Clinics, and Pharmacies) in my area.
* Customer relationship management, making sure the company’s message is conveyed to the customers.
* Promoting available portfolio products in my designated territory to aesthetic dermatologists, making sure Patients receive the best results for in-clinic procedures and at home.
* Organizing and delivering several lectures about Bioderma products for the pharmacy's staff.
* Achievements:
** Best achiever in 2009 with 134% YTD achievement and 27% growth versus prior and leaving the company in 2010 with a growth of 15% YTD versus prior.
** Launching team for both Sensibio and Cicabio product lines.
** Point of sales (POS) launching team.
Executive Masters of Business Administration
Bachelor's degree in pharmaceutical science and drug design
