Mudassar HM, Marketing And Business Development Manager

Mudassar HM

Marketing And Business Development Manager

AL MAMZAR BUSINESS MANAGEMENT AND CONSULTANCY DUBAI UAE

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Business Administration And Commerce
Experience
23 years, 11 Months

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Work Experience

Total years of experience :23 years, 11 Months

Marketing And Business Development Manager at AL MAMZAR BUSINESS MANAGEMENT AND CONSULTANCY DUBAI UAE
  • United Arab Emirates - Dubai
  • My current job since July 2020

- The job is on freelance basis.
- Developing relationship with internal staff and Managing Director on daily basis.
- Generating leads and cold call prospective customers.
- Taking care of sales and marketing team.
- Fostering and developing relationships with customers/clients.
- Preparing Reports on Sales & Marketing Plans.
- Creating an effective Sales Programs that will increase awareness and positive perception of the company, its activities, culinary services, and personnel.
- Accessing and accurately inputting information using a moderately complex computer system.
- Assisting Managing Director in preparation of the marketing, advertising, sales plans, programs and annual budget.
- Developing rates, group sales deployment strategies through review of competitive data, demand analysis and mix management.
- Communicating and performing diplomacy with internal and external customers and staff in all situations.
- Managing relationships with vendors, suppliers, creative team, digital marketing team, PR and in-house production team.
- Directing and managing all group, transient, and banquet sales activities to maximize revenue for the hotel.
- Preparing, implementing and compile data for the strategic sales plan, monthly reports, annual goals, ROI and sales and marketing.
- Creating managing massive marketing promotions and campaigns at all social media platforms inclusive of direct emails, email, corporate events
- Liaising with the finance team, warehousing and logistics departments as appropriate.
- Providing content for press releases, digital media and marketing, stories, interviews and much in coordination with Marketing and KV Team.
- Carrying out sales forecasts and analysis and presenting my findings to senior management/the board of directors.
- Creating and dealing in B2B (business to business) and B2C (business to consumer) meetings and planning new strategies to generate and raise further business.

PROJECT AND OPERATIONS MANAGER | EXHIBITIONS at DUBAI WORLD TRADE CENTER
  • United Arab Emirates - Dubai
  • March 2020 to April 2020

Reported to the Project Director on weekly basis. Handled the project worth more than US$10m. Delivered firm-wide outputs by leveraging my skills and abilities.

- Managed the cost, design, development and delivery of temporary event/exhibitions.
- Coordinated and liaised closely between external vendors, the main client, contractors and suppliers.
- Managed design elements including technologically advanced digital content, innovative tools and elements that will provide unique visitor journeys.
- Supported the project teams in all aspects of fit-out and finishes, including design development, procurement and construction.
- Oversaw the costing, design, development, and delivery of exhibition project.
- Advised project director and commercial director of any cost/program implications.
- Read and understood all relevant drawings relating to their area of works and assessed/advised on build-ability and product selection.
- Recorded and updated detailed progress reports, changes and issues for areas of responsibility.
- Settled-up regular, clear lines of communication to address issues that raised.
- Organized and lead regular site progress meetings with sub-contractors to monitor progress, ensuring project manager is updated on all issues.
- Provided drive to the project programme and ensured sub-contractors met the requirements for the programme, quality and in working safely.
- Established relationships with project partners and other key stakeholders.
- Reviewed CAD drawings, renderings, layouts, study models, fit out documents and boards.

KEY ACHEIVEMENTS
Saved time by negotiating with suppliers and vendors to get exhibition setup going on in the best possible smooth operational manner to avoid delays overall

PROJECT HANDLED
-March till April/2020 AI Technology Exhibition

PROJECT MANAGER | SPECIAL EVENTS at NO.1 EVENTS
  • United Arab Emirates - Sharjah
  • November 2019 to January 2020

OUTLINE
Reported to CEO on monthly basis. Handled all projects worth more than US$15m. Regularly review project delivery performance.
Contributed to improvement of systems, procedures and standards to improve capabilities, assisted the senior management team in
continual process, quality and productivity improvement.

Reported to CEO on monthly basis. Handled all projects worth more than US$15m.
Regularly review project delivery performance. Contributed to improvement of systems,
procedures and standards to improve capabilities, assisted the senior management team in continual
process, quality and productivity improvement.

- Managed all project elements within time limits and on budget and oversaw all logistics of the events.
- Prepared SOPs like Team training, and management, Attendance; Punctuality, and meeting Task Timelines.
- Liaised with relevant departments, and stakeholders to ensure operational delivery requirements are planned, integrated and agreed for all aspects of ceremonies & daily productions;
- Worked closely with operational departments and functional areas to implement the operational plans for the ceremonies & daily productions department, including integration with overall venue management planning, site programming and the master calendar.
- Managed the operation of ceremonies & daily productions support spaces including the ceremonies compound (technical/props/scenic workshops and storage), cast rehearsal and welfare spaces, creative preview suite, production offices and control rooms.
- Initiated and manage projects through all stages to ensure that their progress, quality and the outputs in key result areas are consistent with the scope and targets envisaged in the project charter. Where it becomes necessary, take appropriate corrective actions in consultation with the department and support functions, concerned.
- Managed the motivation, development, productivity and performance of assigned project team members to achieve the most effective, productive and cost effective quality solution. Identified developmental requirements, coaching team members when necessary to ensure they are equipped to fulfil project deliverables and ensuring that team performance reviews were completed through the PM Review performance management tool.

KEY ACHEIVEMENTS
Generated revenue by signing new clients such malls from Dubai, Government Department such
Shorooq Sharjah; Saved Time by introducing new methodologies to file filing documents and
records; Pleased customers by giving little extra services before deadlines.

PROJECTS HANDLED
- November/2019 Sharjah Khorfkhan Horse Show
- December/2019 Sheikh Zayed Heritage Festival Abu Dhabi
- December/2019 American University Dubai 2nd Dec Celebration

PROJECT ASSOCIATE | BRANDING at FLASH ENTERTAINMENT
  • United Arab Emirates - Abu Dhabi
  • July 2019 to September 2019

OUTLINE
Reported to Project Director on weekly basis. Handled the project worth more than US$60m overall. My role department budget was somewhere between US$ 5m to 7m.

- Coordinated and Assisted with several departments, Executive Office, Stakeholders, Government entities.
- Liaised with the creative agencies to ensure all branding elements were completed on time and to a high standard.
- Liaised with EAA and CPC (Crown Prince Court) regarding visual and content feedback and amendments.
- Prepared branding timelines, contents, RFP, RFQ, Creative Ideas, Internal meetings, Agendas, deadlines and more.
- Scheduled meetings; prepared legal and official documents; dealt and communicated with internal and external entities/stakeholders under the decisions of higher management.

PROJECT HANDLED
- September/2019 UAE 48th National Day Celebration Abu Dhabi

DIRECTOR | ENTERTAINMENT AND EVENT PROJECTS at INNOVATION CREW MENA
  • United Arab Emirates - Dubai
  • January 2018 to December 2018

OUTLINE
Reported to Regional Director on monthly basis. Handled all the projects worth over US$10m overall.

- Planned of a varied entertainment programme and building on successful brands and developing new branded events as necessary.
- Booked acts, attractions and artistes and set in place all arrangements to ensure the planned programme is delivered (music policy, décor, door entry etc).
- Negotiated on all contracts for signing in line with the financial schedule.
- Developed clear policies for music, the look and feel of the venue and overall expectations for our events so that other teams can assist in presenting these.

KEY ACHEIVEMENTS
Generated and increased 45% revenue by signing new clients such malls from Dubai, Dubai Government Department such as Dubai Tourism, DSF, DSS; Saved Time by introducing new methodologies to file filing documents and records; Business and market growth by 20% during my tenor. Made revolutionary changes in the work environment by creating creative ideas within the region. Decreased client complains by constantly looking after their requirements as and when needed.

PROJECTS HANDLED
- March/2018 Pepsico Branding at AUD
- March till April/2018 Dettol Branding in KSA Jeddah
- June/2018 Chevron Branding in Oman
- May till June/2018 Ramadan Décor and Events at Burjuman
- May/2018 Eid-ul-Firt Events at various venues

DIRECTOR | EVENTS, DIGITAL MEDIA AND PROGRAMS at ICONIC PRODUCTIONS
  • United Arab Emirates - Sharjah
  • January 2006 to November 2017

OUTLINE
Reported to CEO on monthly basis. Handled all the project worth around US$40m overall.

- Planned and executed effective digital media marketing campaigns for a mid to large sized organization in the B2C domain, with a good understanding of consumer behavior on digital media platforms.
- Planned, executed and reported of non-traditional social media platform marketing and advertising including but not limited to blogs, Facebook, Twitter, and YouTube.
- Determined effective media usage by providing research information and guidance on plans, budget allocations, industry standard measurement tools, execution and post-analysis of the buys.
- Built and managed media and social media practices that complemented the PR, marketing and advertising strategies represented for any one client.

KEY ACHEIVEMENTS
Generated and increased 60% revenue profitability by signing new clients from all over UAE. Saved Time by introducing new methodologies to file filing documents and records; Business and market growth by 80% during my tenor. Created new ideas which boosted the business and values.

PROJECTS HANDLED
- March/2017 Khaleej Screen Awards
- April/2013 Dubai Fashion Show
- February/2011 Unique Auctions Company’s Launch

SENIOR MANAGER | EVENTS, CORPORATE COMMUNICATIONS at WIZ EVENTS
  • United Arab Emirates - Dubai
  • September 1998 to February 2005

- Led team members of the Corporate Communications Department to execute all communication, Public Education and production activities of the Department.
- Developed and implemented strategic plans for the Corporate Communications Department to facilitate the achievement of the Department’s vision.
- Supervised the research, development and implementation of a Communication strategy, standards and practices organizational-wide that elicit, as well as promoted the ethos of the organization.
- Analyzed stakeholder research findings as part of developing a compelling vision for the Corporate Communications Department.
- MORE elaborated details can be given on request.

Projects
- Managed organization of events and provision of showbiz services for government entities for major campaigns like fostering public participation in the Parliamentary process and communications related to Emergency Disaster Management.
- Built relations with shopping malls, hotels, trading companies and international trade organizations resulting in business generation through events and exhibitions.
- Major event: Global Indian Film Awards, 2003 Dubai - A major event involving participation of 200+ celebrities from the Indian film industry and awards in 30+ categories presented to top celebrities.

Education

Bachelor's degree, Business Administration And Commerce
  • at INTERNATIONAL CORRESPONDENCE SCHOOL
  • September 2000

Bachelor of Business Administration Degree in Marketing

Specialties & Skills

Major Events
Entertainment
Exhibition Management
Live Events
Event Planning
3D ANIMATION
ADMINISTRATIVE SUPPORT
ADVERTISING
ANALYTICAL SKILLS
ANIMATION
ASSETS RECOVERY
BROADCAST
Adobe After Effects
Motion Graphics
Stienberg Cubase
Corporate and Communications
Cakewalk Sonar
Planning
Adobe Illustrator
Video Productions
Internet Communication (advanced user)
Adobe Dreamweaver
Windows XP/Vista/7/8/10 + Hardware
Digital Animation and Graphics
Social Media Handling
Execution
Adobe Suite (Mater Edition)
Audio Productions
Events Management
Promotion
MS Office 2007 /2010/2013/2016
Pro Tools
Website Designing
Stienberg Nuendo
FL Studio
Marketing
Adobe Photoshop
Smartphone App Making
Adobe PDF
Teamwork
Team Management
operation
problem solving
marketing communications
Leadership
Multiple Projects Simultaneously
Organizational
operations management
supply chain management
negotiation
major events
marketing strategy
marketing mix
Time Management
Attention to Details
market research
digital marketing
marketing management
Work Remotely
Communication Skills
Customer-service orientation
Tiime Management
web development
logistics
marketing operations
organization of events
live events
media events
special events
networking events
coordinating special events
minutes
office administration
outlook
office management
marketing research
media planning

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

Arabic
Expert
English
Expert
Urdu
Native Speaker
Russian
Beginner
German
Beginner

Training and Certifications

Walt Disney California USA (Certificate)
Date Attended:
July 1997
Sound Course (Certificate)
Date Attended:
April 2014
Events Management Work (Certificate)
Date Attended:
December 2003
Filmworks Dubai - Acting & Audio Production Work (Certificate)
Date Attended:
April 2010
Children Workshop Network USA (Certificate)
Date Attended:
July 1998
Burjman Promotion Perfumes of The World 1998 (Certificate)
Date Attended:
April 1998

Hobbies

  • Exhibition drill
    Attended exhibitions and meet with new people from related industry from all over the world.
  • Driving
  • Creative writing
  • Learning
  • Fashion
  • Digital arts
  • Web surfing
  • Traveling
  • Watching movies
  • Listening to music