Murad ABU SAMMOUR, Director of Marketing and Public Relations

Murad ABU SAMMOUR

Director of Marketing and Public Relations

Jordan Engineers Association

Location
Jordan - Amman
Education
Master's degree, Marketing
Experience
16 years, 7 Months

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Work Experience

Total years of experience :16 years, 7 Months

Director of Marketing and Public Relations at Jordan Engineers Association
  • Jordan
  • My current job since February 2018

Working as Marketing & Public Relations Manager at Jordan Engineers
Association. Responsible for 3 departments (Marketing & communication,
media & PR) managing more than 30 employees and responsible for the
following:
 Preparing marketing strategy for the association in general to achieve strategically goals.
 Preparing marketing plans and budgets for other sales activates (lands, departments,
loans, etc..)
 Preparing marketing strategies and plans for different services provided by JEA (health
insurance, training and others)
 Implementing the corporate identity internally and externally.
 Developing the website and converting in to a PORTAL to provide online services.
 Activating social media tools to promote JEA services and products.
 Supervising the studio activates (filming, montage, producing, etc..)
 Managing the PR activates (events, conferences, workshops, exhibitions, and other
activities.
 Supervising the call center dep. And analyzing all inbound and outbound calls
 Implementing CRM system to generate leads and send them to the related departments.

marketing & business develop manager at Saint - Gobain
  • Saudi Arabia - Riyadh
  • September 2014 to September 2017

Marketing & sales Manager

Marketing & Export Sales Manager at SAUDI ROCKWOOL FACTORY CO. Member Part of Al- Zamil Industrial Group
  • Saudi Arabia - Riyadh
  • June 2007 to August 2014

• Marketing of SAUDI ROCKWOOL FACTORY CO. image and products.
• Negotiation with costumers.
• Preparing marketing strategies & plans for marketing & sales department.
• Handling the export sales.
• improving the marketing mix (4 Ps) for the company.
• Assisting the administration in new market penetration and improving market shares.
• Handling the Customer satisfaction Survey.
• Handling the customer complaints ( analysing the problem and solving it).
• Arranging, attending and participating with the company in more than 30 specialized exhibitions in the different countries ( GCC, Middle east & Europe).
• Developing CUSTOMER SERVICE DEPARTMENT.
• Exploring new markets and products.
• Handling all the PR tasks of the company (media, news, publications for internal and external audiences, etc...).
• Developing new adv. campaign for the company .
• Looking for new ideas and services.
• Study of new products to be launched .
• Re-launching a new developed WEB SITE.
• Handling the ISO file for marketing & sales Dep.
• Handling the DCL certificate for marketing & sales Dep.
• Organizing the sales department staff according to the tasks given by the administration.
• Preparing & updating the PQ folder of the company.
• associate in feasibility studies made for the company ( marketing & sales part).
• participating in Due diligence made for the company.
• interviewing new employees.
• training new employees.
• Responsible for all Public Relations activities for the company (letter head, BC, stands, rollup, boards, etc...).
• Preparing the company parties & events.

Education

Master's degree, Marketing
  • at Clermont-1
  • July 2006
Bachelor's degree, business administration specialization in marketing
  • at University of Jordan
  • February 2005

جيد مرتفع

Specialties & Skills

Public Relations
International Marketing
Sales direct
Marketing
Test Of English for International Communication TOEIC - Paris
International Computer Driving Licence ICDL
Certificate of French language DELF A2
communication skills
Microsoft Office

Languages

Arabic
Expert
English
Expert
French
Intermediate
Romanian
Intermediate

Training and Certifications

PLANING MARKETING STRATEGIES (Certificate)
Date Attended:
March 2010
Valid Until:
March 2010
TOEIC (Certificate)
Date Attended:
October 2006
Valid Until:
December 2006
DEVELOPING MARKETING STRATEGY (Certificate)
Date Attended:
December 2008
Valid Until:
December 2008
ICDL (Certificate)
Date Attended:
July 2001
Valid Until:
August 2001
ISO 9001:2008 Internal Auditor (Certificate)
Date Attended:
May 2010
Valid Until:
May 2010

Hobbies

  • football
    Watching, playing both video games & physically
  • Travelling
    Visiting new countries , discovering new cultures, trying new food
  • Swimming