Mutasem Anbtawi, Key Account Sales Manager

Mutasem Anbtawi

Key Account Sales Manager

Astra Food Company

Location
Saudi Arabia - Riyadh
Education
Diploma, Diploma chemicals
Experience
23 years, 4 Months

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Work Experience

Total years of experience :23 years, 4 Months

Key Account Sales Manager at Astra Food Company
  • Saudi Arabia - Riyadh
  • My current job since June 2011

Key Responsibilities:
• Achieving volume targets for all products.
• Develop outlets sales and increase of coverage and penetration.
• Identify issues (Problems or opportunities).
• Develop selling abilities of assigned resources (train, coach, evaluate, and develop the team).
• Provide leadership and direction to the team.
• Review all reports, call reports, and other performance reports.
• Implement and monitor promotional planning.
• To spend 70% of time in the field supported with field contact reports. 15% detail work, 15% reporting work.
• To develop conceptual selling presentation for the team and to train them on the use.

Key Achievements:
• I’m proud to be involved in the Hand Held Automation Project for van, we were successful to increase our coverage from 400 to 1200 Outlets in less than 8 months, and distribution was also increased from 10% up to 32%.

Sales Manager at Astra Food Company
  • Saudi Arabia - Riyadh
  • June 2011 to June 2015

Key Responsibilities:

• List all Astra SKU’s in all KA by the end of 2014
• Increase the KA Business chair from the total Astra sales to40% by the end of 2014.
• Develop selling abilities of assigned resources (train, coach, evaluate, and develop the team).
• Review all reports, call reports, and other performance reports and sales
Key Achievements:
• • Till now we Listed 95% Astra SKU’s in all KA (14 KA)
• Till Now we Achieved 32% business chair.
• Responsible for coaching and training my team.
• Ensure product range distribution is maximized, appropriate for customer.
• Prompt ranging on shelf of new product listing.

Field Sales Manager at OLAYAN - Genral Trading Company - GTC
  • Saudi Arabia
  • March 1993 to June 2003

Key Responsibilities:
• Achieving volume targets for all products.
• Develop outlets sales and increase of coverage and penetration.
• Identify issues (Problems or opportunities).
• Develop selling abilities of assigned resources (train, coach, evaluate, and develop the team).
• Provide leadership and direction to the team.
• Review all reports, call reports, and other performance reports.
• Implement and monitor promotional planning.
• To spend 70% of time in the field supported with field contact reports. 15% detail work, 15% reporting work.
• To develop conceptual selling presentation for the team and to train them on the use.

Key Achievements:
• I’m proud to be involved in the Hand Held Automation Project for van, we were successful to increase our coverage from 400 to 1200 Outlets in less than 8 months, and distribution was also increased from 10% up to 32%.

Education

Diploma, Diploma chemicals
  • at Al- Huson college
  • August 1990

Specialties & Skills

Microsoft Office
Availability
Channel
Microsoft Office software & the Internet- Expert.

Languages

English
Expert