Marketing Executive
i2i Events Group
مجموع سنوات الخبرة :13 years, 2 أشهر
UK Trade & Investment Marketing Executive
• Temporary position with responsibilities expanding from project management to designing guide books, booklets and info graphics for exhibitors as well as liaising with various stakeholders.
Responsible for the creation, management and delivery of world class presentations and demonstrations to prospects/customers (specializing in IoT, video collaboration, security); flawless orchestration and execution in managing multiple briefings concurrently; management of customized best-in-class agendas aligned with customer business needs; engagement with executive level customers; liaison with Cisco Systems and industry thought leaders / subject matter experts for delivery within a Best-of-Class Agenda. I have also attended as a spokesperson for Cisco at 'Cisco Live'. Other responsibilities include: new hire training, creation of new hire reading material, participation in UX testing of new products and creative building of new demo's.
-VoIP
-Cloud Services
-Spark
-Telepresence
-Network Security
-IoE/IoT
-UC
- Lead in FSI & Healthcare services
-Sectors: Finance, Healthcare, Retail, Legal, Governmental bodies, Manufacturing, Insurance, Education etc.
-VXS: Virtual Experience Studio (Tricaster)
-Training
-Developed training materials
-Responsible of the D.A.C.H region whilst also running English and Greek speaking sessions
• Assets and Offers utilization analysis (Project Management): involving all three architectures (Collaboration, Data Centre/Virtualization and Borderless Networks), 9 marketing campaigns, 1708 assets and offers and 122 countries across EMEAR. Required close collaboration with the EMEAR Marketing Managers and Play leads of each architecture. Preparing and presenting the findings to the Global Marketing Director, the Global and EMEAR Marketing Programs Managers and the EMEAR Market Management Director.
• Presenting recommendations to the EMEAR Marketing Programs Manager and innovative ideas to improve the user experience and accessibility of the provided assets and offers that are to be used by hundreds of employees and partners in various countries
• Marketing Communications for Distributors: covering a co-worker for 5 weeks. Included supervising the submission of all articles for the October Distribution Newsletter and liaising with the agency, daily social media posts and creative consultant on the production of a new design for the newsletter as well as the design of two floor banners for a distributor’s scheme planned to take place in October.
• Training: Leadership and Business Skills for IT professionals: Dealing with difficult people, Marketing Operations Power Training: I Procurement Training, MRM Set up Training, Intel readiness Training, Intel readiness Training, Corporate presentation skills.
VOLUNTARY
• Elected chairperson of Staffordshire University Women’s Basketball Team 2012-2013: Leadership role representing the team, organising team matches/training, problem solving, and planning team building activities (such as Volunteering across the Staffordshire County)
VOLUNTARY: Due to my high involvement in the Student Union’s activities, I was nominated for this position which after a 2-week promotion period, involving flyers and speeches in the various university faculties, got elected for. As a student counselor, I was the voice between the students and the Student Council, ensuring that any problems and concerns had been dealt with. This role required attendance in monthly meetings to discuss, to raise issues and to vote on matters affecting students across the University
Events, PR and Marketing Advisor Consultant
• Assistance and guidance in planning, setting goals and reaching targets, as well as promotion for a variety of activities such as branding, promoting elections, speeches at lectures and the promotion for the liberation festival
VOLUNTARY: Usher for the Dance and Drama event of the Staffordshire Festival of Performing Arts 2013. Skills: Health and Safety, Risk Assessment and safeguarding of the premises.
VOLUNTARY: Event Manager for the cultural event of the Staffordshire Festival of Performing Arts 2013. A multicultural, educational, free community event that had arts and craft activities for children and a concert that showcased instrumental, musical, dancing acts that represented a culture from around the world. Responsible for conceptualizing the creative aspect and activities of the event, as well as the entire planning process (to name a few: advertising, PR, marketing, budget), recruiting (Volunteer staff- tech, first aid, managers, front of house, performers) and organizing all the proceedings prior, during and after the event.
VOLUNTARY: EPISA, University Conference: Liaising and assisting the key note speakers and guests. Also, assisting the staging process of the event.
Temporary Christmas job: Operate data entry device, such as keyboard or photo composing perforator. Duties included analyzing, verifying data and preparing it for final postage.
• High involvement in: Cisco Live: Assistant in organizational duties and creative input; Customer Briefing Centre: Research based assignment and constructing a plan on how to show better aligned and targeted videos on the screens when various customers enter the premises; GSX: Assistant in organizational duties, handing out Awards; Cisco House: Networking responsibilities with Partners, Organizational duties and Event Assistant on closing event involving Partners and Cisco employees; Olympics Cisco closing event: Assisted in the set-up of the event; Cisco completing acquisition events: Events planning assistant, PR responsibilities, handing out gifts, and ensuring the event runs smoothly; Cisco Connected Santa: Events planning assistant, Marketing Assistant and creative input and presenting innovative ideas for the following year; Reporting for the Olympic and Paralympic Cisco Partner and Customer networking events that required involvement, attendance and feedback
• BYOD marketing campaign: attended weekly meetings that involved discussions across EMEAR on the planning process and leverage of the campaign
VOLUNTARY: During my second year of my degree (Events Management) I felt the need to put the skills and knowledge I had acquired so far into practice. I therefore took the initiative to organize the Diversity Fashion Show, whose aim was to promote the different nationalities and cultures which are part of the university, and raise money for the Katharine House Hospice. As the leader of this project, I liaised with the sponsors and designers involved, created the structure of the event, the running orders and timings of the different catwalks, as well as the allocation of each member of the volunteering team (DJ, light technician, camera crew, models, hair and make-up artists, presenters, singers, dancers). Furthermore, I designed the promotion flyers and posters and arranged for their distribution in order to achieve maximum advertisement for the event.
Food and Beverage Hostess at employees’ canteen (MHQ). Food preparation, cash register, store stock and merchandise. Warm welcome and greeting of customers as well as seating.
Bachelors degree with honors. Activities and Societies: Chairperson of the Staffordshire Stingrays - Women's basketball team, Student Councillor, Women's Forum and more. At-a-Glance courses: Marketing Principles, Managing People and Performance, Accounting, Business Tourism, Advertising and PR, Law and Contractual Issues, Fundraising for Events, E-Marketing, International Human Resource Management, Critical Reasoning, Business Skills