PR & Social Media Specialist
Abu Dhabi Supplies & Commercial Services
Total years of experience :23 years, 9 Months
PR, social media management, content and design concept creation and curation, and publicity implementation for Abu Dhabi Supplies & Commercial Services (ASCS) Automotive Division: The Car Spa, Epic Rent a Car, and Epic Repair a Car.
Arabic commentary and award/prize announcer for indoor equestrian activities: vaulting, para-dressage and dressage - during CHI Al Shaqab International Equestrian Competition.
My achievements are:
•Increasing our social media followership to over 1 million on four platforms I curate
•Increasing the magazine’s worldwide circulation to 15, 000 and generating sponsorship agreements in excess of €100, 000
•Securing media placements for our magazine in 10 media outlets worldwide and invitations for our magazines to attend 25 high-level equestrian events worldwide
•Establishing contacts with journalists and editors in more than 100 worldwide equestrian magazines
My duties include:
•All aspects of management of the magazine, which has a team made up of 8 staff members and up to 10 international correspondents
•Content planning and development, assigning writers, deadline management, editing, and conducting high-profile interviews in person
•Public relations and communication for the magazine, including outreach and liaison to advertisers
•Maintaining the magazine’s image and look/feel through control and final sign-off on all layouts
•Management of the monthly production process and communication with printers
Responsible for generating, writing, and editing articles related to sports, fitness, and lifestyle.
Arabic commentary and award/prize announcer for indoor equestrian activities: vaulting, para-dressage and dressage - during CHI Al Shaqab International Equestrian Competition.
Leader amongst three team members who worked diligently to cover and report the events, live and from the ground during the World Equestrian Games.
Correspondent for petroleum, solar energy and renewable energy.
Freelance writer for sports, health, fitness and lifestyle.
Was accredited by the International Olympic Committee as an Arab Equestrian Journalist to attend and cover the London 2012 equestrian events. Following the event, I lead my team in producing the sole hard-cover photography book commemorating the events. See: http://tinyurl.com/lfeeefj
Event organiser during CSI1* Cairo International Show Jumping Festival (HORSES & HOPES) and liaised all inclusive details of the stay of 20 international and Olympic equestrian riders. See: http://tinyurl.com/nreysp8
Provided private English language lessons to Spanish, Polish, etc. nationals.
Part-time Editor for fashion, sports and lifestyle articles
Freelance writer for sports, entertainment and lifestyle.
Assistant Photographer during the FIFA African Cup of Nations.
Taught university graduates English and basic business skills. Taught two classes a day with 15 students in each class and contributed to the graduation of 300 students.
Taught children (ages 4 to 15) English, History, Geography, and handicrafts.