Nader Tibi, Marketing Instructor

Nader Tibi

Marketing Instructor

American College of the Middle East

Location
Kuwait
Education
Doctorate, Marketing
Experience
16 years, 5 Months

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Work Experience

Total years of experience :16 years, 5 Months

Marketing Instructor at American College of the Middle East
  • Kuwait - Al Ahmadi
  • My current job since September 2014

-Prepare and deliver lectures to undergraduate students on topics such as principles of marketing, advertising and promotion, marketing internships
-Evaluate and grade students' class work, assignments, and papers.
-Prepare course materials such as syllabi, lesson plans, and assignments
-Maintain student attendance records, grades, and other required logs.
-Initiate, facilitate, and moderate classroom discussions.
-Develop and revitalize the marketing curriculum according to the latest academic and industry best practices
-Plan and coordinate program-based procedures for grading, academic activities, and examinations

Peer Advisor - School of Management at University of Southampton
  • United Kingdom
  • July 2013 to December 2013

The role entails providing guidance and support to incoming MSc students in the Management School in order to help facilitate their smooth transition to study. The job involves a broad knowledge of the range of support available within the School and University, and a monitoring for the nature of queries the students demand at each stage of their induction.

Assistant Marketing Manager at New Mowasat Hospital
  • Kuwait - Al Kuwait
  • November 2009 to September 2010

-Planning for marketing initiatives
-Supervising the development and production of ATL and BTL materials
-Managing various public relations activities, community programs, and client - directed newsletters
-Initiating Market Intelligence research
-Support and involvement in international healthcare accreditation acquirement : JCI (U.S.), and Accreditation Canada ( formerly : the CCHSA )

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Marketing Co-ordinator at New Mowasat Hospital
  • Kuwait
  • January 2008 to October 2009

-Advertising / marketing agencies’ relationship management
-Follow up and implementation for marketing campaigns
-Acting as a point of reference for Corporate Identity and Branding guidelines
-Supervising the initiation and editing for bilingual PR messages : press releases, special interest stories, and editorials

Marketing Analyst at New Mowasat Hospital
  • Kuwait
  • July 2004 to December 2007

-Assisting the Marketing Manager through the provision of primary and secondary research data
-Conducting different research activities internally and externally : Customer Satisfaction Research, Advertising Tracking Studies, and SWOT analysis
-Evaluating feedback data and providing findings and recommendations

Education

Doctorate, Marketing
  • at Lancaster University
  • October 2024

-Exploring the implications of virtual reality experiences on consumer culture and behavior -Awards: selected for departmental research funding upon research excellence || awarded best research paper 2022 -Well-networked with active researchers globally through rapidly contributing to selected specialized conferences -Research Interests: Mixed-Reality Technologies, Consumer Culture Research, Affordances Theory, Social Presence

Master's degree, MSc Digital Marketing
  • at University of Southampton
  • September 2013

-Developing a broader understanding of the value and role that digital marketing has taken in modern organizations. -Acquiring a hands-on experience and knowledge in key digital marketing disciplines like : Web Analytics, Design and Creativity , Web Applications, and Digital Retailing -Actively involved in one of the university-wide roles as a Digital Champion: The role involves supporting fellow students and university staff with the effective use of the latest technologies for educational and research purposes. Activities include: Online Identity, Building a Professional Online Profile, and Using Social Media for Research (Blog: http://blog.soton.ac.uk/digichamps/)

Diploma, European Union Management
  • at Ecole De Management De Normandie
  • July 2012

Summer School : The program involved getting an overview on business practices in the EU from a legislative and commercial perspectives focusing on both general practices and country-specific cases. A must course for anyone interested in working in an EU state member.

Bachelor's degree, Marketing
  • at Yarmouk University
  • January 2004

-Excellent rated academic performance with distinction -Modules taken : International Marketing, Promotion, Retailing, Marketing Strategies, Consumer Behavior, Human Resources Management

Specialties & Skills

Digital Marketing
Advertising
Extended Reality Technologies (AR / VR / MR)
Training
Metaverse
Digital / Marketing Management

Languages

Arabic
Expert
English
Expert

Memberships

Chartered Institute of Marketing
  • Associate Member
  • April 2008
Academy of Marketing
  • Member
  • June 2022