Nadezda Lukyanova,  Campaign Manager I Clients Success Manager

Nadezda Lukyanova

Campaign Manager I Clients Success Manager

Reach MENA

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Marketing
Experience
8 years, 5 Months

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Work Experience

Total years of experience :8 years, 5 Months

Campaign Manager I Clients Success Manager at Reach MENA
  • United Arab Emirates - Dubai
  • My current job since July 2018

esponsible for growing the revenue of Reach MENA.
Retain and grow digital revenue by proactively finding opportunities to optimize campaign performance for existing clients.
Consult and support clients with any technical inquiries.
Maintain trusted relationships with key agency contacts to ensure retention of clients.
Coordination of campaign set-up process from client side and supplier.
Clients portfolio:
Hospitality: Jumeirah Group, Accor hotels, JARH, MERAAS, EHG, Marriott
Telecom: DU, Etisalat, STC, Zain, Mobily
Airlines: Flydubai, British Airways, Flynas, Air Arabia
Banking: Mastercard, HSBC, FAB, SCB, Meem Bank, Visa, Mashreq, RAKBANK
Entertainment: MIRAL (YAS, WB)
Automotive: Audi, Chevrolet, Porsche, Nissan, Chevrolet

Campaign Manager I Clients Success Manager at Reach MENA
  • United Arab Emirates - Dubai
  • My current job since July 2018

esponsible for growing the revenue of Reach MENA.
Retain and grow digital revenue by proactively finding opportunities to optimize campaign performance for existing clients.
Consult and support clients with any technical inquiries.
Maintain trusted relationships with key agency contacts to ensure retention of clients.
Coordination of campaign set-up process from client side and supplier.
Clients portfolio:
Hospitality: Jumeirah Group, Accor hotels, JARH, MERAAS, EHG, Marriott
Telecom: DU, Etisalat, STC, Zain, Mobily
Airlines: Flydubai, British Airways, Flynas, Air Arabia
Banking: Mastercard, HSBC, FAB, SCB, Meem Bank, Visa, Mashreq, RAKBANK
Entertainment: MIRAL (YAS, WB)
Automotive: Audi, Chevrolet, Porsche, Nissan, Chevrolet

Marketing Executive at AMI Worldwide
  • United Arab Emirates - Dubai
  • My current job since April 2016

• Planning, developing and implementing effective marketing communication campaigns.
• Identification of right target market for the current business operations
• Manage the company’s online presence including keeping the website up-to-date and engaging the target audience using social media channels (YouTube, LinkedIn, Facebook).
• Performance of social media boosting (GoogleAds, Facebook, LinkedIn)
• Manage the company’s participation in events and tradeshows.
• Create all marketing collateral, including brochures, letters, emails and websites etc.
• Collection of data and formation of periodical newsletter
• Monitoring ongoing campaign spending
• Perform social media boosting campaigns (GoogleAds, Facebook, LinkedIn)
• Responsible for all branded merchandise
• Continuos update of company profiles/corporate videos

Marketing executive at Diwan Arabia
  • United Arab Emirates - Dubai
  • November 2017 to July 2018

- Assisting in the formulation of strategies to build a lasting digital connection with consumers in order to increase company and brand awareness
- Planning and monitoring the ongoing company presence on social media (Twitter, Facebook etc.)
- Launching optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Preparing online newsletters and promotional emails and organize their distribution through various channels
- Collaborating with designers to improve user experience
- Measuring performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquiring insight in online marketing trends and keep strategies up-to-date
- Maintaining partnerships with media agencies and vendors
- Managing all social media channels, campaigns, and team members to sustain an engaging audience experience and to increase audience satisfaction.
- Researching and analyzing social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy
- Developing engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand- focused messages
- Coordinating social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals
- Managing social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction
- Auditing and analyzing social media presences, including digital advertising costs and returns

Data and Research Analyst at Abacus Management Consultancy
  • United Arab Emirates - Dubai
  • January 2016 to April 2016

• Research & Analysis on various sectors with major focus on natural resources and infrastructure sector.
•Collecting and collating data from various secondary sources, organizing reports
•Presenting the analysis in a structured form.
•Knowledge management
•Client prospecting
•Accompany senior members of the organization on client calls
•Fixing and following up on appointments.
•Administrative tasks
•Day to day record keeping of the activities, work place management

Education

Bachelor's degree, Marketing
  • at University of Wollongong in Dubai
  • August 2017

BBA graduate disciplines such as: Sales and Marketing General Management Business Administration Business Management Human Resource Management Banking Real Estate Trade Manufacturing

High school or equivalent, Humanities and Business
  • at Moscow International Gymnasium
  • August 2013

Completed the full secondary education program with an outstanding average mark of 90%.

Specialties & Skills

Digital Marketing
Online PR
Creativity
Social Media Marketing
EVENT MANAGEMENT
ILLUSTRATOR
LANGUAGES
LEADERSHIP
LETTERS
MARKETING
MARKETING COLLATERAL
MICROSOFT OFFICE
NETSCAPE COMMUNICATOR

Languages

Arabic
Beginner
English
Expert
Russian
Native Speaker

Training and Certifications

Digital Marketing Course (Training)
Training Institute:
Digital Vidya
Date Attended:
September 2016
Duration:
24 hours

Hobbies

  • Traveling
  • Photography