Copyeditor and Researcher
PolitiFact
Total des années d'expérience :20 years, 3 Mois
• Contributor to PolitiFact, America’s largest political fact-checking organization and a winner of the Pulitzer Prize
• Fact-check and research video claims for PolitiFact’s partnership with TikTok
• Report and write Facebook fact-check stories
• Implement the internal and external communications strategy for the university’s $100 million fundraising campaign
• Develop news articles, email blasts, and senior executive speeches targeted towards a range of audiences including political decision makers, corporate stakeholders, alumni, students, donors, and the public at large
• Produce the LAU Bulletin newsletter targeting current and probable donors, handling the entire process from planning content to designing the email blast to distributing via email marketing service MailChimp
• Manage and update the fundraising campaign website; plan its wrap up to celebrate $100 million raised ahead of schedule
• Liaise with LAU deans and faculty to develop donor profiles and success stories featured in the quarterly LAU Magazine
• Oversee large-scale recruitment projects and develop original content for websites, brochures, and presentations
• Propose detailed content strategy solutions to solve the university’s challenges with diverse, complex material
• Write creative copy for magazine ads and university recruitment roll-up banners
• Assess the Lebanese American University Medical Center-Rizk Hospital website design and architecture; develop user-friendly site with strong branding
• Supported external and internal marketing and communications by writing, editing, and reviewing firm speeches, white papers, newsletters, and website and intranet content, as well as op-ed articles featured each month in Forbes, Gulf News, The National, Executive, Qatar Today, and Financial Times
• Managed relationships with external media contacts
• Managed external media articles from pitch to submission to publications
• Handled correspondence with PR firms to ensure our goals are achieved
• Ensured quality control daily by providing final signoff on internal memos, newsletters, and external media campaigns
• Provided consulting on PR initiatives, design, and firm events
• Liaised with the firm’s industry teams in the Middle East to develop thought leadership for multiple channels on a wide range of topics; correspond with senior executives to create content for a high-level corporate and government audience
• Provided support on, and content to, the firm’s strategy+business award-winning management magazine
• Led Corporate Social Responsibility (CSR) initiatives, from locating NGOs to support to providing staff with hands-on opportunities to give back to the community
• Traveled when required, i.e., annual editorial meetings in New York and ad hoc regional travel in Middle East
Writing samples:
http://issuu.com/oryxmags/docs/qt_june_2012/32
http://www.executive-magazine.com/economics-and-policy/Executive-Insight-Price-wars/5239
http://www.executive-magazine.com/economics-and-policy/A-promising-partnership/5322
http://www.executive-magazine.com/special-report/Prosperitys-diseases/93
http://gulfnews.com/business/retail/shared-services-model-works-well-when-budgets-are-tight-1.1080473
http://gulfnews.com/business/media-marketing/mideast-firms-need-to-build-social-media-skills-1.1056143
http://www.thenational.ae/thenationalconversation/industry-insights/economics/diversify-and-innovate-must-be-gcc-mantra
• Provided support on all internal and external corporate communications material through the solicitation, writing, laying out, and quality control of text for SABIS® marketing campaigns, U.S. Annual Report brochures, magazine advertorials, press releases, news items, success stories, the quarterly SABIS® Newsletter, and seasonal SABIS® University Newsletter
• Pitched news items, SABIS® Success Story candidates, and newsletter articles as well as marketing strategies to promote SABIS® effectively and with the latest tools and practices
• Proposed continuous content for SABIS® Twitter accounts (www.twitter.com/sabis_us & www.twitter.com/cbistany) by drafting 140-character sentences to ensure SABIS® is being promoted on all platforms, including social media
• Monitored SABIS® Google alerts daily to be informed and up-to-date on achievements or activities undertaken by schools in the network; passed on newsworthy information to the appropriate people or pitch news ideas
• Liaised with, and provided conceptual direction to, the SABIS® Creative Team (in-house advertising department)
• Collected and analyzed business news leads, corporations’ financial statements, and developed pitches in order to write news stories and analysis pieces for publication online and in newspapers
• Gathered and verified factual information regarding stories through interview, observation, and research
• Conducted interviews with CEOs, politicians, and other people related to the relevant news item
**Left because company folded**
• Provided support and research for two Art History undergraduate courses, focusing on Oriental and Persian art
• Attained relevant weekly reading, assembled course resources, created class handouts, and substituted for the professor when needed.
• Regularly wrote World News program previews for ABC affiliates, WN viewers, and WN website
• Filed stories on ABCNews.com, conducted research, located video, shot video, cut WN Webcast in Final Cut and posted to iTunes
• Booked guests, and coordinated shoots for WN Webcast
• Monitored wires and assisted breaking news and special events of stories such as Hurricane Katrina, South Asia Earthquake, and Palestinian elections
Writing samples:
http://abcnews.go.com/WNT/LegalCenter/story?id=2848907&page=1
http://abcnews.go.com/WNT/story?id=2854474&page=1
http://abcnews.go.com/Health/story?id=2858243&page=1
-Evening News TV Anchor
• Served as the main anchor for live, daily evening newscast
• Handled reporting, editing, and writing scripts
• Monitored news wires and police scanners for breaking news
-Headline News Producer
• Responsible for all aspects of the broadcast’s rundown
• Wrote all anchor pages and prepared video and graphics for daily headline news program, airing at the top of each hour on CNN Headline News during the evening
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-TV News Reporter
• Created news packages and in-depth feature stories for evening newscast
• Responsible for my own shooting, writing, and editing
• Interviewed politicians and community leaders for inclusion in my news packages
• Tracked down information on breaking news, feature, and enterprise stories in a concise and timely manner
The Web Design and Online Communication program is a professionally focused 37-credit master’s program designed to prepare students for career advancement and development. Creative courses emphasize both the skills needed to create Web sites and the design principles needed to make them effective, attractive, and useful.
Master of Arts, Middle Eastern Studies, GPA 3.81 Thesis title: Multiethnic Lebanese’ Self-Identification and Negotiation of Belonging Honors: 2- year Graduate Assistant Fellowship which covered 100% of tuition fees, American University of Beirut Ambassador, International Guide, Orientation Leader
Bachelor of Science, Telecommunication-News, GPA 3.14 Concentrations: Arabic Language, Business Administration Honors: Multicultural Scholarships, Journalism Scholarships, University of Florida Ambassador, Presidential Host, Orientation Leader, Gamma Eta Sorority
