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Naveen Shetty, Solution Architect

Naveen Shetty

Solution Architect·Freelancer

United Arab Emirates

High school or equivalent, Architecture And Information Technology

Work experience

Total years of experience: 28 years, 6 months

Solution Architect

October 2025 - Present

Freelancer

Dubai, United Arab Emirates Hybrid

October 2025 - Present

QlikView, Crystal Reports, Crystal X, PMD Dashboard, BI XML Publisher
• Custom Reports and Visualizations: Matplotlib, Dash, Plotly
Process Automation and Digital Transformation
• Custom bots integrated into business workflows .
• Order automation using Computer Vision and OCR technologies
• Data warehousing solutions for automated MIS reporting
• Web and mobile applications for field reps and merchandisers
• In-house systems such as Service Bots, WMS X_BEE Asset Tracking IT Infrastructure: Revamped for enhanced security, scalability, service integration Programming and Platforms: Open-source solutions Python
• Led process definition, automation, and system integration initiatives for multiple organizations, translating business
requirements into scalable technical solutions.
• Designed and implemented AI-enabled solutions, including RAG-based applications, to enhance information access,
reporting accuracy, and decision support.
• Provided solution consulting and custom development to support a client through a system audit, contributing to a
successful audit outcome.
• Architected a centralized timesheet integration solution, consolidating data from disparate systems to improve visibility,
control, and reporting efficiency.
• Currently automating MIS reporting frameworks, reducing manual effort while improving data consistency, timeliness,
and management insight.

Company industry:
General Engineering Consultancy

Manager - Information System (ERP- Oracle JD Edwards)

November 2013 - Present

Sara Trident Emirates LLC

Dubai, United Arab Emirates

November 2013 - Present

Have been in the forefront of bringing about industry specific best practices in the JD Edwards ERP Domain.
Proposed and implemented business re-engineering projects; initiatives that allowed for increased productivity assessment
and reporting.
Instrumental in bringing process automation and adoption of keys tools and processes to effectively deliver IT projects for
the company.
Implemented various software Integration models developed inhouse as well as Third Party solutions. ( WMS, HRMS, TAS,
Field Sales Softwares)
Developed reporting strategy together with creative inhouse developed reporting solutions.
Became a trusted resource within the community through high-level problem-solving skills.
Performed solution delivery, needs assessment, problem resolution and solutions implementation.
Instrumental in bringing about management attitude change towards investment in IT related projects.

Company industry:
Retail & Wholesale
Job role:
Information Technology

Manager – Information Systems (JD Edwards)

January 2015 - October 2025

Sara Group Holdings LLC,

Dubai, United Arab Emirates

January 2015 - October 2025

• Achieved 90%-time savings in order entry and AR receipts by developing automation tools and integrating them into
core business workflows.
• Delivered 20+ successful IT projects by managing a lean team and driving project execution through strategic planning
and resource optimization.
• Improved real-time decision-making across departments by implementing BI, WMS, FDM, and Salesprimo systems,
aligned with enterprise objectives.
• Ensured future scalability and system reliability by planning and budgeting IT infrastructure upgrades and managing IT
resources efficiently.
• Strengthened mobility and field operations by deploying mobile apps and integrating offline business systems into the
HRMS platform.
• Led a seamless JD Edwards ERP upgrade and integrated custom applications to enhance system functionality and
performance.
• Future-proofed the organizations technology stack by revamping the IT landscape to align with corporate vision and
technology trends.

Company industry:
FMCG

Senior Manager – IT Applications (JDE)

November 2013 - January 2015

Sara Group Holdings LLC,

Dubai, United Arab Emirates

November 2013 - January 2015

• Delivered a smooth JDE upgrade and third-party integration by leading system improvement initiatives aligned with
industry standards.
• Elevated operational efficiency through the introduction of new JDE functionalities and process enhancements.
• Strengthened team capabilities and adoption of modern technology by educating users on system features and
industry trends.

Company industry:
FMCG

Senior Project Manager ( JD Edwards)

January 2012 - September 2013

Larsen & Toubro - Other Locations

Mumbai, India

January 2012 - September 2013

Worked as an Implementer and Support consultant for JDE - Sales and Distribution function.
Project Company Name: Statoil Fuel Retail (SFR), Norway
Statoil Fuel & Retail is a leading Scandinavian road transport fuel retailer with over 100 years of
operations in the region. Statoil Fuel & Retail has a broad retail network across Scandinavia, Poland,
the Baltics, and Russia with approximately 2, 300 full-service (fuel and convenience) or automated
(fuel only) stations.
Involved in System integration and Legacy changeover from a SAP ERP.
Engineering the Integration of Portals (Oracle Webcentre) to JDE using Oracle SOA Middleware.
Designing JDE web-services (BSSV) technology for data thru put between Jde and Portals for
various O2C related functions; such as Order creation, Pricing Info, Customer creation.
Using Oracle IDM tool to control the user related access
Achievements
Ensured a smooth Go - Live with near zero glitches.
Instrumental in the System design for future scalability.
Client appreciation for designing a system on JDE functionality even though the Base JDE setup was
evolving in parallel.

Company industry:
Computer Hardware & High-Tech Manufacture
Job role:
Information Technology

Senior Project Manager (JDE)

January 2012 - January 2013

L&T Infotech,

Mumbai, India

January 2012 - January 2013

• Enabled a glitch-free ERP transition from SAP to JDE for Statoil Fuel and Retail (Norway) by leading system integration
and go-live activities across multiple countries.
• Achieved secure and efficient data exchange by implementing JDE web services (BSSV) and Oracle SOA Middleware
for O2C processes.
• Enhanced system scalability and future-readiness by architecting a robust and modular ERP structure.
• Strengthened system security and compliance by managing user access through Oracle Identity Management.
• Earned client recognition for designing innovative, scalable JDE functionalities in a dynamic enterprise environment.

Company industry:
IT Services

Functional Consultant (JD Edwards – 8.11 & 8.12)

June 2006 - December 2011

Al Shirawi Enterprises L.L.C ( Dubai - U.A.E)

Dubai, United Arab Emirates

June 2006 - December 2011

Worked as an Implementation and support consultant for 8.11 & 8.12 versions.
Instrumental in Cross modular reconciliation e.g. G/L and Operational modules; resulting in
successful audit certification and financial closure.
Brought about a fast and effective means of processing multiple line purchase order line thru
EDI process.
Designed a user friendly data capture screen for retail counter sales.
Brought about various analytical metrics thru Crystal report & Crystal Xcelcius.
Implemented 8.12 version in one of the group companies
Implemented primary Level dashboards metrics, the first in the region.
Implemented workshop module in conjunction with plant maintenance module.
Also involved in providing support in modules outside my area of expertise ( Finance, Leasing etc..)
Achievements
Designed sales order entry screen with basket functionality
Plant Managers Dashboard implementation
Plant maintenance & Workshop module implementation
Cross-modular integrity & various analytical metrics

Company industry:
Retail & Wholesale
Job role:
Information Technology

Functional Consultant (JDE)

January 2006 - December 2011

Al Shirawi Enterprises LLC,

Dubai, United Arab Emirates

January 2006 - December 2011

• Achieved audit certification and financial closure by leading cross-modular reconciliation between G/L and
operational modules.
• Pioneered dashboard metrics at the primary level using Crystal Xcelsius and Crystal Reports to enhance operational
transparency.
• Streamlined the EDI process for high-volume, multi-line purchase orders, boosting efficiency and vendor coordination.
• Enhanced cross-departmental performance through the implementation of Plant Maintenance and Workshop
modules integrated with Finance and Leasing.

Company industry:
Automotive Dealership & Distributor

Functional Consultant (JD Edwards – One World)

September 2002 - June 2006

Jumbo Electronics Co Ltd L.L.C (Dubai - U.A.E)

Dubai, United Arab Emirates

September 2002 - June 2006

Implemented the Purchase Order Management & Inventory Module of the ERP system (JD
Edwards) as a functional consultant with a team headed by KPMG Consultants, Dubai. The ERP
system was installed successfully in less than a year (9 months).
Created an As-is blueprint including all business processes of the supply chain, using Visio flow
chart.
Participated in a Business Analysis Discussion with the Operating Divisions, suggested
recommendations for integrating systems and redesigning processes by eliminating
redundancies.
Did the setup in the system testing all the processes including cross-functional testing
Laid down the Functional specifications for the development of Order Entry program used in Retail
outlets for front end order entry purpose ( One of kind in the region)- Retail Order Processing
customization is done on normal sales order management module and the same is used like POS
system. Basic functionality of the program is:
Order entry.
Payment detail capturing - possibility of capturing multiple payment type like cash, credit card,
gif voucher etc. including validation of credit card Numbers.
Possibility of scanning and capturing the serial number at the time of order entry
Print of Cash memo immediately after the order entry.
Responsible for data migration of Item, Bill of entry master and conducted end-user training.
Worked as a Business Analyst post live, areas of responsibilities are monitoring the Distribution
processes and retail operations for control and process enhancement purpose.
Achievements
Designed and implemented an exclusive Bill of entry package (in accordance to the Department of
Customs format) for tracking of export and exit related details.
Enhanced the Business process through proper checks and controls.
Acknowledged for the effort put towards implementation and maintenance of a fully integrated and
functional system.

Company industry:
Retail & Wholesale
Job role:
Information Technology

Functional Consultant (JD Edwards)

January 1999 - January 2006

Jumbo Electronics Co. Ltd. LLC,

Dubai, United Arab Emirates

January 1999 - January 2006

• Improved supply chain integration and operational transparency by designing custom Order Entry and Bill of Entry
systems within JD Edwards.
• Enabled seamless system adoption and operational readiness by leading purchase and inventory module
implementations, managing data migration, and delivering end-user training.
• Supported ongoing process improvement through testing, documentation, and enhancements of procurement and
inventory workflows.

Company industry:
Retail & Wholesale

Export and Logistics Officer

August 1999 - September 2002

Jumbo Electronics Co Ltd L.L.C (Dubai - U.A.E)

Dubai, United Arab Emirates

August 1999 - September 2002

Manage the product supply & distribution related activities of the Alquoz Division (Exports).
Liaise with Sales & Customs department for smooth export of goods.
Negotiate with carriers / freight forwarders for nominal price and service.
Bill of entry tracking to ensure timely submission and optimum utilization.
Preparation of various MIS reports.
Achievements
Expedite the entire process to avoid delays.
Awarded for Significant Contribution in the area of Export Co -ordination and Bill of Entry
Management and was nominated for the ERP implementation

Company industry:
Retail & Wholesale
Job role:
Purchasing and Procurement

Assistant Purchaser (Imports)

November 1997 - August 1999

Asian Paints India Ltd, Mumbai

Mumbai, India

November 1997 - August 1999

Placement of orders with our offshore suppliers for various categories of raw materials as put
forth by the production planning dept.
Making arrangement of payment for suppliers as per the contract deal namely LC mode/ TT
remittance/ Draft etc.
Regular follow up with the supplier as well their local indentures for shipment of goods.
Nominating freight forwarders & clearing agents for Custom clearance.
Maintenance of Quality records under the companys ISO 9000 programs like updating various
master files, timely clearance of all related documents, prepare stock report.
Final distribution of raw material to all the production plants.
Achievements
Instrumental in planning & designing a software exclusively for Excise Tracking.
Significantly reduced the Overheads in terms of Freight/Transportation cost, Customs demur-rages
and other related charges thru effective planning and sourcing of goods.
Maintained the ISO Business Standards for my responsible BU.

Company industry:
Manufacturing
Job role:
Manufacturing

Assistant Purchaser

November 1997 - January 1999

Asian Paints India Ltd.,

Mumbai, India

November 1997 - January 1999

• Achieved freight, transportation, and demurrage cost savings through proactive supply chain planning and strict
adherence to ISO 9000 quality standards.
• Enhanced procurement efficiency and customs compliance by managing offshore purchases, supplier payments, and
logistics via nominated clearing agents.
• Streamlined regulatory tracking and improved plant distribution operations by designing Excise Tracking software and
optimizing raw material logistics.

Company industry:
Industrial Production

Education

Oracle Corp Middle East

January 2011

January 2011

High school or equivalent, Architecture And Information Technology

United Arab Emirates

KPMG

January 2000

January 2000

High school or equivalent, Administration And Information Systems

United Arab Emirates

Mumbai University

June 1996

June 1996

Bachelor's degree, Science (Chemistry)

India

Aptech Institute

January 1996

January 1996

Bachelor's degree, Administration And Information Systems

India

St. Xavier's College

January 1996

January 1996

Bachelor's degree, Chemistry

India

Skills

Business Process Analysis and Design
Expert
Business Process Analysis and Design
Expert
Process Automation
Expert
Process Automation
Expert
Python
Expert
Python
Expert
Integration
Expert
Integration
Expert
JD Edwards
Expert
JD Edwards
Expert
Data warehouse Design and Implementation
Intermediate
Data warehouse Design and Implementation
Intermediate
Develop Bot's for Process Automation
Expert
Develop Bot's for Process Automation
Expert
Full Cycle Experience in JD Edwards ERP implementation
Expert
Full Cycle Experience in JD Edwards ERP implementation
Expert
Implementing AI and ML for Forecasting
Beginner
Implementing AI and ML for Forecasting
Beginner
To design, program, test, implement and support Business Software Systems.
Intermediate
To design, program, test, implement and support Business Software Systems.
Intermediate
AUTOMATION
Intermediate
AUTOMATION
Intermediate
DECISION MAKING
Intermediate
DECISION MAKING
Intermediate
DIGITAL TRANSFORMATION
Intermediate
DIGITAL TRANSFORMATION
Intermediate
INFORMATION TECHNOLOGY
Intermediate
INFORMATION TECHNOLOGY
Intermediate
INTERNET OF THINGS IOT
Intermediate
INTERNET OF THINGS IOT
Intermediate
JD EDWARDS ENTERPRISEONE
Intermediate
JD EDWARDS ENTERPRISEONE
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
OPTICAL CHARACTER RECOGNITION OCR
Intermediate
OPTICAL CHARACTER RECOGNITION OCR
Intermediate
WORKFLOW MANAGEMENT
Intermediate
WORKFLOW MANAGEMENT
Intermediate

Languages

English
Expert
Hindi
Expert

Training and Certifications

Certifications
AS/400 Professional Certification

Training
Diploma in Computer Applications
Aptech Institute , Mumbai
May 1996
IBM AS/400 Professional
IBM-UK, Mumbai
Mar 1997
JDE-OneWorld
KPMG , Dubai
Jun 2000
Oracle reports
Oracle Corp Middle East , Dubai
Jun 2011