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Nawal Safwan, Business Development Manager Account Manager

Nawal Safwan

Business Development Manager Account Manager·Legend Group, Bang & Olufsen, Aficionados, Chivalry and Property Portfolios International

United Arab Emirates

High school or equivalent, Graphic design master class

Work experience

Total years of experience: 18 years, 6 months

Business Development Manager Account Manager

November 2022 - Present

Legend Group, Bang & Olufsen, Aficionados, Chivalry and Property Portfolios International

Dubai, United Arab Emirates

November 2022 - Present

Develop a growth strategy for financial gain and customer satisfaction.
̈ Identify and research new business opportunities.
̈ Determine key contacts within organizations.
̈ Generate leads through cold calling.
̈ Maintain relationships with customers and clients.
̈ Implement organizational changes and ensure staff understanding and
compliance.
̈ Collaborate with the marketing department on promotional strategies.
̈ Recruited and supervised teams.

Company industry:
Retail & Wholesale
Job role:
Management

Retail & Business Development Manager

September 2021 - Present

Das holding - Camelia Flowers

Abu Dhabi, United Arab Emirates

September 2021 - Present

̈ Managed VVIP and B2G events, overseeing the entire process from concept creation to successful delivery.
̈ Maintained and managed the company's event calendar, including conceptualization, logistics, and marketing aspects.
̈ Demonstrated a proven track record of strategic thinking, achieving results, and motivating teams through strong leadership.
̈ Led the implementation of market retail strategies to drive business growth.
̈ Executed digital marketing strategies, including content creation, planning, timeline management, advertising, design, analytics, and budgeting.
̈ Forecasted sales targets, developed growth projections, and created effective development plans.
̈ Identified market opportunities through meetings, networking, and various channels.
̈ Collaborated with different departments to develop sales and marketing strategies.
̈ Implemented guidelines and initiatives to boost sales performance.
̈ Managed and executed sales/marketing operating budgets, tracking their
return on investment (ROI).
̈ Developed and implemented policies, plans, and strategies.
̈ Oversaw budgeting, reporting, and auditing activities.
̈ Led the successful launch of an e-commerce website.
̈ Managed deliverables, deadlines, and collaborated with departments to
maintain, update, and create new marketing assets.
̈ Regularly reviewed and evaluated key performance indicators (KPIs)
on both weekly and annual basis.

Company industry:
Retail & Wholesale
Job role:
Management

Creative Director

November 2019 - September 2021

800flower

Dubai, United Arab Emirates

November 2019 - September 2021

Spearheading business growth and expansion for various businesses.
̈ Generating fresh ideas for company branding, promotional campaigns, and marketing communications.
̈ Monitoring market trends, evaluating new data, and staying abreast of marketing trends.
̈ Overseeing and maintaining e-commerce websites, ensuring product updates.
̈ Ensuring brand consistency by establishing standards and procedures.
̈ Managing daily workflow, assigning tasks, tracking deadlines, and maintaining department budgets.
̈ Cultivating relationships with influencers across social media platforms and monitoring social media performance.
̈ Developing P&L structures to achieve target volumes, market shares, and profits.
̈ Utilizing SEO techniques to increase revenue and reduce PPC costs by driving targeted traffic.
̈ Creating financial projections and setting sales targets.
̈ Approving and supervising the development of promotional materials, website copy, advertisements, and campaigns.
̈ Providing strategic direction for content, product photography, styling, e-commerce visual design, and content writing.

Company industry:
Retail & Wholesale
Job role:
Marketing and PR

Director

May 2016 - November 2019

The White Boutique

Dubai, United Arab Emirates

May 2016 - November 2019

Successfully planned and executed weddings, corporate events, and private functions from start to finish.
̈ Forecasted staffing requirements for various event-related roles, including production, administration, florists, and catering.
̈ Ensured successful event outcomes by coordinating and fostering relationships with vendors and clients.
̈ Provided marketing solutions to enhance overall marketing effectiveness.
̈ Established marketing partnerships and conducted market analysis to drive brand awareness.
̈ Developed strong business relationships with B2B, B2C, and B2G clients.
̈ Implemented strategies, policies, and procedures for effective business operations.
̈ Oversaw budgeting, reporting, and auditing processes.
̈ Achieved reduced employee turnover, increased sales stability, and met quotas.

Company industry:
Events Management
Job role:
Design, Creative, and Arts

Event Manager

May 2014 - May 2016

Atlantis The Palm

Dubai, United Arab Emirates

May 2014 - May 2016

Nicky Romero, Meek Mill, Nicki Minaj, DJ Roger Sachez Rudimental Years and Years, Robin Schulz, DJ Snake, Duke Dumont.

̈ Implemented new events and closely monitored event expenditures to ensure adherence to yearly budgets.
̈ Presented strategic plans to sponsors, securing their sponsorships for the company.
̈ Developed comprehensive event proposals, including timelines, suppliers, legal obligations, staffing, and budgets.
̈ Collaborated with marketing and business development teams to enhance event awareness throughout the UAE.
̈ Provided support and mentorship to teams, ensuring objectives were achieved.
̈ Successfully organized and executed corporate events and music concerts.
̈ Maintained accurate and timely records and data for evaluating cost-effectiveness and profitability.
̈ Software Packages: MS Excel, MS Word, MS PowerPoint, Adobe | Indesign, Photoshop, Illustrator & Canva
̈ Ensured operational set-up for events and compliance with health and safety regulations. ̈ Collaboration and Communication Tools: MS Teams, Zoom & Skype
̈ Assisted in preparing artist contracts and ensured all licensing documents, including DTMC, were in order.

Company industry:
Entertainment
Job role:
Hospitality and Tourism

Customer Service - Event Planner

December 2007 - May 2014

Qantas Airlines

Australia

December 2007 - May 2014

Events Managed: Qantas Birthday Celebrations, Qantas Charity Events, Christmas staff party and Corporate events.
Developed comprehensive event schedules, including timelines, staffing plans, and budgets, while proposing design ideas to enhance event quality.
̈ Successfully organized and executed a variety of events, including Birthday Celebrations, Qantas Charity Events, Christmas Staff Parties, and Corporate Events.
̈ Conducted thorough site inspections to ensure compliance with health and safety standards.
̈ Monitored event expenses to ensure adherence to budgets.
̈ Managed overall event operations, including reservations and sales.
̈ Assisted in training new colleagues and ensured the team responded effectively to customer feedback, while also monitoring new
products and teams.

Company industry:
Airlines
Job role:
Customer Service and Call Center

Education

Udemy

July 2021

July 2021

High school or equivalent, Graphic design master class

United Arab Emirates

Tafe

November 2014

November 2014

Diploma, Floristry Business Management

Australia

Australian Academy

September 2014

September 2014

Diploma, Diploma Wedding and Event Planning

Australia

Tafe

November 2004

November 2004

Diploma, Diploma in Travel Tourism

Australia

Tafe

November 2003

November 2003

Diploma, Hospitality

Australia

Tafe

November 2001

November 2001

Diploma, Certificate II in Business Administration Sydney Tafe

Australia

Skills

Event Sales
Expert
Event Sales
Expert
Sales
Expert
Sales
Expert
Customer Service Management
Expert
Customer Service Management
Expert
Marketing
Expert
Marketing
Expert
Business Development
Expert
Business Development
Expert
PowerPoint
Expert
PowerPoint
Expert
Microsoft Word
Expert
Microsoft Word
Expert
Altéa Customer Management (CM),
Expert
Altéa Customer Management (CM),
Expert
Amadeus Reservations and Galileo Reservations
Expert
Amadeus Reservations and Galileo Reservations
Expert
Microsoft Word, Excel , PowerPoint, Microsoft Outlook, Lotus Notes, Altéa Customer Management (CM),
Expert
Microsoft Word, Excel , PowerPoint, Microsoft Outlook, Lotus Notes, Altéa Customer Management (CM),
Expert
Event Planning
Expert
Event Planning
Expert
Event Sales
Expert
Event Sales
Expert
Sales
Expert
Sales
Expert
Creativity
Expert
Creativity
Expert
Customer Service Management
Expert
Customer Service Management
Expert

Social profiles

Languages

English

Expert

Arabic

Intermediate

Hobbies and interests

Reading, Attending Events, Travelling and Volunteer Work

Organizing and planning more than 30 successful events By developing innovative ideas, managed a 50% increase in sales during pandemic Increased revenue and decreased PPC costs by using SEO techniques to drive targeted traffic to the company's site Developed an operational plan which managed to decrease expenses by 30% and increase sales by 20% monthly