Mohammed Vaseeuddin

At Alainz, I drive growth in Dubai’s premium holiday rental sector by acquiring and onboarding high-value properties, which boosted occupancy by 25% and revenue by 20% within months. I built strategic partnerships with brokers, agencies, and travel platforms, establishing a stronger foothold in the competitive short-term rental market.

By introducing real-time dashboards for occupancy and revenue, I empowered leadership with sharper insights, enabling faster, data-driven decisions.

Alongside growth, I enhanced guest experience standards, achieving 90%+ positive reviews through streamlined operations and a culture of service excellence.

In this regional leadership role, I unified the Unitech & SFSP corporate identity across 8 countries, creating a cohesive brand system supported by standardized pre-qualification documents and technical catalogues. I spearheaded the setup of a multimedia hub in Lebanon, delivering 150+ assets annually including brochures, catalogues, trade show visuals, and digital content.

Over 5 years, I launched 14+ products with tailored go-to-market strategies, accelerating adoption by 20% in pilot markets. I also rolled out the group’s first digital & social strategy, achieving +20% follower growth and +35% inbound leads.

Alongside campaigns, I drove 30% faster execution by standardizing workflows and improved efficiency by 35% through mentoring a 15+ member cross-regional team. I further built knowledge-sharing programs and trainings across MENA, increasing adoption of technical products by 25%, and initiated a Cost of Quality Study that highlighted key operational improvements.

I led KSA-wide sales & marketing for Unitech, delivering consistent growth while expanding into 4 new territories. During this time, I directed 25+ campaigns and product launches, generating high-quality B2B leads and improving client retention by 30%. I managed the company’s flagship presence at The Big 5 and Saudi Build exhibitions, securing 1, 000+ leads annually.

I also worked closely with the team implementing CRM systems to improve the sales process, increasing forecast accuracy by 30% and aligning sales with marketing pipelines. By introducing incentive models and training programs, I
boosted sales team performance by 25% and strengthened Unitech’s positioning as a leading supplier in Saudi Arabia’s construction market.

In this role, I drove sales growth and client acquisition in the competitive building materials sector, consistently exceeding quarterly targets. By promoting globally recognized brands such as AEG, Rawlplug, STI, Halfen, and Gyproc to contractors, distributors, and project managers, I contributed to a measurable increase in monthly sales volumes. I also crafted and executed integrated marketing strategies that enhanced brand visibility, supported product launches, and boosted market penetration across the Eastern Province.

To refine our positioning, I conducted market research and competitor analysis, providing actionable insights that shaped sales approaches and campaign focus. In addition, I served as the primary contact for key clients, delivering tailored
solutions, product demonstrations, and after-sales support. Through consistent engagement and strong distributor partnerships, I expanded the company’s footprint in the region and strengthened long-term customer relationships.

Across these two roles, I supported sales, marketing, and supplier management for international brands including ESAB, Hitachi Power Tools, Fischer Fixing Systems, and Mungo Fixing Systems. I developed sales proposals, reports, and presentations that enabled the sales team to exceed performance targets.

My research into market trends and competitor activity informed pricing and positioning strategies, guiding business development in the region. I also ensured supply chain continuity by managing procurement and inventory flows, reducing disruptions and improving coordination between procurement, sales, and logistics.
Additionally, I supported brand promotion initiatives in Saudi Arabia, raising visibility and reinforcing market share in industrial and construction segments.

At Wizcraft, I managed elite accounts including Coca-Cola, Microsoft, HSBC, IBM, Google, Accenture, and GE, delivering high-profile events and product activations with precision. I directed major launches such as Coca-Cola’s Fanta Apple and Microsoft’s HYSEA Technology Day, ensuring flawless execution and maximum brand impact.

My work extended to multi-city brand activations, which significantly boosted audience engagement and media visibility, strengthening long-term client partnerships. This role honed my ability to merge creative storytelling with executional excellence, making Wizcraft a go-to partner for Fortune 500 clients.

At AIESEC, I managed a ₹7.5M budget for a 70-member chapter, ensuring transparency, compliance, and long-term financial sustainability. I spearheaded impactful social projects, including Footprints (child rights advocacy) and Akshar
(education access for underprivileged children), expanding AIESEC’s footprint in community development.

In parallel, I forged partnerships with NGOs and stakeholders, strengthening collaboration and amplifying impact. I also elevated AIESEC Hyderabad’s reputation by building internal branding initiatives and increasing global engagement, enhancing the chapter’s presence within AIESEC’s international network.