Nayrie Mardirossian

- Spearhead strategies to drive company growth and enhance operations.
- Oversee budgets, policies, and team performance for maximum efficiency.
- Lead business partnerships and optimize customer experiences.
- Overseeing money handling, accounting, and bank processes.
- Assist HR with recruiting when necessary.
- Researching market trends and analyzing the business's operations, expenditures, and
customer retention to identify patterns of potential issues or improvements.

- Gulf Points Program
- Gulf Credit Cards Promotions and Campaigns
- Gulf Dining and Promotions Program
- Gulf Bank Entertainer Mobile App (Till end of 2017)
• Managed Gulf Rewards loyalty programs, campaigns, and app development initiatives.
• Built and maintained vendor relationships to optimize loyalty initiatives and enhance customer
retention.
• Directed promotional activities, marketing strategies, and program efficiency.
• Manage the performance and efficient functioning of Loyalty Programs software.
• Understand the customer mindset, competitive landscape and business dynamics to determine
optimal acquisition channels, messages, offers and campaigns.
• Manage all required documentations, contracts for all Loyalty Programs, campaigns and
participated merchants for promotions.
• Manage, Plan and coordinate the communication plan with the Marketing team related to all
Loyalty Programs, campaigns and promotions.
• Ensure consistent and systematic use of Best Practices.

Divisions:
- MENA Asset Management
- International Trading and Portfolio Management
- Local and Gulf Trading Management
• Coordinated confidential executive tasks, meetings, and travel arrangements.
• Provided support for asset management, client relations, and portfolio setups.
• Handle Management confidential documents and ensure security of the same and track
movements.
• Preparing all kinds of incoming and outgoing correspondence.
• Follow-up on behalf of clients towards their shares.
• Coordinate with clients to assist/provide them with their needs by understanding the requests
to develop our business relations with them and assure their satisfaction.