Nida Patankar Syed, Marketing Coordinator

Nida Patankar Syed

Marketing Coordinator

AGC Alokozay

Location
United Arab Emirates - Dubai
Education
Master's degree, Fashion
Experience
3 years, 7 Months

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Work Experience

Total years of experience :3 years, 7 Months

Marketing Coordinator at AGC Alokozay
  • United Arab Emirates - Dubai
  • September 2019 to January 2020

1) Performing market research to measure the success of various new and upcoming product launches.
2) Assisting in managing marketing activities associated with new product launches, supervising promotions & supervising new product launch strategy.
3) Organizing meetings with content management agencies for website content writing & keeping the existing website maintained and attractive.
4) Providing training to promoters about new products.
5) Coordinating with photographers and videographers for product shoot & with suppliers for events & promotions.
6) Monitoring and arranging the distribution of promotional materials.
7) Providing support to sales team by maintaining daily reports to measure the performance of promoters.
8) Preparing marketing reports by collecting, analyzing and summarizing sales data.
9) Analyzing the market, including competitors and consumers by conducting regular store visits to monitor brand activity versus competitor.

Marketing Associate at Faspiration
  • United Arab Emirates - Dubai
  • September 2015 to September 2017

Modest fashion e-commerce brand, part of Stratgurus.

1) Managed direct marketing projects from start to finish & supporting marketing functions by providing insight and physical assistance.
2) Organized events
3) Undertook marketing analysis in order to determine market trends and characteristics.
4) Maintained communication with advertising department in order to acquire support for marketing directives
5) Provided PR & Digital coordination.
6) Build marketing campaigns and handled promotional strategies, as well as handling social media.
7) Created monthly marketing reports and calendar updates for the brand
8) Conducted research on emerging and existing markets and forecasted changes in the marketing environment
9) Planned and organized brand and product familiarity
10) Content writing for the website

Key Accomplishments
1) Maintained customer base
2) Succeeded in acquiring loyalty and recurring business from existing and new clients
3) Understood marketing strategies

Marketing Associate Intern at Stratgurus
  • United Arab Emirates - Dubai
  • June 2015 to August 2015

A Pharma consultancy firm.
1) Managed relationships with current and prospective clients
2) Research ways to bring in additional funds.
3) Keep a track of philanthropic requests, pledges and contributions of the clientsManaged and updated the database regularly.
4) Respond to member queries & approach benefactors for appeal
5) Conducted research, analyzed data and compiled
reports
6) Drafted proposals & planned events
7) Prepared mailing materials like invitations and
newsletters

Marketing & Events Intern at Babylon Marketing & Events
  • United Arab Emirates - Dubai
  • February 2015 to April 2015

Fashion Victims Season 02 - Dubai’s high-profile Fashion events held on April 3rd, 2015.
1) Planned, organized and executed “Fashion Victims season 02”
2) Handled the complete database of models, hostesses and registrations.
3) Interviewed new models, hostesses.
4) Directed the casting of models for the fashion shows
5) Prepared media invitations, sponsorship contracts and media plans for (Radio, Print & TV).
6) On and offsite coordination of the event.
7) Helping with Layout and production for the event,
prepared the schedule of the event.
8) Generated ideas for the Radio Ad & Social Media
campaign and marketed it through these mediums.
9) Assigning the models & hostesses to clients for events exhibitions, fashion shows & assuring they carry out their duties as required
10) Prepared the post event & Market analysis for our competitors.
11) Coordinated with suppliers, designers.
12) Organized designer profiles
13) Briefing the volunteers and crew

Marketing Intern at Nathalie Trad
  • United Arab Emirates - Dubai
  • April 2014 to July 2014

An International Lebanese designer who designs Clutches
& Statement Necklaces that are made out of exotic Shells, and designs Handbags made out of exotic Leather.
1) Suggested new ideas for promotions, events and campaigns to appeal and attract target markets.
2) Monitored overall effectiveness of promotions/ launches and other marketing - related activities through sales information.
3) Prepared analysis reports.
4) Catalog of invoices.

Marketing/ PR Intern at Maison Cachet
  • United Arab Emirates - Dubai
  • March 2014 to April 2014

1. ADMINISTRATION
- database management of client lists
- database management of retailers
- catalog of invoices

2. MARKETING
- social media updates - FB, Instagram, Twitter
- PR packages
- manage media submissions
- events planning and coordination assistance
- initiate innovative marketing activities and follow through - planning to execution

3. COMMERCIAL
- generate leads for retailers
- generate leads and private clients for direct sales

Marketing Intern at Edition Limited - Cute Edition
  • United Arab Emirates - Dubai
  • January 2014 to February 2014

Marketing intern at Edition Limitee a French kids wear brand.
1) Database management for the clients
2) Database management for the retailers (The
3) Departmental stores & Online stores)
4) Approached clients and fixed meetings
5) Prepared daily reports & Executed marketing plans
6) Generated new Marketing ideas

Education

Master's degree, Fashion
  • at French Fashion University Esmod International
  • January 2014

French Fashion University Esmod International Fashion Marketing Course

Bachelor's degree, Finance & Management
  • at Heriot Watt University
  • November 2013

Heriot Watt University (Dubai Campus) 2013 Bachelors of Business Administration (BBA) in Finance & Management

Diploma, Computer, Peachtree, Tally and Quick Books
  • at EXCEL Centre for Training & Management
  • July 2010

Computer, Peachtree, Tally and Quick Books

Diploma, Management/ Business Management
  • at EXCEL Centre for Training & Management
  • July 2010

Management/ Business Management

High school or equivalent, Commerce stream
  • at Our Own English high School
  • June 2010

All India Senior School Certificate from Board of Delhi (CBSE 10+2)

Specialties & Skills

Marketing
Listening Skills
Communication Skills
Adobe Photoshop
Interpersonal Skills
ADOBE PHOTOSHOP
BUSINESS MANAGEMENT
MARKETING
MICROSOFT OFFICE
MS OFFICE
PEACHTREE
PHOTOSHOP
QUICK BOOKS

Languages

Hindi
Intermediate
English
Expert