Marketing & PR Manager
Alsagheer Group
Total years of experience :12 years, 9 Months
Main Job Tasks and Responsibilities:
Developing marketing strategy for the company in line with company objectives
•Creating short and long term strategy plan
•Creating Quarter plans based on the business’s objective
• Plan marketing and branding objectives
• Coordinating marketing campaigns with sales activities
• Expand product solutions and offerings
• Analyze market trends and recommend changes to marketing and business development strategies based on
analysis and feedback
• Creation and publication of all marketing material in line with marketing plans
• Planning and implementing promotional campaigns
• Prepare and follow to budgets
• Oversee creation and delivery of press releases, advertisements, and other marketing materials
• Manage and improve lead generation campaigns, measuring results
• Overall responsibility for brand management and corporate identity
• Preparing online and print marketing campaigns
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization
• Lead all areas of content generation and production across all media platforms
• Take calculated risks based on data-driven analytics
• Drive overall direct marketing
• Engage other organizations within the community
• Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution
framework and strategic plan on identified opportunities
• Developing and leading a marketing team that will develop and execute new concepts, business models
channels and partners to position business as innovator and leader
• Monitor and report on effectiveness of marketing communications
• Creating a wide range of different marketing materials
• Working closely with design agencies and assisting with new product launches
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
Main Job Tasks and Responsibilities:
• Building and Managing the project, Creating, Handling and Executing marketing strategies
• Delivering events on time, within budget, that meet expectations
• Setting, communicating and maintaining timelines and priorities on every project
• Communicating, maintaining and developing client relationships
• Managing and coordinating suppliers
• Providing leadership, motivation, direction and support to the team
•On-site Inspections, Supervision and Quality control
• Being responsible for all project budgets from start to completion
• Official office manager, in absence of the GM
• Ensuring excellent customer service
Baby care and Cosmetics section
Responsibilities:
• Promoted newly launched products such as medicines and cosmetics
• Assisted in Sales and preparing weekly and monthly sales reports
• making daily orders for the section I was handling.
\[May 2013 - August 2013\] ROKN AT ARKAN art center Cairo, EGYPT
Position: Partner
Main Job Tasks and Responsibilities: • Building and Managing the projec, creating and handling marketing strategies and excecuting.
\[November 2012 - April 2013\] HUG DIGITAL AGENCY Cairo, EGYPT
Position: Account Manager
Main Job Tasks and Responsibilities: • Handling the full digital plans, strategies and branding events
• Evaluation of digital plans vs. competing brands in terms of the egyptian market.
• Implementing creative unconventional ideas to connect with consumers.
• Handling supplier, client invoices and forecasting company budgets.
\[May 2010 - July 2010\] COMPANYS STORE Zürich, SWITZERLAND
Position: Fashion advisor
\[December 2004-January 2005\] DROGERIE DUTTWEILER Zürich, SWITZERLAND
Position: Intern
Baby care and Cosmetics section
Responsibilities: • Promoted newly launched products such as medicines and cosmetics
• Assisted in Sales and preparing weekly and monthly sales reports
• making daily orders for the section I was handling.
2006-2012, Cairo, EGYPT Arab Academy for Science and Technology Bachelors in Business Administration, Marketing
2003-2004 Zürich, SWITZERLAND University, Natural Pharmacy Higher Education Degree: