Regional Marketing Manager
International Aesthetic Medical Center
Total years of experience :11 years, 11 Months
Devise strategic marketing and communication plans which influence the growth of both branches, locally and regionally. Responsible to ensure all collateral complies with both, HAAD and MOH standards and requirements. Expedite and monitor all above and below the line material (ABL/BTL) and carry out the order of social and public relations; including brand management and budget creation. Ensured all promotional campaigns and distribution decisions were carried out effectively and aligned with KPI’s, goals and the business terms objectives.
Freelance/Part time Basis
Organized and participated in both community and corporate events for government, non-profits, public health departments and key industry players; Big5, Gitex, Cityscape and ADIPEC.
Oversaw all facets of staffing objectives, including training and daily supervision of over 50 employees.
Developed and implemented effective content acquisition strategies to create riveting digital content.
Demonstrated products at exhibitions and events, by educating customers, answering questions and closing deals.
Worked with CRM systems to collect leads and information to communicate updates to customers.
Responsible for the strategic development and implementation of global and regional marketing and communication plans across 4 properties. Maintain critical path regimes and ensuring consistency in message, design and delivery of campaigns across online and offline channels.
Devise strategies which influence all phases of marketing; design, distribution, advertising and public relations and assist brand development. Manage the restaurants promotional campaigns and distribution decisions and ensure seamless execution of marketing and engagement activities.
expected graduation August 2020