Supply Chain Manager
Electrolux Appliances Middle East
Total years of experience :11 years, 8 Months
Supply Chain Management Lead (Dec 2019 - present)
➢ Led full P&L management of budgets of EUR 10 million over 3 years for aftermarket sales & service.
➢ In charge of overall project management of online B2b platform for order management system, WMS and SAP thereby reducing the time and cost of manual ordering and end to end process.
➢ SAP supply chain business experience, with 3 full life cycle implementation.
➢ Supervised a team of 4 team members, offering constructive feedback on their work performance.
➢ Ensuring availability of PCBs, motors, electronic distribution, during COVID time.
➢ Responsible for delivery performance from global factories - Europe, US, & Asia to MENA.
➢ Provide timely input to Supply Planning team in developing inventory strategies on existing items, new products, product phase outs and obsolescence and NOWC reduction and closely coordinate and communicate customer action plans with supply planning. ➢ Perform daily Sales Order Management activities to maximize Service Level, Cycle Time, & On Time performance.
Demand Planner (Feb 2017 - Dec 2019)
➢ Creates and maintains forecasts at the SKU level for assigned categories, incorporating business intelligence and marketing.
➢ Analyse category/brand YOY growth and market share trends to incorporate brand/competitive initiatives and product improvements to build accurate current and further years’ volume forecast.
➢ Manage and maintain monthly PSI of top 10 distributors, with sales team. ➢ Support the development of Demand Management systems and Continuous improvement initiatives
Classified as Internal
➢ Manage supply issues and develop alternative plans where delivery schedules cannot be improved.
➢ Work with Marketing team to provide information for new launches, marketing communications, customer spotlights, events, etc.
➢ Interact and coordinate cross functional to reconcile variances and to understand demand forecast drivers to reflect updated sales for financial and marketing purpose. ➢ Report on overall forecast accuracy production scheduling performance and assist in efforts for continuous improvement.
Sales and Operations (Nov 2015 - Feb 2017)
➢ Decentralized entire sales operations process of EUR 100 million from USA and Italy by transfer to UAE, along with development, implementation of SAP and setup of end-to-end supply chain process.
➢ Manage supply chain processes for sales order fulfilment, including S&OP, product commercialization, purchases, scheduling, and logistics.
➢ Conduct global planning, purchasing, and inventory control functions.
➢ Works closely with factory production planners on development and monitoring of dispatches.
➢ Supervise inventory level, aging product, slow-moving and discontinued items, cooperate with sales, purchasing and logistics department.
➢ Assessment of on time delivery commitment performance by liaising with primary TP and production scheduler against the standard lead time target.
➢ Governing and overviewing documentation for export business.
Supply Chain Management Specialist - EMEA
➢ Lead forecast and inventory planning meetings with Product Specialists,
reviewing recommended sales forecasts and inventory goals (emphasis on model transitions, new product PHASE IN & promotions).
➢ Make recommended changes to forecast targets based on changes in demand and market trends.
➢ Manage relationships with factories, storage and logistics partners by regular supply chain meetings.
➢ Manage inventory targets (including buffer stock levels) to be maintained.
➢ Preparing Purchase, Sales and Inventory reports for monthly PSI meetings.
➢ Select transportation routes to maximize economy of scale.
➢ Assess appropriate staffing levels to load, unload, move, or store materials.
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