Nisha Mahesh Nair

 Develop Content Strategies and Content Plans based on project requirements for every quarter.
 Collaborate and Work with the Product Managers, UX/UI Design team, Demand Generation team, Business Analysts, and Marketing & Sales team, to provide high-end content.
 Prioritize work and resources across various departments based on short- and long-term needs, establishing production schedules by collaborating with external agencies, designers, copywriters, and production departments.
 Developing content, while managing deadlines and release schedules.
 Ensure Tone and Voice consistency with the brand and product.
 Client Coordination and Interaction with the respective project team.
 Develop processes and mentor writers/editors in the project to ensure high-quality content is delivered.
 Conduct brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives.
 Analyze brand tracking, market trends, user journeys, and the competitive landscape.
 Analyze and Meet budget standards by forecasting and managing expenses.

As a Freelance Web Content Specialist/Writer, I work on various types of Content for multiple clients based in Middle East and the US.

Job Role-

 Writing & Maintaining Web Page Contents
 SEO Blog Content/Articles, PR, Newsletter, Project News, Landing Page Content, Brochures/Flyers, & Marketing Collaterals
 Content Proofing & Editing - Articles, Blogs, Press Releases.
 Training and Managing Content team members.
 Developing Script for Marketing Videos
 Maintaining social media content for Facebook, Twitter, LinkedIn, etc.
 Research and Analysis of Content Trends
 Client Coordination and Interaction with the respective project team

MicroObjects, is a part of Zco Corporation, US and the Company works in the field of - Mobile App Development, Game & Animation, Enterprise Mobility, Hybrid App Development, & Digital Marketing.

Job Responsibilities -

 Developing SEO based Content for -Website, Blogs, Press Releases, Social Media Shares & Posts, Customer App Descriptions, Flyers/ Brochures, etc.
 Working with CMS like - WordPress & Kentico.
 Working knowledge with Google Adwords- Keyword Planner tool
 Content Proofing & Editing - Articles, Blogs, Press Releases.
 Training and Managing new team members.
 Blogs for Company sites - www.zco.com
 Guest Blogging for multiple websites.
 Ad/Content copywriting for US Marketing team.
 Social Media Marketing Content for Twitter, Facebook, Google+, Pinterest.
 Developing Script for Marketing Videos.
 Regular Content Research -Technology Updates & News, Case Studies, SEO/SMO Content updates.

I have handled various types of Content. Expertise includes - Blog & Article Writing, Academic research & writing, online projects, Social media content.

Projects Worked on -

•Web Page Contents - SEO Blog Content and Articles for Web sites
• Creative Writing in English
•Academic Writing - Reports & Articles
•Copy writing
•Brochure/Flyer Content
•Maintaining social media calendar

•MicroObjects Pvt. Ltd. - Content Writer -

As a Freelance Content Writer, I have handled various types of Content. Expertise includes - Article Writing, Academic research & writing, online projects, and developing SEO based articles.

Projects Worked on -

 Web Page Contents - SEO Content development and Articles for Web sites.
 Creative Writing in English
 Academic Writing - Reports, Articles, Journals
 IT Reports & Presentations using MS PowerPoint 2007
 Copywriting
 Ad Campaigns
 Brochure/Flyer Content

Fragomen Immigration Services Pvt. Ltd. is an U.S based Law and Immigration firm providing Immigration services to various Organizations.


Job Responsibilities -

 Client Coordination- Answering queries on Visa Status, Visa appointments with the Visa Councils, coordinating with the client HR Team and placing mock visa interviews. Clients include major MNC(s) - Deloitte, IBM, Accenture, Atos Origin, IBS, etc.
 Managing the firm’s marketing database, sending new client invites, and setting business development projects.
 Communication with Global partner offices. (Global firm, with 14 partner offices Worldwide).
 Worked on various Visa Presentations.
 Project description/ Technical writing for various client projects.
 Experienced in H1, L1, Business Visa (B1), and B1 in Lieu of H1 (BILOH) visa preparations.
 Visa Documentation and Petition Preparation for multiple clients like IBM, Accenture, Deloitte, Atos Origin.
 Visa Processing for various countries (US, UK, New Zealand).