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Nisreen AlKassar, Founder & Consultant

Nisreen AlKassar

Founder & Consultant·Private Architectural & Engineering Consultant

India

Master's degree, MBA

Work experience

Total years of experience: 18 years, 5 months

Founder & Consultant

January 2020 - Present

Private Architectural & Engineering Consultant

Damascus, Syria

January 2020 - Present

• Founded and led an architectural consultancy, driving innovative solutions in planning, design, and execution across residential, commercial, and industrial sectors.

• Delivered expert technical consultation, ensuring adherence to industry regulations, safety standards, and client specifications.

• Crafted compelling project proposals and managed contracts, enhancing financial planning for improved cost-effectiveness and profitability.

• Spearheaded cross-functional teams, fostering collaboration and achieving project milestones efficiently.

• Transitioning to business development and brand management, leveraging strong communication skills for global branding and real estate initiatives.

• Passionate about content creation and social media management, aiming to enhance brand visibility and engagement.
Company industry:
Architecture
Job role:
Consulting

Assistant Coordinator – Water & Rehabilitation Department

January 2021 - May 2026

Syrian Arab Red Crescent

Damascus, Syria

January 2021 - May 2026

• Spearheaded humanitarian projects, aligning with safety and sustainability standards to drive impactful outcomes in community development.

• Cultivated cross-functional collaboration, enhancing communication and workflow efficiency to meet strategic objectives and elevate project success.

• Designed and executed innovative water infrastructure solutions, significantly improving access to clean water and fostering community resilience.

• Leveraged project management skills to optimize resource allocation, ensuring timely execution and maximizing project effectiveness.

• Transitioned expertise into business development, brand management, and content creation, utilizing strong storytelling and media strategies to engage diverse audiences.

• Developed social media campaigns that enhance brand visibility and foster community engagement, driving growth and recognition in the marketplace.
Company industry:
Non-profit Organization
Job role:
Architecture

Architect – Supervision & Maintenance Division

January 2018 - January 2020

Ministry of Industry

Damascus, Syria

January 2018 - January 2020

• Leveraged architectural expertise to transition into business development, focusing on strategic growth and market expansion.

• Conducted comprehensive market analysis to identify opportunities for brand enhancement and global outreach.

• Collaborated with cross-functional teams to create compelling content that resonates with target audiences, enhancing brand visibility.

• Developed and executed social media strategies, driving engagement and increasing follower base across platforms.

• Utilized project management skills to streamline processes, ensuring timely delivery of marketing initiatives.

• Fostered relationships with stakeholders, enhancing brand loyalty and customer satisfaction in the real estate sector.

• Created persuasive marketing materials and reports to support business objectives and drive sales.
Company industry:
Public Administration
Job role:
Management

manager

January 2010 - January 2018

National leadership

Damascus, Syria

January 2010 - January 2018

• Spearheaded the interior design division, developing creative strategies that enhanced brand identity and market presence.
• Oversaw procurement and vendor negotiations, optimizing budgets to maximize profitability while maintaining high-quality standards.
• Directed cross-functional teams, ensuring timely project delivery and exceptional results that elevated client satisfaction.
• Crafted and executed innovative design solutions for diverse commercial and residential projects, showcasing adaptability and market insight.
• Leveraged design expertise to inform content creation and social media strategies, enhancing engagement and brand visibility across platforms.
Company industry:
Private Security Services
Job role:
Administration

Head & Section Manager – Interior Design & Decoration

January 2010 - January 2018

National Leadership

Damascus, Syria

January 2010 - January 2018

• Spearheaded interior design and decoration initiatives, crafting compelling concepts that resonate with client visions and project specifications.

• Drove procurement strategies and vendor negotiations, optimizing budgets while ensuring premium quality in materials and execution.

• Directed cross-functional teams, fostering collaboration and ensuring timely project delivery with exceptional quality standards.

• Developed and executed innovative design strategies for large-scale projects, enhancing brand identity and market presence.

• Transitioned expertise in design to business development, focusing on brand management, global branding, and real estate opportunities.

• Leveraged creative content writing and media production skills to enhance brand visibility across social media platforms.
Company industry:
Other Business Support Services

Manager – Interior Decoration (Lighting Division)

January 2008 - January 2010

ARTE LUCE Lighting

Damascus, Syria

January 2008 - January 2010

• Spearheaded innovative lighting design projects, focusing on energy-efficient solutions that elevate both aesthetics and functionality.

• Partnered with architects and interior designers to create tailored lighting strategies that meet project objectives and exceed client expectations.

• Directed vendor management and procurement processes, ensuring cost-effectiveness while maintaining high-quality standards.

• Offered expert consultation on cutting-edge lighting technologies, enhancing project execution and improving overall client satisfaction.

• Leveraged strong communication skills to build relationships with stakeholders, facilitating collaboration and driving business growth.

• Developed engaging content for marketing initiatives, enhancing brand visibility and establishing a strong online presence across social media platforms.
Company industry:
Architecture
Job role:
Architecture

Education

Chandigarh University

January 2024

January 2024

Master's degree, MBA

India

GPA (percentage): 70%

GPA (percentage): 70%

Completed a Master of Business Administration with a focus on Marketing and International Business. Gained strong skills in strategic planning, market research, consumer behavior, branding, and business development. Worked on case studies, group projects, and real-world business analyses. Developed solid abilities in presentation, leadership, problem-solving, and data-driven decision making
View attachment

Damascus University

January 2008

January 2008

Bachelor's degree, Architecture

Syria

GPA (rating): Good

GPA (rating): Good

Completed multiple academic design projects including residential, commercial, and urban studies. Developed strong skills in architectural drawing, 3D modeling, and project presentation. Graduated with solid performance and active participation in studio work and design reviews.
View attachment

Skills

Branding
Expert
Branding
Expert
Management
Expert
Management
Expert
Customer Relationship Management
Expert
Customer Relationship Management
Expert
International Growth
Expert
International Growth
Expert
Marketing
Expert
Marketing
Expert
autocad, microsoft
Expert
autocad, microsoft
Expert
Marketing
Intermediate
Marketing
Intermediate
Negotiation
Expert
Negotiation
Expert
Team Management
Expert
Team Management
Expert
Business Development
Expert
Business Development
Expert
Microsoft Office
Expert
Microsoft Office
Expert
Administration
Expert
Administration
Expert
Project Management
Intermediate
Project Management
Intermediate
Customer Service
Intermediate
Customer Service
Intermediate
Market Research
Intermediate
Market Research
Intermediate
Management
Expert
Management
Expert
Sales
Intermediate
Sales
Intermediate
ARCHITECTURAL DESIGN
Intermediate
ARCHITECTURAL DESIGN
Intermediate
COMPONENT BASED SOFTWARE ENGINEERING
Intermediate
COMPONENT BASED SOFTWARE ENGINEERING
Intermediate
CONSULTING
Intermediate
CONSULTING
Intermediate
CREATIVE DESIGN
Intermediate
CREATIVE DESIGN
Intermediate
DATA ARCHITECTURE
Intermediate
DATA ARCHITECTURE
Intermediate
INTERIOR DESIGN
Intermediate
INTERIOR DESIGN
Intermediate
NCCER PROJECT SUPERVISION
Intermediate
NCCER PROJECT SUPERVISION
Intermediate
OPERATIONAL EFFICIENCY
Intermediate
OPERATIONAL EFFICIENCY
Intermediate
REGULATORY COMPLIANCE
Intermediate
REGULATORY COMPLIANCE
Intermediate
INTERIOR ARCHITECTURE
Intermediate
INTERIOR ARCHITECTURE
Intermediate
INNOVATION
Intermediate
INNOVATION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
RESEARCH
Intermediate
RESEARCH
Intermediate
SME FINANCE
Intermediate
SME FINANCE
Intermediate
SOFTWARE DEVELOPMENT
Intermediate
SOFTWARE DEVELOPMENT
Intermediate
STRATEGIC MANAGEMENT
Intermediate
STRATEGIC MANAGEMENT
Intermediate
SUSTAINABLE DEVELOPMENT
Intermediate
SUSTAINABLE DEVELOPMENT
Intermediate

Social profiles

Languages

Arabic

Native Speaker

English

Expert

Memberships

Arab Red Crescent

assistant coordinator

January 2020

نقابه مهندسين دمشق

مهندس اصيل

January 2008

نقابه مهندسيين فرع ريف دمشق

مهندس ممارس

January 2024

Training and Certifications

Certifications
Certificate in Leadership & Management
Training in Basic First Aid Course
Certificate in Leadership & Management
Certificate ofAttendance – Training Camp in Water in Emergency
Training in Basic First Aid Course
certificate of attendance
Show credentials
certificate of recognition
Show credentials

Hobbies and interests

content creator
Travelling
reading