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Nixon Fernandes, Senior Business Consultant

Nixon Fernandes

Senior Business Consultant·Anvin Infosystem W.L.L

Qatar

Master's degree, Marketing

Work experience

Total years of experience: 10 years, 6 months

Senior Business Consultant

January 2021 - Present

Anvin Infosystem W.L.L

Doha, Qatar

January 2021 - Present

Anvin Technologies delivers end-to-end solutions in ERP, CRM, application development, system integration,
and IT infrastructure across the MENA region.
• Presented ERP software solutions to businesses and hoarding companies, understanding their
requirements and recommending tailored solutions to improve their operations.
• Imp implementation and configuration of ERP solutions for health clubs, sports, and recreational
organizations, including Adler HRMS, Finance, and Inventory modules. Set up and configured company and
business units, activated system licenses, and conducted comprehensive training for managers and staff to
ensure effective system adoption and usage.
• Spearheaded the launch and expansion of the PlayBuddy sports app, onboarding 120+ businesses and
growing the user base to over 7, 000 in Qatar, driving user engagement and revenue growth.
• Documented client requirements for custom app development, coordinated with developers, conducted
thorough QA testing, and provided ongoing technical support post-deployment.
• Managed financial operations and documentation, including procurement, invoicing, receipts, collection
reports, prepaid revenue posting, and payment reconciliation—especially via online payment gateways—
ensuring accuracy and transparency. Reported directly to the Director with strategic insights on market
trends and competition.
• Organized and hosted recurring sports events, overseeing complete planning and execution, coordination
with event organizers, and promotion to strengthen community engagement and brand presence.
• Collaborated with the digital marketing team to support targeted campaigns across SEO, paid social media
(Facebook and Instagram), webinars, and influencer partnerships, contributing to improved reach and
tracking ROI using insights from Google Analytics and Facebook Pixel.
• Executed sustained radio advertising campaigns and strategic collaborations with Radio Mirchi 89.6 FM
and Radio Malayalam 98.6 FM, significantly enhancing brand visibility and awareness.

Company industry:
IT Services

International Marketing Coordinator

January 2020 - January 2021

Qatar National Plastic Factory W.L.L.

Doha, Qatar

January 2020 - January 2021

• Worked on market expansion initiatives to support the companys presence in international markets,
including GCC countries, the UK, Africa, and Asia.
• Researched export procedures, legal requirements, shipping, customs, and trade terms, and provided
training to the sales team to enhance their support for international business operations.
• Registered the company as a Golden Supplier on Alibaba, enhancing its global visibility.
• Identified and coordinated participation in international trade shows, conferences, webinars, and
exhibitions both within and outside Qatar.
• Managed vendor relationships for promotional items and marketing materials, including invoicing and
procurement.
• Oversaw the companys online presence, managing the website and social media platforms (LinkedIn,
Facebook, Instagram, YouTube, Google Reviews, and Gmail).
• Assisted the Marketing Manager (AGM) in executing various marketing initiatives and campaigns.
• Led content development, photoshoot organization, design approvals, and procurement processes.
• Supported HR and administrative functions, including employee accommodation management, during
HR personnel absences.

Company industry:
Manufacturing

Assistant Marketing & Sales Account Manager

January 2019 - January 2020

Masterpiece Concepts Qatar

Doha, Qatar

January 2019 - January 2020

Masterpiece
• Acquired new clients through cold calling and prospecting, arranging meetings to present Masterpiece
Concepts offerings.
• Developed and executed innovative marketing plans for clients, including SMM, SEO, SEM, and other
digital and traditional marketing strategies.
• Collaborated with IT and creative teams to deliver tailored solutions that met client requirements.
• Coordinated with companies and hotels to organize and execute events such as automobile launches,
corporate parties, and exhibitions.
• Led the implementation of 3D screens and digital billboards for mid-sized business units, enhancing
their digital presence.

Company industry:
Events Management

Business Development Executive

January 2018 - January 2019

Management Solutions International (MSI)

Doha, Qatar

January 2018 - January 2019

• Conducted thorough research on organizations and individuals through social media platforms
(LinkedIn, Facebook, Instagram, Qatar Living) to identify new leads and potential markets.
• Initiated contact with potential clients via email and phone, establishing rapport and scheduling
meetings.
• Represented the company at conferences and meetings, effectively presenting our services and
solutions.
• Negotiated and renegotiated deals through phone, email, and in-person interactions, successfully
closing contracts.
• Managed client accounts throughout the process, maintaining direct communication, addressing
queries, gathering feedback, and fostering long-term relationships to convert them into repeat clients.

Company industry:
Recruitment & Employee Placement Agency

Executive of Marketing

January 2012 - January 2014

Julabo Siskin Asia Pvt. Ltd

Bengaluru, India

January 2012 - January 2014

• Conducted in-depth client profiling, successfully converting leads into long-term customers.
• Managed outbound sales calls, verifying and validating customer information to improve lead
quality.
• Promoted to Sales Associate within eight months due to exceptional performance and sales
contributions.
• Scheduled and coordinated client meetings, ensuring timely follow-ups and engagement.
• Developed and maintained strong client relationships, enhancing customer retention and
satisfaction.
• Compiled and presented sales and marketing reports, providing actionable insights to optimize
business strategies.

Company industry:
Industrial Production

Education

Visvesvaraya Technological University (VTU)

January 2016

January 2016

Master's degree, Marketing

India

Karnataka University Degree Board

January 2012

January 2012

Bachelor's degree, Administration And Commerce

India

Skills

BUSINESS TO BUSINESS
Intermediate
BUSINESS TO BUSINESS
Intermediate
BRAND MANAGEMENT
Intermediate
BRAND MANAGEMENT
Intermediate
BUSINESS TO CONSUMER
Intermediate
BUSINESS TO CONSUMER
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MULTI CHANNEL MARKETING
Intermediate
MULTI CHANNEL MARKETING
Intermediate
NEW PRODUCT DEVELOPMENT
Intermediate
NEW PRODUCT DEVELOPMENT
Intermediate
ONBOARDING STRATEGIES
Intermediate
ONBOARDING STRATEGIES
Intermediate
STRATEGIC MARKETING
Intermediate
STRATEGIC MARKETING
Intermediate

Languages

English

Beginner

Hindi

Beginner

Kannada

Beginner

Training and Certifications

Certifications
Driving License Qatar Driving License
QID.
Qatar Driving License