HoReCa/Foodservice Key Accounts Specialist
Rosmmor Food Products
Total years of experience :12 years, 1 Months
Sales Achievement: March 2024 Sales Revenue: 9.2 million PKR Last Quarter Sales Revenue: 32.472 million PKR Growth Rate : 20% : Key Accounts : 30+ Customer Retention Rate (CRR) : 100%
• Sales Channels: Hotel clusters, QSR, FDR, CDR, Airline catering, Corporate catering, HoReCa modern trade suppliers, Bakeries, Café, Cloud kitchens, Home chefs, Ecommerce
• Clients Acquisitions: Marriott Hotel, Regent Plaza Hotel, Avari Tower Hotels, Nestle, Unilever, Dunkin, Hardees, OPTP, IHOP, Subway, PAUL, P.F Changs, Soft swirl etc .
• B2B & B2C E-commerce Marketplaces: Bazaar Technologies, Dealcart, Daraz.pk, Pandamart, Kravemart, Airlift & Retailo Technologies
• Responsibilities : Strategic relationship building with HoReCa customers, provide complete culinary solutions by understanding customers business & market competitions/challenges /trends, New product development / launches, Increase existing product consumption & add new products, Make data-driven reports & forecasting, Using efective sales tools, implement promotions & incentives in HoReCa channels, manage distributor for seamless supply
• Networking: Attend B2B hospitality exhibitions, connected with culinary institutions for fore new recipe development & product promotion, Build connections with industry professional on LinkedIn and other networking platform
• Account Management: Onboard suppliers, manufacturers, exporters, importers, wholesalers, and distributors on marketplace with its full range of products, or services
• Website Management: Create content (products & category), SEO, customer service, assist companies in seamless listing process
• Business Development : Convert free membership into premium subscriptions
• Exhibition Exposures: Participated in tradeshows/exhibitions, business networking events and demonstrated our services to the prospects arrange meetings for potential leads, build strong relationships with the clients for long-term value
Secured 3rd position in the department (International Relations)