Senior Social Media Specialist
Otlob.com
Total years of experience :5 years, 5 Months
-Creating quarterly social media policy for Otlob.com
-Managing social media outlets for Otlob.com (Facebook, Twitter, Instagram, Google+, Youtube, blog)
-Newsletter editing
-Customer service and handling complaints -Coordination with teams
• Managing social media channels of Talabat.com including daily monitoring, posting and content development in addition to coordinating with customer care, operations, IT & marketing departments to ensure customer queries, complaints and regular interactions are answered in a timely manner. (channels are targeting Kuwait, KSA, UAE, Oman, Bahrain & Qatar)
• Integration of social media channels (Facebook, Twitter, Instagram, Pinterest, Google+, YouTube & LinkedIn) in order to achieve better SEO results through Social Media Optimization.
• Creating a social media policy and blueprint in addition to a weekly social media plan implemented upon approval of higher management.
• Monitoring competitors, trends and social mentions.
• Keyword analysis for Talabat.com website in order to improve Search Engine Rankings in target markets.
• Event management (Talabat runners, Al Sanbook exhibition, Box Hill College Kuwait, Proud To Be Kuwaiti, GUST)
• Newsletter editing.
• Managing social media channels of The Kitchen.
• Develop key messages and positioning to most effectively communicate the defined business objectives of Ruby Tuesday
• Identify the most effective channel to reach the intended audience
• Implement identified social media tactics, including monitoring and reporting to VP and management
• Author persuasive text, messages, and press releases.
• Regularly engage the target audience-measurably increasing the receptiveness to the latest marketing campaigns
• Plan and execute events and gatherings of bloggers and influential media figures in Kuwait in order to increase brand awareness and expand the target audience through encouraging the invitees to write about their experience during the events.
• Be the liaison to the marketing team for maintaining integrity of our branding and social media efforts
• Building relationships with local bloggers and companies via Twitter, Facebook, Instagram and Pinterest
• Sell products and services in alignment with Zain's goals and objectives.
• Develop in-depth knowledge of Zain's products and services.
• Identify and qualify new opportunities.
• Structure winning solutions for challenging problems.
• Work in cooperation with Zain's teams to ensure a cohesive and unified work flow and approach with all customers and minimize conflict.
• Position Zain against competition
• Other job related duties as assigned.
• Run the daily operations of the business.
• Researching, locating and approaching potential business partners.
• Researching the market for possible trends and needs and approaching possible stakeholders and customers.
• Marketing products social media outlet and managing the page in addition to monitoring online trends and mentions.
• Recruiting staff - checking application forms, shortlisting, interviewing and selecting candidates.
• Organizing office operations and procedures, controlling correspondence, designing filing systems, reviewing and approving supply requests.
• Keep management updated by submitting weekly reports.
• Identifying resources needed and assigning individual responsibilities to team members.
• Managing daily operational aspects of a project and scope.
• Reviewing deliverables prepared by team before passing to client.
• Maintaining detailed project schedules which included administrative tasks and resources involved in the project.
• Filing project documents.
• Preparing for quality assurance procedures.
• Responsible of tracking project changes and producing updated schedules as agreed upon with creative team, technical team and project management.
• Coordinating and attending meetings with clients as well as facilitating team and client meetings effectively.
• Participated in research and development meetings.
• Have been delegated major SEO projects during employment period after receiving extensive training on SEO tools and techniques which was utilized in fulfilling the need of the company for an SEO specialist during that period.
Content management of Al Khabar news portal through a CMS, overseeing management of the website, and assuring quality and filing integrity of web pages.
Information Systems - Computer Science
