Sales President
AL-MASHWALI SAUDI COMPANY (ESTATE DEVLOPMENT & INVESTMENT) -Taibah Residential Towers
Total years of experience :19 years, 11 Months
• Built Sales and Marketing department from ground zero that started the sales for AL-MASHWALI COMPANY.
• Designed, implemented, and completely oversaw multi-faceted initial sales, marketing, advertising, Web site, collateral, and media campaigns, including award-winning print-ad campaign, outdoor and special events.
• Authored, implemented, and enforced sales and marketing department policy and procedure manual.
• Developed and implemented sales cycle and methodology based on market research and competitor analyses.
• Suggested new designs for the apartments, to suit the customers’ budgets, needs and requirements in the market.
• Built relationships and contracted with real estate agencies to increase the sales.
• Created the installments strategies to suit customers’ income, either direct installment from the customers or indirect installments using the local banks.
• Built Sales and Marketing department from ground zero that started the sales in SOLUTIONS FOR COMPUTER SYSTEMS.
• Analyzed, searched the market needs and requirements to provide the best systems according to the market need.
• Met frequently with potential customers to sell various IT Systems.
• Prepared and delivers software presentation to the customers.
• Promoting the image of the company as a leader in software services.
• Searched customer concerns, needs and weaknesses in order to show customers how software can resolve their issues.
• Came up with new strategies to increase sales.
• Followed the sales process from start through to close.
• Worked diligently with the customers to ensure the systems were functional, updated and supported.
• Assigned the tasks to the team of marketing and sales departments.
• Directed and managed all domestic and international branches in AL-HMDANI COMPANY.
• Ensured communications were coordinated, supported sales plan objectives and meets organizational requirements.
• Managed and organized Jeddah real estate exhibition 2010 in Kingdom of Saudi Arabia.
• Managed and improved the relationships with international real estate agencies, such as KASB Real Estate Services Company in UAE.
• Directed and managed the main branch in AL-HMDANI COMPANY.
• Suggested new designs for the apartments and the villa’s in Green City, to suit with customers’ budgets, needs and requirements.
• Built new relationships and contracted with new real estate agencies that increased the sales.
• Improved the Resale Department, a Call Center Department and a Collection and Follow-up Contracts and Installments Department - resulted in incremental revenue and ease the interaction between the customers and AL-HAMDANI COMPANY.
• Daily monitoring and reporting sales flow.
• Assisted the sales and marketing manager.
• Created and implemented sales promotions - resulted in incremental revenue.
• Developed marketing plans for properties.
• Trained sales and marketing teams.
• Ensured personal sales and tasks were achieved
• Achieved personal production average of $800.000 k per month in a depressed market
• Achieved personal production average of $2.5M per month in market.
• Analyzed and changed the manual system in the company to electronic system, from the start through to the close statements. The new electronic system has been implemented in all the company branches.
• Promoted and marketed the properties.
• Collected and Maintained customer information in database for future follow-up.
• Assisted in developing marketing plans for properties.
• Interviewed new customers, answered their questions and queries.
• Convince the customers to buy the properties properly.
• Generate lists of properties that are compatible with buyers' needs and financial resources.
• Foster strong relationships with present accounts in order to produce a source of new sales.
• Sold hundreds of condominiums, villas and apartments.
• Top sales producer for 2006.
