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SHANAVAS SHAMSUDEEN , Marketing and Operations Manager

SHANAVAS SHAMSUDEEN

Marketing and Operations Manager·Turmer Trading Company,

India

Higher diploma, Management

Work experience

Total years of experience: 13 years, 7 months

Marketing and Operations Manager

January 2023 - Present

Turmer Trading Company,

Dammam, Saudi Arabia

January 2023 - Present

Conducted competitor benchmarking and market research to shape pricing and
positioning strategies.
Managed multi-channel advertising campaigns and optimized ROI through
performance tracking.
Coordinated daily operations, inventory control, and vendor relations to improve
supply chain efficiency.
Analyzed customer data to refine marketing strategies and improve customer
engagement.
Led cross-functional coordinationbetween sales, logistics, and marketing
departments.
Implemented operational process improvements that reduced costs and
improved service timelines.
Company industry:
Retail & Wholesale
Job role:
Management

Business Head &Consultant

January 2021 - January 2023

Ramzan Food,

Kollam, India

January 2021 - January 2023

Led business strategy, marketing, and operations to drive growth and market
expansion.
Planned integrated campaigns and advised on SEO/SEMfor improved traffic and
lead generation.
Defined KPIs and delivered performance insights to senior management.
Oversawdigital presence and optimized marketing spend across channels.
Consulted on operational efficiency and product positioning to improve ROI.
Company industry:
Food & Beverage Production

Area Marketing Specialist Officer

January 2020 - January 2021

Suguna Pvt Ltd,

Kerala, India

January 2020 - January 2021

Managed customer relations and product promotion in key regional markets.
Supported sales teamwith product training and lead conversion tools.
Conducted market analysis and shared insights for product enhancement.
Maintained sales reports and resolved escalated customer queries.
Worked with marketing teamto execute campaigns based on target
demographics.
Company industry:
Food & Beverage Production

Sales and Operations Manager

January 2011 - January 2017

UB Catters,

Kollam, India

January 2011 - January 2017

Executed sales and operations strategies to meet revenue and efficiency goals.
Managed event sales, sponsorships, and vendor coordination to enhance brand
reach.
Led daily operations, teamsupervision, and client relationship management.
Improved CRMusage and collaborated with PRteams for campaign execution.
Led weekly reviews to improve performance and teamcoordination.
Company industry:
FMCG

Sales Executive

January 2008 - January 2009

Jans FMCG,

Kerala, India

January 2008 - January 2009

Executed regional sales campaigns and tracked customer buying patterns.
Engaged in pricing, promotion, and competitor analysis to support sales strategy.
Prepared product presentations and contributed to demand forecasting.
Collected market feedback and shared insights with marketing teams.
Maintained sales records and prepared performance reports.
Company industry:
Management Consulting

Education

Ajax

January 2015

January 2015

Higher diploma, Management

India

GPA (percentage): 90%

GPA (percentage): 90%

Labour law Personality development Trainer

Anna University (JKKMCT)

January 2011

January 2011

Master's degree, Human Resource & Marketing

India

GPA (percentage): 82%

GPA (percentage): 82%

Project over ksa food Ltd in marketing

Kerala University (SD College)

January 2009

January 2009

Bachelor's degree, Economics

India

GPA (percentage): 50%

GPA (percentage): 50%

Study micro marco and international economics

Skills

Business Development
Expert
Business Development
Expert
Marketing B2B
Expert
Marketing B2B
Expert
Branding
Expert
Branding
Expert
B2B Sales
Expert
B2B Sales
Expert
Marketing
Expert
Marketing
Expert
Business Development
Intermediate
Business Development
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
BRAND MANAGEMENT
Intermediate
BRAND MANAGEMENT
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKET INTELLIGENCE
Intermediate
MARKET INTELLIGENCE
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
REVENUE MANAGEMENT
Intermediate
REVENUE MANAGEMENT
Intermediate
SALES STRATEGY
Intermediate
SALES STRATEGY
Intermediate
TEAM LEADERSHIP
Intermediate
TEAM LEADERSHIP
Intermediate
Management
Intermediate
Management
Intermediate
Administration
Intermediate
Administration
Intermediate
Sales
Expert
Sales
Expert
Customer Service
Intermediate
Customer Service
Intermediate
Microsoft Office
Intermediate
Microsoft Office
Intermediate
Marketing Strategy
Intermediate
Marketing Strategy
Intermediate
Marketing Management
Intermediate
Marketing Management
Intermediate

Languages

English
Beginner
German
Beginner
Spanish
Beginner
Malayalam
Beginner
Hindi
Beginner

Training and Certifications

Training
Hr activity
Ajax management
Jan 2014

Hobbies

  • Reading books
    Not yet writer in social media