Marketing Manager
ALI H. ALDAHAN & SONS CO.LTD (DahanCo)
Total years of experience :8 years, 5 Months
Plan and execute all digital marketing, Marketing database, Website, E-mail, SMS,
Social media and display advertising campaigns.
* Design, build and maintain social media presence.
* Measure and report performance of all digital marketing campaigns.
* Identify trends and insights, and optimize spend and performance based on the
insights.
* Brainstorm new and creative growth strategies and tactics to increasing brand
awareness and market share.
* Deploy successful online and offline marketing campaigns and own their
implementation from ideation to execution.
* Build strategic relationships with key industry players, agencies and vendors.
* Prepare and monitor the marketing budget and allocate funds wisely.
* Oversee and approve marketing material such as merchandising tools, Displays in
showrooms, banners and brochures.
* Analyze consumer behavior and advertising campaigns accordingly.
* Generating new business leads and make strategic partnership programs.
* Overseeing branding, advertising, and promotional campaigns.
* Preparing and presenting monthly social media calendars.
* Build marketing plan and programs to support specific marketing objectives across
different channels and segments in support of our overall strategic marketing plan.
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* Develop business cases for marketing programs at the proposal stage and make
recommendations on marketing tactics.
* Evaluate the impact of marketing programs in achieving their stated objectives.
* Propose and manage marketing research projects to generate consumer insights in
support of improved marketing strategy and communications.
* Lead the execution of marketing programs from start to finish, driving collaboration
with the stakeholders and leveraging the right internal processes.
Major: Information Technology Minor: Data Managment