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Param Ghiya, Marketing Intern (Field Marketing Intern – Retail Activation)

Param Ghiya

Marketing Intern (Field Marketing Intern – Retail Activation)·Bikaji Internship

United Arab Emirates

Master's degree, Global Marketing Management

Work experience

Total years of experience: 0 years, 3 months

Marketing Intern (Field Marketing Intern – Retail Activation)

September 2023 - September 2023

Bikaji Internship

Ahmedabad, India

September 2023 - September 2023

• Executed on-ground retail activation campaigns and promoted product adoption across 600+
retail outlets.
• Successfully converted and registered 280+ retailers within 15 days, contributing to customer
engagement initiatives.
• Assisted in campaign execution, retailer communication, and brand visibility activities.
• Supported outreach efforts and collaborated with retailers to strengthen market presence.
• Gained exposure to B2B marketing, lead generation, and customer interaction strategies.
Company industry:
Marketing

Lokniketan Rural NGO Internship

December 2021 - January 2022

Lokniketan Nature Discovery Centre

India •Hybrid

December 2021 - January 2022

• Conducted structured surveys to understand villagers challenges and daily struggles.
• Collected first-hand insights for NGO projects.
• Adapted to rural field conditions with limited amenities and connectivity.
• Strengthened problem-solving, teamwork, and adaptability in a challenging environment.
Company industry:
Non-profit Organization

Education

SP Jain School of Global Management

May 2026

May 2026

Master's degree, Global Marketing Management

United Arab Emirates

Pandit Deendayal Energy University (PDEU)

May 2025

May 2025

Bachelor's degree, Finance

India

Skills

COLLABORATION
Intermediate
COLLABORATION
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
Google Ads Search
Intermediate
Google Ads Search
Intermediate
INTERCULTURAL COMMUNICATION
Intermediate
INTERCULTURAL COMMUNICATION
Intermediate
INTERPERSONAL COMMUNICATIONS
Intermediate
INTERPERSONAL COMMUNICATIONS
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MICROSOFT OFFICE
Intermediate
MICROSOFT OFFICE
Intermediate
POWER BI
Intermediate
POWER BI
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
SPSS STATISTICAL SOFTWARE
Intermediate
SPSS STATISTICAL SOFTWARE
Intermediate
Microsoft Excel
Intermediate
Microsoft Excel
Intermediate
CONTENT CREATION
Intermediate
CONTENT CREATION
Intermediate
BRAND COMMUNICATION
Intermediate
BRAND COMMUNICATION
Intermediate
COPYWRITING
Intermediate
COPYWRITING
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ADS
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
TREND ANALYSIS
Intermediate
TREND ANALYSIS
Intermediate
Sales
Intermediate
Sales
Intermediate
Project Management
Expert
Project Management
Expert
Management
Expert
Management
Expert
Business Development
Beginner
Business Development
Beginner

Social profiles

X
X
x.com/ghiyaparam60668?s=11

Instagram
Instagram
instagram.com/paramghiya_11?igsh=bXhxM3JrZWQweThx&utm_source=qr

Languages

English
Expert
Hindi
Native Speaker
Gujarati
Expert

Training and Certifications

Certifications
Graduate Certificate of Global Management (GCGM)
Visit to
Blue
Excel & Advanced Excel
Performance Marketing
Search Engine Optimization
Social Media Marketing
Digital Marketing Course
Certificate of Global Management)
Visit to NSE
Blue Ocean Strategy Simulation
Excel & Advanced Excel
Performance Marketing
Search Engine Optimization
Social Media Marketing
Digital Marketing Course