Paul Ignatius Valdehueza

Owned end-to-end content creation, from ideation and
scripting to editing and publishing across all social platforms.
Produced high-performing videos, carousels, explainers, and
market insights to support brand authority and lead
generation.
Managed a structured monthly content calendar and
coordinate closely with Management for approvals and
alignment.
Increased overall followers, reach, and engagement by
approximately 30%.
Partnered with the videographer and real estate agents to
produce engaging on-camera content and professional
marketing videos.

Led full-cycle digital marketing, including content planning,
production, scheduling, and posting across platforms.
Delivered a 50% growth in social media presence and
engagement through targeted campaigns and content.
Supported business performance by contributing to an
average occupancy rate of up to 70% .
Created compelling property listings and visual content for
Airbnb, Booking.com, and social media.
Led community engagement and audience interaction to
strengthen brand visibility and trust.

-Aligned marketing objectives with business priorities through multimedia platforms.
-Designed, built, and maintained quality content and company social media presence throughout different channels.
-Developed and executed programs and general business solutions, resulting in 40% increased company exposure, customer traffic, and elevated sales numbers.
-Handled and supervised a 5-people Media and Digital team to execute plans.
-Managed lasting relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance. -Engaged with internal stakeholders to ensure that content and brand messaging are consistent and aligned with company standards.
-Managed event planning, liaising, coordinating, hosting, and voicing over of multimedia ads.

Planned and executed multi-channel marketing campaigns
driving a 40% increase in brand exposure and conversions.
Led digital content and multimedia production for real
estate listings, branding, and promotions.
Supervised a media and digital team to ensure consistent
brand delivery and campaign execution.
Supported sales teams with tailored marketing collaterals to
improve lead conversion.
Acted as a brand representative through hosted video
content, voiceovers, and customer-facing marketing
materials.

• STUDENT SUPPORT FOR CAREERS AUSTRALIA (February 14, 2015 - May 8, 2015)
- Handled professionals studying and taking up courses for Diploma of Community Counseling and Social Work
- Served as students online support and point of contact about their studies
- Assisted students in their system navigation and course specifics
- Prepared and walked through students in an online classroom as part of their unit completions
- Updated and reminded students of their weekly assessments needed submission
- Coordinated with a trainer in Australia about students progression
- Assisted trainer with sessions and activities that will help students progress
- Tasked to motivate and in a way influence students to finish the course

- Provided quality relay service for the deaf community in the United States
- Adhered and maintained the campaign’s confidentiality and security
- Appointed as POC (person of contact) for the team. Served as temporary Team Leader; also provided coaching and Quality monitoring for the team
- Kept customers informed about updates and information
- Trained for a voice response system account that enhances communication skills
- Monthly typing speed recertification as required by the Federal Communication Commission

• TECHNICAL SUPPORT ASSISTANT (September 29, 2009 - June 8, 2010)
- Provided quality customer service for the company’s Technical Support campaign
- Assisted customers in troubleshooting internet (dial-up) and email problems
- Helped customers with billing concerns for their subscription/s
- Kept subscribers informed and updated with Microsoft trends and changes

• DIRECTORY ASSISTANCE AGENT (November 30, 2004 - September 18, 2009)
- Provided quality Directory Assistance customer service
- Assisted callers with their requested listings in a prompt manner
- Serviced enhanced and international directory assistance for almost a year
- Appointed as a Peer Coach for several teams for about two years. Coached new team members and those who needs further assistance in performing well
- Promoted as Level 2 agent. Met specific standards and metrics for Agent Certification Program (handling time and Quality scores for 2 months)