peter madden, Marketing Consultant

peter madden

Marketing Consultant

Self Employed

Location
Ireland
Education
Master's degree, Marketing
Experience
39 years, 0 Months

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Work Experience

Total years of experience :39 years, 0 Months

Marketing Consultant at Self Employed
  • Ireland
  • My current job since May 2001

·Marketing & Sales Consultancy (2002 to Present)....

Am Consultant for last 10 years, during which time I have combined various
(1) In-Company Roles with
(2) contractual Business/Marketing Work.
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(1) In- Company positions:
· Director - Laticrete Irl Ltd - Installation systems company (2005 -2009)

- Set up office, recruited employees (7 in total).
- Managed Specification business (B2B) primarily in Pharma / Food / Leisure Sectors.
- Set up local manufacturing contracting facility.
· Director - Best Buy Direct Ltd - Import/Export Promotional Goods company (2003 -2005)
· Technology Marketing Manager (Teagasc-Dairy Products research Centre) (2001 - 2004)
- Was involved with the introduction of public research (commercialisation)…. to Irish & international Food Companies
- Involved in the marketing, business development & selling of MTL Incubator ‘ Pilot Plant’ facility.
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(2) Business Consultancy work:
In last 36 months:…..

…….Areas of expertise: - Feasibility Studies, Planning, NPD, Innovation strategy, Brand Development, MR projects,
Product Placement, Market planning & development!

- InterTradeIreland / Mentoring & representing Food companies involved with Export Sales.
- UCC Food Training Unit. / Part-time lecturing & ‘Start your own Food Business’ courses offered at University College Cork.
Note:
In addition to the above, my current work involves me being involved with exporting company (Bakery & Seafood) & am setting up & co-ordinating an initiative -‘Exporting of Irish Food Products to China’

Marketing Specialist at Proscon Ltd
  • Ireland
  • May 2000 to May 2001

Introducing and overseeing marketing Dept for this Global company

Group Marketing Manager at Punch Industries
  • Ireland
  • September 1999 to May 2000

Overseeing all marketing for the companies within the group...............including shoecare, cleaning products, fabric goods etc..

Marketing Manager at Dairygold Co-operative,Ireland
  • Ireland
  • May 1985 to September 1999

Marketing Fresh Dairy Products in Irish market and introducing new products into market.

Education

Master's degree, Marketing
  • at University College Dublin
  • May 1999

n/a

Specialties & Skills

Public Relations
Management
Marketing Management
Business Management
Commercial - marketing
All packages

Languages

French
Beginner