Philippe Azar, Marketing Assistant

Philippe Azar

Marketing Assistant

Princessa Hotel

Location
Lebanon - Beirut
Education
Master's degree, Business Administration
Experience
1 years, 10 Months

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Work Experience

Total years of experience :1 years, 10 Months

Marketing Assistant at Princessa Hotel
  • Lebanon
  • July 2009 to April 2010

Implemented a customer loyalty program.
•Development of sales packages and promotional material to enhance product revenue.
•Networking with universities and charities to capture new markets which increased revenue by 9 %.

Accomplishments:
•Created marketing policies to promote cross promotion among departments.
•Spearheaded Princessa Hotel’s online promotional and social media strategy that increased revenue by 13 %.

Accounting Assistant at Princessa Hotel
  • Lebanon
  • January 2009 to June 2009

Maintaining the P&L and balance sheet with the assistance of the executive accountant.
•In charge of stock inventory valued at 400, 000 USD and reconciliation of variances.
•Monitoring of gross profit to reduce anomalies in expenses and pricing.
•Debtor and Creditor reconciliations.

Accomplishments:
•Setting up of the mini bar for Princessa Hotel which generated 20, 000 USD per year.

Marketing & Sales Assistant at Karma Trading
  • Qatar
  • September 2008 to November 2008

Responsible for the selling of oil values to distributors for the Doha region.
•Dealing with B2B and B2C clients to assess business needs.
•Creating brochures to distribute to potential clients and following up on potential sales leads.

Marketing Assistant at London Chamber of Commerce
  • Great Britain (UK)
  • May 2008 to July 2008

Writing and editing press releases, developing media content for flyers and brochures.
•Researched new B2B and B2C markets to test the viability for future business penetration.
•Produced media kits for use in sales presentations.

Accomplishments:
•Developed and created events with the help of senior managers for B2B members increasing new membership by 22%.
•Implementation of ideas for the CRM system and loyalty program.

Education

Master's degree, Business Administration
  • at Ballamand University
  • March 2017

Bachelor's degree, International Marketing
  • at Bond University (exchange student)
  • December 2009

Went as an exchange student for 2 semesters

Bachelor's degree, Business and Marketing
  • at Regents Business school
  • December 2009

Specialties & Skills

BUDGETING
CONTENT MANAGEMENT
PRESENTATION SKILLS
PRESS RELEASES

Languages

Arabic
Expert
English
Expert