Plama Spetsova, Senior Manager, Merchandise Development

Plama Spetsova

Senior Manager, Merchandise Development

The Luxury Closet

Location
United Arab Emirates - Dubai
Education
Master's degree, Social and Consumer Psychology / General Psychology
Experience
11 years, 8 Months

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Work Experience

Total years of experience :11 years, 8 Months

Senior Manager, Merchandise Development at The Luxury Closet
  • United Arab Emirates - Dubai
  • My current job since July 2018

Supply Growth: Work closely with CEO and management team to identify, and prioritize supply growth areas; conceptualize and lead supply growth project

Buying Strategy and Analysis: Define and manage the overall buying and merchandising strategy; track and iterate the plan to deliver targets

Velocity: Track and improve sell through utilizing data driven pricing models and AI tools

Collaboration: Build strong relationships with the vendors, operations, logistics and production multinational teams to proactively ensure easy and accurate exchange of information

Head of Buying and Merchandising - EMEA at SARINAS FASHION LLC
  • United States - New York
  • March 2014 to May 2019

Growth: Boosted company revenues by 65% to $22M in multiple categories -
handbags, watches, jewelry, footwear and other softlines

Vendor Management: Establishing and managing vendor relationship, negotiating contracts, procuring top products

Inventory Management: Acting as the business owner for the vendors in their respective categories, leveraging a
complete understanding of internal and external variables that impact the business

Leadership: Mentoring a diverse cross-functional team of 10 account executives and managing the Sofia operation

Ownership: Representing the company at the largest industry tradeshows and fashion market weeks globally

Fashion Product Manager at Sarinas Fashion LLC
  • United States - New York
  • January 2013 to March 2014

Business Development: Attracted over 50 key vendor accounts across categories

Market Research: Conducted psychological assessment of consumer behavior to maximize revenue and profitability

Process Management: Implemented change processes to improve the efficiency throughout the company

Fashion Product Buyer at Sarinas Fashion LLC
  • United States - New York
  • September 2012 to December 2012

Purchasing: Executed over 100 brands’ purchase plans; selected range, type and quantity of merchandise through

Research Methods: Monitoring consumer buying patterns and forecasting future trends

Marketing: Led a collaborative effort in online marketing analysis for over 2000 B2B and B2C accounts

Education

Master's degree, Social and Consumer Psychology / General Psychology
  • at New York University
  • January 2015

Consumer Behavior, Organizational Culture and Climate, Psychology of Decision-Making Project: Culture and Climate Analysis in a Global Enterprise (sponsored by Sarinas Fashion LLC)

Bachelor's degree, Industrial and Organizational Psychology / Clinical Psychology
  • at Marywood University
  • January 2012

The only recipient of the Presidential Scholarship for International Students (merit based, 75% of tuition)

Bachelor's degree, Industrial and Organizational Psychology / Clinical Psychology
  • at Marywood University
  • January 2012

The only recipient of the Presidential Scholarship for International Students (merit based, 75% of tuition)

Specialties & Skills

E commerce
Trend Analysis
Vendor Management
Business Development
Purchasing
BUSINESS OWNER
CONTRACT MANAGEMENT
FASHION
FUNCTIONAL
INVENTORY MANAGEMENT
LEADERSHIP
MANAGEMENT
MARKET RESEARCH
MARKETING
MENTORING

Languages

Bulgarian
Expert
English
Expert
Spanish
Beginner

Hobbies

  • Avid Marathon Runner, Health and Fitness Freak, Experienced Bartender and Exquisite Chef
    Over 30 medals and awards in running