Country Manager
LG
Total years of experience :21 years, 6 Months
Multitask, skillful, and goal driven professional with more than 28 years of senior extensive experience in management.
Highly qualified to manage any business project towards outstanding achievements & success.
Offers expertise business administration with competent planning, organization, and solutions in order to achieve top results focusing on profitability, productivity, and performance.
Outstanding achievements in the industries of home appliances & electronics and construction business.
Wide variety of work experience in the MENA region; in Saudi Arabia, Bahrain, and Lebanon.
• Started and founded a new company within the group specialized in making ready mix concrete.
• I bought the plant equipment and necessary trucks and relevant machines.
• I hired all needed staff for different departments (service and sales engineers, accountants, purchasers, sales officers, operators, service technicians and relevant staff.
• I provided leadership and management to the business and fully responsible for the day- to-day running of various departments.
• I focused on developing programs that deliver efficiencies and played a leading role in delivering high quality product meeting market’s demand in order to achieve good desired market share.
• Directing various business departments to ensure the smooth running of the company.
• Resolving contractual and commercial issues and disputes.
• Training and leading a large team, providing discipline and performance feedback.
• Developing positive direct relationships with key business contacts.
• Scheduling workload to meet priorities and targets.
• Possessing personality, energy & charisma to inspire, lead and develop staff.
I joined Awal Gulf in Bahrain as an operations manager responsible for the local market’s sales and after sales services of air conditioners and home appliances.
•It is a senior role which involves overseeing the sales of goods and provision of services.
•It's a general manager's job to make sure our company is locally running as well as it possibly can, with a smooth efficient service that meets the expectations and needs of customers and clients.
•I was in charge of setting detailed yearly business plan, getting approval on it from senior management and working on achieving relative goals and targets.
•End of 2006 the company’s market share was around 35%.....end of 2010 the company’s market share was around 70%.
•Many new lines and products were introduced during 2007 - 2010 with excessive attention to after sales service and building excellent partnership relations with dealers.
•Established and adjusted selling prices by monitoring costs, competition, and supply and demand.
To achieve such high market share, I will list some of the major techniques followed:
• Establishing, maintaining and expanding our customer base
• Servicing the needs of our existing customers
• Increasing business opportunities through various routes to market
• Setting sales targets for individuals and team as a whole
• Recruiting and training sales and service staff
• Developing sales strategies and setting targets
• Monitoring my team's performance and motivating them to reach targets
• Compiling and analyzing sales figures
• Possibly dealing with some major customer accounts myself
• Collecting customer feedback and market research
• Keeping up to date with products and competitors
I joined Maytag Corporation a Regional Sales Manager responsible for the Middle East and African Markets except Saudi Arabia (where we had a separate area manager for this high potential market)
•I was stationed in our regional office in Beirut travelling frequently to different countries within this region. Yearly sales plan was set, pre- approved and discussed on quarterly basis with senior management.
To meet Sales Goals and business’s plans, the following techniques were used:
•Building and maintaining excellent comprehensive plans and best partnership relations with dealers in each country.
•Product and respective service training for dealers’ staff. Believing that the dealer is our products’ brand image.
•Help our dealers in setting marketing plans that mainly motivates sales and highly rises our brands’ image.
•Market study and data analysis of each country’s market separately.
•Identifying new customer opportunities.
•Identifying new product opportunities.
•Surveying consumer needs and trends.
•Tracking competitors.
# Area Sales Manager: Trans Orient Modern Machinery
(Al Khorayef Group of companies
TOMM was in charge of selling and servicing printing and packaging equipment in addition to printing consumable products. It was representing different high standard German, Swiss and British brands.
• I was responsible for the Eastern Province branch in Saudi Arabia.
• I achieved growth and sales targets by successfully managing the sales team.
• I implemented company’s strategic plan by expanding customer base and insuring our strong presence.
• I monitored and trained sales representatives to build and promote long lasting customer relationships by understanding their needs.
• I was always aware of new products and competition status.
- brand positioning project - marketing plan for new product