Kim Belara

• Spearheaded the development of precise event plans, taking charge of global event budgets and timelines, while ensuring unwavering compliance with legal and safety standards.
• Streamlined venue bookings, stand design, and equipment rentals, fostering strategic alliances with suppliers and contractors for optimized event execution.
• Proactively sought out speaking and sponsorship opportunities, elevating UASs event presence and impact.
• Orchestrated the seamless production of marketing collateral and provided essential support across various marketing functions.
• Continuously assessed event performance and drove recommendations for ongoing enhancements.
• Took full control of Booth Exhibition requirements, gift items, manpower, and internal and external event communication, ensuring a cohesive and efficient event management process.

• Collaborated with stakeholders and clients to ensure flawless event execution, creating logistics, accreditations, schedules, and collateral.
• Prepared comprehensive internal documents and delivered presentations, aligning with on-site inspections and client requirements.
• Secured permits and managed procurement for event essentials, including F&B, furniture, plants, and AV.
• Directed production staff, equipment testing, and control room operations for all events.
• Ensured optimal audio-visual setup, meeting requirements in collaboration with technical managers.
• Conducted venue inspections and equipment tests, guaranteeing performance standards.
• Proactively addressed technical issues during event rehearsals to ensure seamless event execution.
• Executed essential tasks for event success, including permits, registration, hostesses, and Front and Back of House requirements.
• Delivered real-time event reporting.
• Achieved successful planning and management of 100+ physical, virtual, and hybrid events during Expo 2020 Dubai from October 2021 to March 2022, ranging from small to XXL events.

• Spearheaded event management for clients including ALDAR, Majid Al Futtaim, and EMAAR, ensuring seamless execution and client satisfaction.
• Managed all aspects of manpower, client relations, and supplier contacts.
• Provided proactive administrative support, including correspondence, background research, and decision-making processes.
• Produced high-impact documents, briefing papers, reports, and presentations.
• Led the preparation of quotations, proposals, and contract reviews, enhancing efficiency and revenue.
• Took charge of overall marketing and web content, optimizing SEO for increased online visibility and engagement.

• Spearheaded market research and analysis, delivering actionable insights.
• Produced high-impact documents, briefing papers, reports, and presentations.
• Led the preparation of quotations and proposals, contributing to the decision-making process.
• Provided essential contract support, ensuring compliance and efficiency.
• Proactively managed communication, including emails, calls, and correspondence on behalf of the Managing Director.
• Drove digital marketing efforts, optimizing SEO, PPC, and SMM strategies for enhanced brand visibility and growth.

• Developed comprehensive marketing plans encompassing traditional, digital, and influencer strategies.
• Effectively coordinated with third-party agencies to execute promotions and package offers.
• Spearheaded web content and SEO enhancements, boosting online visibility and engagement.
• Implemented SMS marketing initiatives to reach and engage with the target audience effectively.

• Spearheaded marketing of international programs, school relations, and industry affiliations across multiple regions.
• Led overall marketing, branding, and business development efforts for both POEC and IAESTE.
• Successfully placed applicants abroad for study, internships, and training.
• Conducted orientations, seminars, and coaching for visa processes and interviews.
• Organized job fairs, sponsorships, and booth setups for various events.
• Managed college orientations, visa assistance, documentation, school visits, meetings, and presentations.
• Oversaw event exhibitions, design projects, collaterals, and database management, ensuring efficiency and success in your roles.

• Oversaw the management and development of diverse brands, including restaurants, sports bars, KTV bars, a clothing line, and a trading company.
• Created and executed comprehensive marketing plans for all brands.
• Designed and implemented promotional campaigns for each brand.
• Successfully managed customer relations for all brands, ensuring customer satisfaction and loyalty.

• Led the supply chain and value chain functions as a key member of the Research Team for the Marine Biodiversity Project in collaboration with PLDT Smart Foundation, UP, and Harvard Scientists.
• Instructed and facilitated the Accountancy, Business, and Management (ABM) program for senior high school students.
• Served as a facilitator and expert teacher for various subjects in the junior high school.

• Managed online marketing projects for clients and internal needs, ensuring best practices.
• Provided creative guidance to the design team for client and internal projects.
• Crafted effective copy to address marketing objectives and proposed materials for campaign success.
• Ensured project alignment with brand guidelines, improving web presence and relationships.
• Created and managed PPC/CPC ads, implemented marketing strategies, and delivered project reports.
• Developed recruitment marketing materials and handled various marketing-related tasks.
• Actively participated in relevant committees and executed additional Management-assigned tasks.

• Actively promoted UNICEF campaigns through face-to-face marketing.
• Conducted courtesy visits to area establishments, delivering presentations to managers, supervisors, and owners.

• Developed and managed area-specific business building programs, including area brand plans.
• Served as a key liaison between the Brand Development group and Sales team to ensure seamless implementation of national brand and sales strategies.
• Spearheaded below-the-line promotions to address specific area challenges and managed both below-the-line (BTL) and above-the-line (ATL) promotions for brands.

• Conducted and assisted initial screenings and interviews in a fast-paced BPO industry.
• Managed employee files and documents.
• Assisted in company seminars for onboarding and current employees.
• Oversaw the maintenance of employee 201 files.