Assistant Manager - Sales Applications
Engro Foods s/o Royal Friesland Campina
Total years of experience :10 years, 6 Months
• Managing all secondary sales and marketing applications (leading a team of 20+ direct reports nationwide)
• Directly Reporting to Distributor Excellence; Streamlining and optimizing sales and distribution practices nationwide
• Managing Data Mapping, Information Dissemination and Channel Transformation across the Sales and Marketing function
• Managing BI and Data Analytics across the sales function
• Data Analytic and Reporting for Key Stakeholders (Nielsen Retail Audit, UHT dispatches and Secondary Sales)
. Business Analysis and strategic implementation of projects that lie under the umbrella of distribution excellence such as distribution expansion, relationship management and P & L analysis
• Ensuring Nestle Pakistan Distribution Management System (NDPMS) is fully implemented and operational across all distributions
• Nielsen Category Analysis (WOOS, NH, WH, SISH, VS) for all major categories like JNSD, Tea Whitener, All Purpose Milk, Nutrition and Culinary
• Weekly reporting on Numeric Achievement, Sales Fundamentals KPI’s (Drop Size, Channel Wise Numeric, Invoicing and Channel Growth)
• Special Analysis Projects on In - Call Execution, Customer Facing Supply Chain, PPP Drives, RTM and Chiller Throughput
• Development of NPDMS Mobile App for Order Booking and Tertiary Sales Monitoring (Android OS)
• Data Analytic and Reporting for Key Stakeholders (Nielsen Retail Audit and Secondary Sales)
• Integration of NPDMS with Burque Information System (Leading Distributor of Nestle Pakistan)
• Channel Management, Cleansing and Data Mapping