Business Development Manager
Razen Knowledge for Exhibitions & Conferences Co
Total years of experience :19 years, 1 Months
Primarily responsible for the acquisition of new business via the leadership development programme portfolio.
•I plan, direct and actively participate in the new business hunting for leadership development programs from amongst the Kuwait & GCC companies.
•Accountable for achieving set revenue objectives for an assigned Leadership Development product portfolio.
•Cold calling on new business prospects.
•Achieve personal new business appointments quota.
•Follow up with outstanding new business prospects in a timely fashion.
•Initiate and follow up on leads from marketing campaigns.
•Responsible for all outbound new business.
•Responds promptly to all enquires generated as a result of the outbound sales calls.
•Contact new business customer base through proactive call strategies.
•Create sales presentations that factor in the clients' most critical business issues and then articulate how they would benefit from The Conference Board's services.
•Collaborate with the Regional Directors, Account Managers, the global Experiential Learning and Employee Engagement teams to ensure the product sales approach is consistent with the overall member strategy and maximizes The Conference Board's overall revenue potential.
•Maintain and enhance the organization's reputation and relationships with executives of non-associate member companies.
•Provide feedback and input from customers on the relevance, quality, value and timeliness of products and services. Other duties as assigned.
•Responsible for maintaining relationships after sale it is made to achieve consistent client retention.
•Recruit and direct external facilitators to ensure programs are delivered in a high quality and relevant to today's business environment and pertinent to the needs of the participants yielding high customer satisfaction rates.
Gulf Group Co., One of the pioneer companies in organizing & managing Events in Kuwait. Gulf Group Co. is managing the most important press conferences, events & Exhibition in Kuwait such as: “B.O.T Conferences”, “Real-estate makers Conferences”, “Your Health Expo”, Life & Style Expo”.
•Plan and implement marketing strategy, including advertising and PR.
•Plan and implement sales and customer retention and development.
•Plan and manage sales an marketing resources according to agreed budgets.
•Contribute to formulation of policy and strategy as a board member.
•Recruit, manage, train and motivate direct reporting staff according to company procedures, policy and employment law.
•Maintain administration and relevant reporting and planning systems.
•Manage relevant reporting of management and financial information for the sales and marketing departments.
•Select and manage external agencies.
•Manage R&D and NPD and new business development.
•Maintain and develop corporate image and reputation, and protect and develop the company's brands via suitable PR activities and intellectual property management.
•Plan and manage internal communications and awareness of corporate direction, mission, aims and activities
•(If formal director) Execute the responsibilities of a company director according to lawful and ethical standards,
Makan News the Only Free Weekly Specialized Business Economical News Paper
Launched in December 2008 as an Arabic weekly colored newspaper, distributed free, tabloid sized High quality Mixed Glossy paper.
•Ensuring that the goals weekly sales targets
•Follow-up officials of clients on a daily basis and follow up their commitment to the plan of action
•Weekly site visits with and without the Account Sale of customers
•Personal follow-up to major customers, as advertising agencies
•The work of periodic studies on the changing market
•Permanent coordination with the Department of achievement and technical support to cope with any complications
•Make sure that the sales team covering all areas of sales
•Coordinate with Marketing Department to discuss the application of any special study
•Proposal to the Director and the editor of topics for dissemination to help increase the number of readers
•Coordinate with technical department to find out shortcomings within the pages
•Coordination of hand leaves the delegates for her time so as not to affect the productivity
•Monitor the competition and try to distinguish itself
ShowMax is a local company specialized in offering services in Exhibition & Conference Management Services. The company has done numerous projects (Spa, Sport & Health Exhibition 2007), (Clean Expo 2008) & (2nd Spa, Sport & Health Exhibition 2008).and managed others events.
INFOCENTER one of the major corporate organizations in Kuwait that offers Total Solution Provider in the IT industry. The company organizes Kuwait’s major IT show named INFOCONNECT since its inception. Being a senior Marketing Executive from 1997 - 2006, from 2006 - 2007 being a Project Manager for the event. I was responsible for implementing projects planning and responsible for sales & marketing. In addition, tasks were included;
•Study marketing strategy and propose package offers
•Study, Plan and propose promotional campaign
•Sell exhibition space
•Follow-up with exhibitors
•Monitor & supervise exhibitor services
•Prepare booth layout
•Prepare pre & Post event report
•Making public relations with multi companies
•Marketing Infocenter services
•Planning & Managing Exhibitions and Conferences
•Provide customer/exhibitor services
•Coordinate with agency and media execution
•Market study and supervise surveys