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Rajendra  Prasad, Sales Manager & Business Development Lead

Rajendra Prasad

Sales Manager & Business Development Lead·BHARSH ENTERPRISES (HIMFOOD)

India

Bachelor's degree, B.COM Graduate

Work experience

Total years of experience: 19 years, 9 months

Sales Manager & Business Development Lead

May 2016 - Present

BHARSH ENTERPRISES (HIMFOOD)

Delhi, India

May 2016 - Present

Lead sales operations for Himfoods range of Himalayan food and wellness products.
Develop and implement sales strategies to increase revenue and market penetration.
Manage B2B, retail, distributor, institutional, and online sales channels.
Build and maintain relationships with distributors, retailers, and key customers.
Handle customer acquisition, business development, and key account management.
Monitor sales performance, market trends, and competitor activities.
Coordinate inventory, logistics, and order fulfillment operations.
Plan and execute promotional campaigns, trade offers, and product launches.
Negotiate commercial terms with distributors and business partners.
Prepare sales forecasts, MIS reports, and business growth strategies.
Manage e-commerce and marketplace operations across multiple platforms.
Lead customer retention initiatives and strengthen brand presence.

Company industry:
Retail & Wholesale
Job role:
Sales

Category Manager - Dispatch &

January 2014 - May 2016

OM SONS (Sole Distributor of Zippo,

Delhi, India

January 2014 - May 2016

Managed imports, inventory control, and nationwide dispatch operations for Zippo products.
Coordinated with international suppliers and purchase teams to ensure stock availability.
Monitored stock levels, replenishment planning, and warehouse operations.
Managed order processing and timely fulfillment across India.
Implemented GRN processes, barcoding, and inventory tracking systems.
Coordinated logistics and transportation for efficient product distribution.
Maintained vendor relationships and resolved supply chain issues.
Prepared inventory and sales reports for management review.

Company industry:
Retail & Wholesale

Store Manager

December 2009 - January 2014

ARCHIES LIMITED

Delhi, India

December 2009 - January 2014

Managed overall store operations, sales performance, and profitability.
Supervised staff scheduling, training, and performance management.
Ensured high standards of customer service and customer satisfaction.
Implemented visual merchandising and promotional campaigns.
Managed inventory, stock audits, and shrinkage control.
Handled customer grievances and resolved operational issues.
Achieved sales targets through upselling and team motivation.
Maintained compliance with company policies and operational procedures.

Company industry:
Retail & Wholesale
Job role:
Management

floor supervisor

May 2007 - November 2009

PLANET M RETAIL LTD

Noida, India

May 2007 - November 2009

Executed department-level sales strategies to maximize revenue.
Managed inventory control, stock audits, and shrinkage prevention.
Supervised floor staff and ensured smooth daily operations.
Promoted private-label and high-margin products.
Maintained attractive product displays and merchandising standards.
Assisted customers and enhanced in-store customer experience.
Monitored sales performance and implemented improvement initiatives.
Received recognition for sales excellence and lowest shrinkage rates.

Company industry:
Retail & Wholesale

Customer Sales Associate

September 2006 - May 2007

PYRAMID RETAIL LTD

Delhi, India

September 2006 - May 2007

Assisted customers in product selection and purchasing decisions.
Achieved individual sales targets through effective customer engagement.
Managed inventory replenishment and stock organization.
Handled billing support and customer queries.
Maintained store cleanliness and merchandising standards.
Resolved customer complaints and ensured customer satisfaction.
Supported promotional activities and sales campaigns.
Assisted in daily store operations and inventory checks.

Company industry:
Retail & Wholesale
Job role:
Sales

Education

Delhi University.

June 2007

June 2007

Bachelor's degree, B.COM Graduate

India

computers Ms office

Delhi University

January 2007

January 2007

High school or equivalent, Commerce

India

CBSE Bowrd

January 2004

January 2004

High school or equivalent, Accounting And Business Sciences

India

Skills

Computers
Expert
Computers
Expert
Group Work
Expert
Group Work
Expert
Smart Work
Expert
Smart Work
Expert
leadership
Intermediate
leadership
Intermediate
Logistics
Intermediate
Logistics
Intermediate
Supply Chain
Intermediate
Supply Chain
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
INVENTORY MANAGEMENT
Intermediate
INVENTORY MANAGEMENT
Intermediate
RETAIL OPERATIONS
Intermediate
RETAIL OPERATIONS
Intermediate
REVENUE ANALYSIS
Intermediate
REVENUE ANALYSIS
Intermediate
SALES MANAGEMENT
Intermediate
SALES MANAGEMENT
Intermediate
SUPPLY CHAIN MANAGEMENT
Intermediate
SUPPLY CHAIN MANAGEMENT
Intermediate
VENDOR RELATIONSHIP MANAGEMENT
Intermediate
VENDOR RELATIONSHIP MANAGEMENT
Intermediate
Customer Service
Expert
Customer Service
Expert
Accounting
Intermediate
Accounting
Intermediate
Retail
Expert
Retail
Expert
Sales
Expert
Sales
Expert

Languages

English
Expert
Hindi
Beginner

Training and Certifications

Certifications
web designing
DICS
Nov 2006

Training
na
na

Hobbies

  • Physical Fitness
  • physical fitness