Head
Total years of experience :23 years, 0 Months
A startup organization with a vision to provide an eCommerce platform with brand stores within the
reach of the customers in their locality.
Managing a startup team size of 6 people, with category, operations & Finance specializations, and
defining the functional KRA's.
As a
Managed a team of over 300 people with 250 + brand SIS doors and EBOs. Responsible for the entire
Sales management & Inventory Management of the distribution vertical.
The core functionality is to deliver the Retail sales target and P&L. Forecast Sales, present Sales
budgets, review sales performance, manage promotions, manage people, manage Assets, review
supply chain performance, strategize and Integrate brand communication.
Achieved Top line sales of 112 Crores with an 18% growth over LY.
Restructured & successfully transformed Bossini - Brand Operations team into distribution channel
business.
Initiated & Managed eCommerce Business channel partnering with Flipkart & Myntra.
Collaborated with HR resources, Visual Merchandising & Marketing team to maximize the brand
potential and deliverances.
Collaborated with the cross-functional leadership team for operation efficiency and support.
Implemented 100-point SOP for effective store management for all Exclusive Brand outlets of the
Company. Introduced key controls in Expense & Asset management, monitored Banking transactions
as part of SOP management.
Explored new business avenues & manage client relations.
Introduced Perpetual inventory counting system to Identify and Reduce Inventory Mismatch &
pilferages. Identify channels & partners for deadstock liquidation.
Review New store project status and ensured 360-degree coordination with all stakeholders to
complete the store handover for business operations.
Planning & Allocation
Aditya Birla Fashion and Retail Limited
Managed Adults & Accessories department planning & allocation with a business turnover of 52 crores
for year 1 for the brand PEOPLE.
Key responsibilities to Develop a financial budget for the department & revenue targets.
Prepare seasonal Merchandise Plan and store allocations based on the store Grade.
Coordinate with the Operations team for achieving Sales and Growth plan Manage and achieve Net
Margin for the department for the Season.
Propose Markdowns & sales plan for End of Season sale.
Introduce new business categories for new opportunities, aligned with the Merchandising team.
Compile product performance feedback based on data and store customer feedback, Integrate the
learnings in the next Merchandise planning.
Regular Store visits and Feedback mechanisms were Implemented as part of the Team Work culture
with the regional & store operations team.
Recommend and coordinate with the HR team for product training and development activities for the
store team.
Women
Central & Brand Factory (
Shoppers Stop Limited - Unit 2 (Bangalore)
Managed Men & Women's wear as a
B A - Economics