PR Account Manager
Orient Planet
Total years of experience :14 years, 11 Months
• Preparation of Action Plans (with focus on strategic, pro-active ideas that facilitate the achievement of overall corporate communications objectives)
• Arrangement of CSR campaigns (with focus on innovative and high-impact activities that benefit local communities)
• Organization of Press Conferences, Events and Exhibitions (including preparation of Media Invitations in both Arabic and English and Press Kits and invitation to local and Pan Arab media)
• Preparation of Press Releases, Feature Articles, Opinion Pieces, Speeches, and Biographies
• Pitching of interviews with the media (for TV, Radio, Dailies and Magazines)
• Coordination with media on concerns and sustaining strong ties with client
• Marketing and communication initiatives to support account strategies - including media coverage monitoring
• Strategic Marketing, PR and Branding guidance to organizations
• Preparation of Crisis and Reputation Management Plans (with focus on using the latest techniques in these domains)
• Establishment of productive and positive networks between organizations and the media
• Positioning the organization in terms of Publicity and Direct Marketing
• Performing Market Research
• Conducting Surveys, SWOT Analysis, & Recommendations
• Gathering convenient marketing tools for effective & efficient outcomes
• Coordination with marketing team for optimal market impact
• Preparation of comprehensive Marketing Plans
• Use of mobile platforms for marketing & communications
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EDUCATION
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