Rashad Hammami Hawasli, Key Accounts Manager- Team Leader

Rashad Hammami Hawasli

Key Accounts Manager- Team Leader

Bayt.com

Location
Saudi Arabia - Riyadh
Education
Diploma, Cutomer Rettention
Experience
25 years, 5 Months

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Work Experience

Total years of experience :25 years, 5 Months

Key Accounts Manager- Team Leader at Bayt.com
  • Saudi Arabia - Riyadh
  • My current job since April 2014

Bayt.com is the #1 job site in the Middle East, offering a complete range of end-to-end employment solutions and cloud solutions.
• Joined Bayt.com as a Relationship Manager (Customer Acquisition) charted a phenomenal growth curve to merit appointment as a highly qualified Key Accounts Manager (Customer Retention) while leading a team of 5 Relationship Managers along with 3 product specialists in terms of coaching, training and leading towards their objectives.

Selling our end to end Talent Acquisition solution (Talentera) along with other recruitment services.

Duties:

The primary responsibility of my role as a Team Leader is to Train, coach and develop my team in terms of Calls, Meetings and Sales.

My main job as a KAM is to insure customer loyalty, retention and enlarging the customer portfolio in Bayt.com by:


1. Maintaining and grow transactions and revenue volumes from assigned database of customers to me & my team.
2. Follow up on daily, weekly bases the team progress and performance.
3. Identifying up-sell and cross-sell opportunities by building long-term relationships and providing quality customer service.
4. Effectively managing the growth of assigned customers through transactional and solution-oriented selling approach.
5. Determine customers' recruitment needs, and prepare proposals to sell services that address these needs


I am proudly serving over 100 of Key clients in Saudi Arabia such as:

- Banque Saudi Fransi
- STC & Subsidiaries
- SABB
- SAMA
- Abunyyan Holding
- Modon Authoroty
- Gosi
- BAE Systems
- Al Fanar
- Al Ajou
- National Aviation (NAS) & More ..

Sr.Relationship Manager- Enterprise at Bayt.com
  • Saudi Arabia - Riyadh
  • January 2009 to March 2014

Top performer for 2014 with over 16% growth and generating over 20% new business
Top achiever for 2012 & 2013 with 11% and 27% growth
Top achiever for 2011 with 35% growth
Top achiever for 2009 & 2010 across the organization
Closing Strategic opportunities with Government, Semi Government and ENT companies
Highest no. of Meetings.

Relationship Manager at Bayt.com
  • Saudi Arabia - Riyadh
  • March 2007 to January 2009

1. The primary responsibility of my role is to increase Bayt.com‘s product portfolio per customer and to maintain the highest level of customers’ loyalty
2. Maintaining and grow transactions and revenue volumes from assigned database of customers
3. Identifying up-sell and cross-sell opportunities by building long-term relationships and providing quality customer service
4. Effectively managing the growth of assigned customers through transactional and solution-oriented selling approach.
5. Determine customers' recruitment needs, and prepare proposals to sell services that address these needs
6. Giving online demonstrations to clients on Bayt.com in order to handle objections and convince customers to buy.
7.Essential Tasks:
- Initiate primarily telephonic outbound calls to my assigned database in order to meet them in person
- Effectively qualifying through Recruitment Needs Analysis; using value-based selling
- Explaining products or services and prices, and create solutions.
- Recording names, addresses, purchases, and reactions of customers contacted into CRM.
- Managing growth of customer’s business by developing them to be loyal customers of Bayt.com
- Accurately using CRM for sales processing; keeping comprehensive, accurate notes in CRM, preparing forms or agreements to complete sales.

Key Account Sales Manager ( Acquisition & Retention ) at Al Wataniya for Adv.- AL Hayat Newspaper
  • Saudi Arabia - Riyadh
  • January 2003 to February 2007

Highlight:

- Local business relationship management
- Marketing advisor
- Developed Agency Accounts
- Retention & Growth of Government Accounts
- Retention & Growth of Small to Medium Enterprise
- New Business Development
- Long term advertising strategies

-Duties and Responsibilities

Confers with client, utilizing product knowledge and research to determine advertising goals and budget limitations.

Confers with creative team to develop campaign strategy, select media to be used, determine timing and placement of materials, and estimate costs.

Submits campaign proposal, suggested concepts, and estimated budget to client for approval.

Negotiates proposal and budget with client, making modifications as necessary and arranging for contract signing.

Supervises and coordinates activities of production team, in order to carry out client-approved campaign within budget and time limitations.

Implements campaign by authorizing contracts and securing strong media placement and acceptable rates.

Maintains confidentiality while working closely with client regarding all aspects of campaign.

Reviews and approves client billing.

Uses market research information to evaluate, adjust, and redirect campaign.

Coordinates booth preparation and attends client-related trade shows.

Generates leads and new revenue streams.

Develops and pitches new-business presentations.

Builds and nurtures productive business relationships.

Conduct Three physical meetings per day.

Accounts Sales Executive, pre-graduation at Al Moayad Tempered Glass
  • Syria - Damascus
  • January 1999 to December 2003

Al Moayad Tempered Glass was one of only two factories in Syria who provide Tempered glass to the market, and the only one in the Middle East who make curved tempered glass.

Work Duties:

- Dealing with Engineers and Project Managers and sell them our products for buildings and interior glass.
- Bringing new individual projects such as (Private shops and malls)
- Dealing with industrial sector such as Refrigerators and Ovens Glass with very specific standards.

Projects:

-FIFA Building in Fayhaa St.
-Duty Free outlets in Airport and on Syrian borders.
-27 Individual shops and buildings.
-Hamra Plaza Hotel, Arnous st.

Education

Diploma, Cutomer Rettention
  • at IIR International
  • February 2010

Boosting sales and leading the sales team to achieve the goals.

Diploma, Brand Management
  • at Syria European Business Center, SEBC Certificate
  • July 2006

The course mainly cover the following aspects of brand management to cope with an increasing local and foreign competition, it is prepared for those responsible for marketing and sales of products/services to identify the benefits they could generate in an attempt to move away from price competition and make more profit.

Bachelor's degree, Business Administration
  • at Faculty of Economics/ Damascus University
  • December 2003

Specialties & Skills

sales marketing skills
Loyalty Program Management
Customer Analytics & Loyalty Solutions
Problem solving and Time management skills
negotiation and time management.
Microsoft Office
Problem Solving
Handling Objections
Communication Skills
CRM - ERP
Critical Thinking
Oral Comprehension
Coaching and Developing Others

Languages

English
Expert

Training and Certifications

Brand Management (Certificate)
Date Attended:
July 2006
Valid Until:
August 2006
Customer Rettention (Certificate)
Date Attended:
February 2010
Valid Until:
February 2010