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Reem Asmar, Business Owner

Reem Asmar

Business Owner·Mommy Love

Lebanon

Bachelor's degree, International Business Management

Work experience

Total years of experience: 9 years, 10 months

Business Owner

January 2021 - Present

Mommy Love

Beirut, Lebanon

January 2021 - Present

Developed and executed comprehensive social media strategies aligned business objectives, driving brand awareness
and customer engagement
• Managed end-to-end marketing campaigns, resulting in enhanced customer acquisition and improved market
competitiveness
• Coordinated international product sourcing and logistics with cargo companies, optimizing supply chain efficiency
• Analyzed market trends and consumer demands to strategically select product offerings
• Creat page social media contents and graphics
Company industry:
Fashion Design
Job role:
Management

Executive Assistant

August 2018 - March 2019

Al-Hayat International School

Beirut, Lebanon

August 2018 - March 2019

• Managed executive calendars, schedules, and appointments with discretion and professionalism
• Processed and reconciled faculty expense reports, ensuring accurate financial records and budget adherence
• Coordinated special projects by managing resources and tracking progress to completion
• Served as liaison between executives and internal/external partners, facilitating effective communication
Company industry:
Primary, Prep, & Secondary School
Job role:
Administration

Vice-Principal & HR Manager

September 2012 - July 2014

Aspire International Academy

Dhahran Al Janoub, Saudi Arabia

September 2012 - July 2014

• Led full-cycle recruitment process including job posting, candidate screening, interviewing, and selection
• Supervised teaching staff and students, performing regular performance evaluations and providing guidance
• Developed and implemented school policies, procedures, and employee wellness programs that enhanced workplace morale
and reduced absenteeism
• Created comprehensive staff and student records management system and established job descriptions
• Established student council and managed parent communications, feedback, and inquiries
Company industry:
Primary, Prep, & Secondary School
Job role:
Teaching and Academics

Personnel Officer

November 2011 - August 2012

Lunasat Offshore S.A.L. (Telecom)

Beirut, Lebanon

November 2011 - August 2012

• Managed recruitment, training, and staff development initiatives across the organization
• Administered salaries, pensions, benefits, and monitored attendance records for payroll accuracy
• Negotiated employment contracts, working conditions, and compensation packages
• Coordinated executive schedules, business travel, and maintained strict confidentiality of sensitive information
Company industry:
Telecommunications
Job role:
Human Resources and Recruitment

Accountant

January 2011 - October 2011

Griffin LTD

Sanaa, Yemen

January 2011 - October 2011

• Maintained accurate financial records including balance sheets, journals, ledgers, and voucher systems
• Monitored daily financial transactions and bank accounts, improving budget forecast accuracy
• Streamlined monthly account reconciliations to support timely audit preparations and enhance reporting reliability
• Managed accounts receivable, payables, payroll processing, and prepared financial reports for management
Company industry:
Oil & Gas
Job role:
Accounting and Auditing

Airline Ticket Sale Assistant

November 2010 - January 2011

Murjan Travel

Sanaa, Yemen

November 2010 - January 2011

1- Ticket booking.
2- Ticket Reissue.
3- Ticket refund.
4- Travel insurance.
5- Hotel booking.
6- Car rental.
Company industry:
Airlines
Job role:
Customer Service and Call Center

Education

Lebanese International University (LIU)

July 2010

July 2010

Bachelor's degree, International Business Management

Lebanon

Took an internship for three months at a travel agency, took 3 courses in airline ticketing at Amadeus airline training system.

Lebanese International University

July 2010

July 2010

Bachelor's degree, International Business Management

Lebanon

Skills

E Marketing
Expert
E Marketing
Expert
Marketing
Expert
Marketing
Expert
Administration
Expert
Administration
Expert
Photoshop Elements
Expert
Photoshop Elements
Expert
Human Resources
Expert
Human Resources
Expert
Photoshop
Expert
Photoshop
Expert
Eclipse
Intermediate
Eclipse
Intermediate
Amadeus
Expert
Amadeus
Expert
Taly
Expert
Taly
Expert
Android App Developer
Intermediate
Android App Developer
Intermediate
Social Media Marketing
Intermediate
Social Media Marketing
Intermediate
IOS App Developer
Beginner
IOS App Developer
Beginner
Android Studio
Intermediate
Android Studio
Intermediate
Administration
Expert
Administration
Expert
Photoshop Elements
Expert
Photoshop Elements
Expert
Human Resources
Expert
Human Resources
Expert
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS PERFORMANCE MANAGEMENT
Intermediate
BUSINESS PERFORMANCE MANAGEMENT
Intermediate
BUSINESS TO BUSINESS
Intermediate
BUSINESS TO BUSINESS
Intermediate
CUSTOMER SERVICE
Intermediate
CUSTOMER SERVICE
Intermediate
FINANCIAL MANAGEMENT
Intermediate
FINANCIAL MANAGEMENT
Intermediate
HUMAN RESOURCE MANAGEMENT
Intermediate
HUMAN RESOURCE MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
WORKFLOW MANAGEMENT
Intermediate
WORKFLOW MANAGEMENT
Intermediate
Graphic Design
Beginner
Graphic Design
Beginner
Digital Marketing
Intermediate
Digital Marketing
Intermediate
Sales
Intermediate
Sales
Intermediate
Project Management
Intermediate
Project Management
Intermediate
Marketing
Intermediate
Marketing
Intermediate
Microsoft Office
Intermediate
Microsoft Office
Intermediate
Meta Business Suite, Canva/ Adobe Tools, Social Media Management Platforms, MS Office, MS Excel
Expert
Meta Business Suite, Canva/ Adobe Tools, Social Media Management Platforms, MS Office, MS Excel
Expert
Marketing Strategy
Intermediate
Marketing Strategy
Intermediate
Office Management
Intermediate
Office Management
Intermediate

Social profiles

Instagram
Instagram
Instagram.com/mlovee777

Languages

English
Expert
Arabic
Expert
French
Beginner

Hobbies

  • Android App Developer
    Developing Several Apps in the Google Play Store