Digital Project Manager
Indigo Consulting and Technology Systems
مجموع سنوات الخبرة :11 years, 10 أشهر
- Core project management and team handling for various digital web projects and mobile applications
- End to end handling of projects
- Budgeting and revenue generation for the company by completing projects within stipulated project timelines
- Preparation of BRD and FSD to understand overall project requirements and functionalities
- Preparation of status reports and project related documents for smooth running of the projects
- Managing vendor for the services required for the projects
- Handling payments to vendors and collections from clients
- Help in research activities to prepare pitch proposals and participate in framing strategies
- Overall project management from drafting Information Architecture, wireframing to briefing the respective team and execution of the entire project.
- Research and analyze business requirements of clients and prepare pitch proposals with strategies
- Preparation of technical and non-technical proposal documents in liaison with development teams for replying to RFPs
- Taking care of the billing process and vendor payments for the company and handling collections from clients
- Analyze the project requirement and efficiently manage the accounts of various verticals and achieving to the highest expectations of the clients.
- Drive more business and retain the accounts by using best of digital marketing skills and project management tools.
- Create new business opportunities and prepare proposal based on customer requirements
- Understand the customer needs, create concepts and develop an initial view of the solution
- Interact with clients and understand the project requirement and draw up online strategies helping them in the digital space.
- Prepare strategy presentations and estimate the cost and effort for the solutions
- Coordinating the requirements with the internal development teams.
- Plan, target and coordinate with the team to deliver the online business objectives.
- Ensure that achievement of deadlines and high degree of quality control.
- Develop the project plan, manage the project stakeholders, project team, project risk, project schedule, project budget & project conflicts
- Create clear & attainable project objectives, build the project requirements, manage the cost, time, scope, and quality for a project
- Being accountable and keeping record of transactions for the services purchased by a customer
- Engage in a variety of tasks including strategic planning, relationship management, leadership and negotiation
- Manage and coordinate other activities of account management.
-Reporting to the client on the status of the project.
- Drive conceptualization of a range of online marketing tools such as third-party campaigns, e-mail campaigns, online demonstrations and back-end systems.
- Manage business development and client relationships across diverse industries while being the key account manager.
- Liaise with clients / business heads to understand online business objectives and design their online marketing strategies.
- Analyze traffic pattern to web sites through web analytics tool and draw appropriate strategies to increase visits to web site and online usage.
- Active participant in conceptualizing media campaign / concepts for clients to achieve their business goals.
- Deployment of online marketing tools & strategies in coordination with design and technical development teams.
- Coordination with media planning agencies for developing media plan.
- Collating and analyzing data on campaigns implemented, and formulate plans to enhance lead growth.
- Project management & MIS deployment to ensure achievement of deadlines and high degree of quality control.
- Co-ordinate internally for effective SEO management
- Drawing up a strategic plan with the team for all the marketing promotions through website and mass mailing.
- Organize international events to help sales team to sell products of the company
- Liaise with business heads across Citibank’s products (Credit cards - Generic and partner cards, Loans - Personal and Home Loans, NRI Rupee Checking Account, NRI Home Loans) to understand business objectives and design their online marketing strategies.
- Coordination with media planning agencies (TribalDDB - Chennai; Regalix - Bangalore and Webchutney - Mumbai) and utilization of campaign management tools.
- Collating and analyzing data on campaigns implemented, and formulate plans to enhance lead growth.
- Project management & MIS deployment to ensure achievement of deadlines and high degree of quality control.
- Coordinating with Citibank EMEA Team for developing online application forms (for Personal Loan and Credit Cards) and testing the HTML forms for the required validation requested by the client.
- Preparation of Management Information System (MIS) for Citibank Australia and report the performance of banner creatives on their homepage developed by the company (www.citibank.com.au) on a weekly and monthly basis in the excel format.
- Preparation of review PPTs on the performance of the homepage creatives on Citibank Australia and providing recommendations for the same
- Preparation of customer mailer base
- Preparation of MIS (Management Information Systems) on customer traffic to the website.
- Generating offer banners and pop-ups for Citibank Website (Internet Banking Department).
- Preparation of Managerial and Enterprise level MIS.
- Managing operation of the Citibank Marketing Alert Platform.
Achieved 4th rank in the University Level