Riad Moustafa

Area Sales Manager
• Presented management with new strategies to increase sales of products, enlarge territory, and increase market share.
• Successfully managed to open new showrooms in (Madinah and Khamis Mushit) starting from nothing to the final stages of selling the kitchens.
• Coach and train the showroom team in sales and technical aspects, especially the new joiners to elevate their skills and improve the performance
• Market analysis skills and competitor activity to plan accordingly and improve the sales share, involved in the marketing activities to improve the brand image and drive new customers to the showroom

• Assessed costs and market levels by consulting with senior management and vendors to set prices of goods to maximize profits.
• As an exceptional leader with expertise in Kitchen operations, achieved amazing Result by implementing innovative strategies.
• Responsible for hiring and motivating 20-member team which resulted in producing sales of more than 15 M per year.
• Achieved sales amounting to more than 10 M over 2020 to accomplish 70% of company's sales goal.
• Adjusted sales procedures by tracking customer behavior, market trends, and current market share to realign company goals.

working as Area Manager for Burberry stores in Jeddah and supporting the District manager for Saudi and Bahrain in (Training, store operations, Marketing and strategy, planning for the seasonal stock for whole Saudi and Bahrain stores, customer’s feedback program elevation, planning for the yearly Budget for Saudi and Bahrain Stores
Maximize Sales and Profitability
Reduce store operating costs
Loss Prevention
Optimize Inventory
Increase in customer awareness on products
100% stock availability Retention of key talent Team Engagement
Advanced Knowledge of retail processes and retail industry
Advanced Knowledge of Merchandising
Stock Management and Inventory processes
Leadership skills
Result orientation
Teamwork & collaboration
Communication skills
Analytical skills
Planning and organizing skills
Customer service orientation
Coaching and mentoring skills
SAP Management

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

Manage large amounts of incoming calls
Generate sales leads
Identify and assess customers’ needs to achieve satisfaction
Build sustainable relationships and trust with customer accounts through open and interactive communication
Provide accurate, valid and complete information by using the right methods/tools
Meet personal/customer service team sales targets and call handling quotas
Handle customer complaints, provide appropriate solutions and alternatives within the time limits; follow up to ensure resolutionKeep records of customer interactions, process customer accounts and file documents
Follow communication procedures, guidelines and policies
Take the extra mile to engage customers

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

Conduct market research to find answers about consumer requirements, habits and trends
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Liaise with external vendors to execute promotional events and campaigns
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Undertake individual tasks of a marketing plan as assigned