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Rita Dahdah, English Copywriter

Rita Dahdah

English Copywriter·Freelancer

Lebanon

Bachelor's degree, Marketing Communications

Work experience

Total years of experience: 19 years, 4 months

English Copywriter

September 2011 - Present

Freelancer

Beirut, Lebanon

September 2011 - Present

Edited existing text and wrote new content for several publications, websites, blogs and brochures
•Worked with new and repeat clients in Beirut, Dubai, Doha, Port Harcourt, Lagos, New York and Athens
•Completed various types of written jobs for diverse industries, including fashion, food, health & beauty, nightlife, travel, construction, oil & gas, education, healthcare, telecom, the environment, energy, agriculture, boats and cars

Company industry:
Journalism
Job role:
Writing and Journalism

Fashion & Lifestyle Blogger

January 2009 - Present

theripertoire.com

Beirut, Lebanon

January 2009 - Present

•New blog currently under construction. Currently still very active on Instagram: @riri_dada
•Have been writing several highly interactive posts per day about fashion, beauty, relationships, travel, food, and places around town
•Have collaborated with several brands and designers worldwide, and especially in the Levant and Gulf States
•Have collaborated on capsule collections and limited edition pieces with Lebanese designers
•Have hosted and covered several events, as well as given live discussions

Company industry:
Journalism
Job role:
Writing and Journalism

English Copywriter

February 2015 - December 2015

Grey Worldwide

Qatar

February 2015 - December 2015

Created and edited content for several of their clients in the rail, banking, education, healthcare and lifestyle industries
•Worked on press releases, brochures, media articles and newsletters for the Qatari-based clients
•Translated copies from Arabic to English
•Met tight deadlines on an intensive workload

Company industry:
Advertising
Job role:
Design, Creative, and Arts

Freelance Stylist

July 2014 - December 2015

Freelancer

Beirut, Lebanon

July 2014 - December 2015

•Hold a Non-Credit Certificate from the Fashion Institute of Technology, New York, in Fashion Styling
•Special Magazine Fashion Editorials: August 2014, November 2014
•ABC Mall Square Fashion Show, 35 looks, November 2014
•Wardrobe consultancy for personal clients
•Styling several photo shoots, including mine

Company industry:
Fashion Design
Job role:
Beauty and Fashion

English Copywriter

October 2012 - February 2015

International Fairs & Promotions

Beirut, Lebanon

October 2012 - February 2015

Did the copyediting and copywriting for several exhibition websites, brochures, sales letter, email campaigns and marketing material
•Conducted market research on several Arab countries, then developed new content for market info
•Followed up with proofreading once content was added to the design templates
•Created several attention-grabbing slogans and taglines for events

Company industry:
Facilities & Property Management
Job role:
Writing and Journalism

Arabic Copywriter

August 2013 - January 2014

Upstream

Greece

August 2013 - January 2014

•Did the translation and copywriting for an SMS lottery campaign, 100 Days, 100 Prizes, which took place across Lebanon
•Came up with strategies and generated creative short messages and questions to grab the readers’ attention
•Assisted in launching and following up on the entire campaign, which was a nationwide success

Company industry:
Telecommunications
Job role:
Writing and Journalism

Lifestyle Editor & Columnist

June 2010 - August 2012

BeirutNightLife.com

Beirut, Lebanon

June 2010 - August 2012

•Wrote a weekly satirical column titled “La Wlooo” with up to 8000 unique views per article
•Wrote weekly restaurant reviews and occasional nightlife posts
•Wrote weekly entries about fashion and beauty
•Wrote daily posts about cinema, music news and celebrity gossip
•Wrote articles about tourism around Lebanon
•Wrote press releases and reviews about events and new venues in town
•Did a lot of PR work while promoting several events, venues and products
•Contributed as an editor on three issues of the “Lebanon in Review” annual magazine

Company industry:
Hospitality & Accomodation
Job role:
Writing and Journalism

Editor-in-Chief

November 2010 - June 2012

DineOutLebanon.com

Beirut, Lebanon

November 2010 - June 2012

•Wrote restaurant reviews twice a week
•Wrote articles about food trivia and etiquette
•Wrote Press Releases about new restaurants opening around the country

Company industry:
Journalism
Job role:
Writing and Journalism

Fashion Editor

October 2011 - March 2012

PastelCreations.com

Beirut, Lebanon

October 2011 - March 2012

•Researched and suggested several fashion topics
•Wrote posts about Fashion mistakes, trends, How-to’s; health and beauty entries; travel entries about hidden locations around the globe

Company industry:
Fashion Design
Job role:
Writing and Journalism

Owner & General Manager

January 2010 - January 2011

Book Your Beirut

Beirut, Lebanon

January 2010 - January 2011

*Was put on hold right before launch*
•Did the business plan, pricing strategy, and preliminary studies for this real estate brokerage company that also provides services and a concierge for its customers
•Registered the name and the company
•Created logo and assisted on development of website
•Finalized all legal contracts with lawyer; coordinated between the property owners and tenants with regards to rental or sale
•Searching and finding good deals on apartments and on service providers, all of which will be offered to the tenants

Company industry:
Real Estate
Job role:
Management

Editor, Sub-Editor & Translator

May 2010 - June 2010

Eleganté Magazine

Beirut, Lebanon

May 2010 - June 2010

•Translated and paraphrased several interviews from Arabic to English
•Wrote the headlines, straps, captions, readthroughs, and checked the style of writing to make sure it was in tune with the rest of the magazine

Company industry:
Publishing
Job role:
Translation

Design & Marketing Executive

June 2007 - June 2009

Europtima International

Beirut, Lebanon

June 2007 - June 2009

Worked between the Casablanca and Beirut office
•Assisted the Business Development Director by conducting research on the market and on the different sectors of the real estate industry
•Collected, updated, and coordinated the entire group’s project information and client database
•Wrote and designed the press releases, newsletters and advertisements
•Assisted in organizing several internal and external events in Lebanon, Morocco, France, the UAE, and Poland
•Designed and produced promotional items, new stationery, corporate brochures, practice profiles, and sector references for 12 offices
•Liaised with a web developer to create two company websites, and was in charge of all regular website updates
•Created design and content for the marketing material of three mega projects in Morocco
Design & Marketing Executive - Support Office

Company industry:
Construction & Building
Job role:
Marketing and PR

Design & Marketing Executive

June 2007 - June 2009

Optimum Holding

Beirut, Lebanon

June 2007 - June 2009

•Reported directly to the Chairman and CEO of this real estate investment vehicle, which owns nine companies including Europtima International
•Redesigned and produced logos, stationery and the corporate brochure, in which I also copyedited the entire content
•Worked with a web developer to create a new corporate website, as well as copyedit its entire content
•Reclassified and updated all the project and client information, and designed new presentations for clients and colleagues
•Assisted in preparing bids for several successful projects worth $30 Billion
•Organized vacations, outings, and gala dinners for Platinum and Gold Clients

Company industry:
Business Consultancy Services
Job role:
Marketing and PR

PR & Marketing Coordinator (Internship)

February 2007 - May 2007

Abed Mahfouz Haute Couture

Beirut, Lebanon

February 2007 - May 2007

Coordinated with Media vehicles regarding press releases and editing of the Alta Roma TV fashion show
•Assisted on a marketing plan for the soon to come Pret-a-Porter line
•Organized a fashion show and gala dinner event in the Phoenicia Intercontinental Hotel
•Wrote the press releases for the collection at the fashion show in Rome

Company industry:
Fashion Design
Job role:
Marketing and PR

Education

Notre Dame University

January 2007

January 2007

Bachelor's degree, Marketing Communications

Lebanon

GPA (point): 3.2 out of 4

GPA (point): 3.2 out of 4

accredited by the IAA emphasis on PR
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Skills

English
Expert
English
Expert
Blogging
Expert
Blogging
Expert
Adobe Creative Suite
Expert
Adobe Creative Suite
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Written English
Expert
Written English
Expert
BROCHURE DESIGN
Expert
BROCHURE DESIGN
Expert
COM
Expert
COM
Expert
CONTENT MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
EDITING
Expert
EDITING
Expert
FASHION
Expert
FASHION
Expert
MARKETING
Expert
MARKETING
Expert
NEWSLETTERS
Expert
NEWSLETTERS
Expert
PRESS RELEASES
Expert
PRESS RELEASES
Expert
English
Expert
English
Expert
Blogging
Expert
Blogging
Expert
Adobe Creative Suite
Expert
Adobe Creative Suite
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Written English
Expert
Written English
Expert

Languages

Arabic
Expert
English
Expert
French
Expert

Hobbies

  • reading
  • photography
  • traveling
  • drawing
  • writing
  • singing