AREA SALES MANAGER
PRISMA GARMENTS PVT LTD
Total years of experience :22 years, 8 Months
Analysing business performance and trends in market drive sales with high conversion of all products through
effectively following the sales process, ultimately resulting in a positive impact to the occupancy and profitability
for the region.
• Accountable for managing the sales performance of each store and team member, ensuring maximized
productivity and results; while providing consistent feedback, coaching, training and performance management as
needed.
• Understanding the retail competition and communicate, merchandise and promotional opportunities to the team.
• Ensuring compliance with SOP’s, policy, procedure & discipline. Ensure all stores are held accountable to basic
operation standards and expectation
• Support effort in Recruitment, training, development, accountability and succession of high performing
employees.
• Owing P&L for the business line and driving cost optimization.
• Planning, building and nurturing the resources, leadership & processes for delivery of the annual plan.
• Coordinating both pre-sale and post-sale activities.
• Overseeing budgets and meetings with Store Managers & Retail Manager.
• Keeping all areas of the business working efficiently together and ensuring a positive can-do attitude along the
board
LANDMARK GROUP - 2015 TO 2017
• Managing a store of around 51939 sq fts with 4 Concepts all together under 1 roof, drives sales with high conversion of all products through effectively following the sales process, ultimately resulting in a positive impact to the occupancy and profitability with the turnover of 112 million Saudi Riyals p.a.
• To maximize sales & profitability of the business & turnover in line with the company.
• Administration/ Cash management of the entire store for all the concepts.
• Efficient of handling day to day operations of all departments in the store.
• Implement, develop & maintain operational standards, through best practices leading to standardization of system.
• Shrinkage & Loss prevention control of store.
• Monitor inventory management system and ensure merchandising maximizes sales.
• Managing internal expenses at the budgeted level & control the same as per the management expectations.
• Training/development & succession planning as required for in house staff & managing outsources supervisors & staff.
• Deliver high quality customer service to ensure customer delight & satisfaction, develop good & strong relationship with customers.
• Maintaining weekly reports, accounting, cash, meetings, trainings & SOP.
To maximize sales & profitability of the business & turnover in line with the company.
• Ensure that a dynamic selling approach is adopted in all stores.
• Input to sales forecast and expense budgets for stores. Monitor sales and control costs with budgetary guidelines
• Ensure promotions are implemented according to guidelines and that local / seasonal promotional opportunities
are identified and maximized.
• Ensure all stores adopt best customer service and selling practices. Follow up on customer service reports.
• Ensure adherence to all company procedures and Store Managers are aware of their legal responsibility to high
potential areas of risk to the company.
• Authorize expenses and capital purchases. Follow up on maintenance requirements where ever appropriate.
• Identify store training and development in conjunction with HR and regional office.
• Communicate relevant information in a positive and constructive manner regarding all areas of the business
• Maintain a regular contact with stores through, weekly store visit and report, Retail and store meeting, weekly
performance reviews; provide feedback on relevant areas of improvement, Monthly report on activities and
forecasts.
• To assist and participate in projects impacting the position on the employees of the company
Responsible for sales & merchandising, understand the requirements from the customers and provide
feedback/inputs on trends in market.
• Possess good product knowledge and fashion consultancy to customers, and drive sales.
• Indenting, raising purchase order for stocks & maintaining inventories
• Efficient of handling day to day operations of all departments in the store.
• Implementing plans so as to achieve the set targets. Develop & implement strategy for suggestive/assertive
selling.
• Managing a team of Customer Service personnel, more importantly lead and motivate the team.
• Provide inputs on visual merchandise & training required for the team.
• Deliver high quality customer service to ensure customer delight & satisfaction, develop good & strong
relationship with customers.
• Maintaining weekly reports, accounting, cash, meetings & SOP.
RETAIL OUTLET MANGER
Examining each section of the store on a daily basis and rating their performances.
• Encouraging and motivating subordinates with various techniques.
• Maintaining a great deal of customer-oriented work environment throughout the store.
• Monitoring the routine business statistics and preparing standard reports for higher management.
• Proficiency in periodic report generation, MIS and other computer aided office tools.
• Inspect section wise work quality and individual performances for employees.
• Prepared detailed reports of the daily business and assist the
Responsible for sales & merchandising, training & behaviour of staff.
• Develop & implement strategy for suggestive/assertive selling.
• Co-ordinate with Store Manger & ensure right & sufficient products are on shelf.
• Managing a team of Customer Service personnel, more importantly lead and motivate the team.
• Deliver high quality customer service to ensure customer delight & satisfaction, develop good & strong
relationship with customers
Greeting the guest & taking beverage order’s suggesting drinks of the day.
• Taking orders & serving the guest till the end of their meal.
• Maintaining the hygienic condition of the restaurant.
• During the peak hours checking the dining area, refilling the drink of the guests.
• Performing the opening and closing duties.
• Trained by Miss. Cathay Murphy & Jeff Dhillon (Co-op Training Manager from Brinker International U.S.A.)