Ronit Saha

Led implementation of targeted marketing campaigns, increasing bidding activity by 5% and buyer engagement by 10% Spearheaded market research initiatives, expanding buyer network by 10% and diversifying revenue streams Drove performance improvement strategies, resulting in 7% increase in sales conversion rates Owned Hardlines category, resulting in 12% revenue increase and 5% profitability improvement Mentored and led a team of sales professionals, fostering a culture of excellence and accountability

Strategically launched 500+ product networks across various categories, driving category growth and market share Led Private Brands Sourcing Team, taking ownership of 1500+ exclusive product launches and portfolio optimization Initiated and owned product localization strategy, personally scouting over 300 vendors to improve supply chain efficiency and reduce costs Developed and implemented price benchmarking, providing strategic insights for data-driven decision making Owned multiple product categories under Hardlines and Consumables for Amazon Private Brands undertaking responsibility for product development, project management and quality assurance.

Executed warehouse and commodity audit processes for over 1000 warehouses, ensuring compliance and risk mitigation Initiated and managed recovery audits for commodities valuing over 100 million INR, demonstrating financial acumen and attention to detail Led the onboarding of 100+ new warehouses under collateral management and trade facilitation category, expanding operational capacity and revenue potential Owned quality control processes, conducting quantitative and qualitative verification of agri and non-agri commodities to ensure product safety and maintain brand reputation