Aftermarket Sales Engineer (Assistant Manager)
Al Futtaim Auto And Machinery Company - Famco UAE
Total years of experience :15 years, 5 Months
• Responsible for the Direct- Sales of spare parts, workshop services and other Aftermarket products.
• Review of the master customer list and revive old contacts and increasing sales through the existing customers
• Developing new channels and products to increase sales which is currently ongoing
• Focus on contacting Fleet Customers with very old units to buy genuine Volvo parts and lubricants
• Recommending and developing Parts Campaign for the clients in Dubai to increase sales
• Responsible for the Parts Pricing for the Key Customers and providing market intelligence report to the management
• Preparing study materials and literature for clients to increase awareness about using genuine parts in their vehicles.
• Promoted to the designation of Senior Parts Sales Supervisor with dual responsibility of Dubai Domestic Market and Export sales.
• Generate new leads for domestic markets and design new marketing strategies to improve sales and product visibility in close discussion with the Principals.
• Took over the Inventory management for both Al Quoz & Export Branch and created projection models for Tata and Daewoo Truck parts.
• Focus of improving Customer Satisfaction by providing customer specific solutions to improve efficiency. Streamlined the CSI for the department by linking it with the KPI of Renault & UD Trucks.
• Provide regular customer target list to the retail staff to focus on whose sales have dropped in comparisons to previous years and review the performance
• Track the payments due from clients and suggest credit increases or decreases based on sales
• Analyse parts sales and product movement for all brands and suggest order lists to inventory based on trends
• Negotiate with principles for special pricing for bulk deals for export or key clients to promote sales of genuine parts.
• Prepare the annual budget for Al Quoz & Export branch considering the current performance, manpower, market conditions, etc to the Aftersales Manager for approval
• Working on increasing the digital footprint of United Diesel through social media and online advertisements.
• Planning and executing travel plans outside UAE for business development by focusing on newer markets.
• Awarded the additional responsibility of the Export department for United Diesel LLC alone for all the brands
• Reinitiated contacts with old clients and developed strong relations with the existing clientele
• Developed new sales channels and negotiated a deal with US Army to be an Exclusive Supplier for Spare Parts for LOGCAP in Afghanistan, Iraq, Etc. 30% of the Sales in 2017 was through this channel.
• Steadily increased the Sales and Profit Margins of the export department single handedly from a non performing department to a High Performance branch
• Closed atleast 1 major deal worth AED 1 Million every quarter and achieved the GP targets for the month. Achieved 94% of the set GP target given to Export in 2017
• Extensive market analysis of Price Variance between Genuine and OEM parts available in the market and taking corrective action to improves sales and generate new product lines. Helped in generating new product lines with increased sales by atleast 3% every month.
• Travelled to Ethiopia, Kenya and Djibouti for Business Development in 2018 and brought in 11% additional Sales in 1st Quarter of 2018 with revamped pricing strategy and new product lines.
• Developed new customer database for East and Central Africa with addition of a new client every 2 weeks based on country.
• Signed a Master Service Agreement (MSA) with a new client based in Congo for their complete requirements of Spare Parts for their 200+ Fleet of Trucks and Buses which are used in mining.
• Negotiating a deal with one of the world’s biggest Oilfield Service Company for supply of Spare Parts to Iraq having 50+ trucks.
• Achieved 83% of the GP target for 2018 YTD in the current market scenario
• Working as a Parts and Service Sales Representative (PSSR) for Renault, Tata, Tata Daewoo, Nissan UD and Nissan Forklift.
• Handling the entire region of Dubai for the sales and marketing activities
• Creating the marketing strategy for spare parts in consultation with the spare parts manager and the principles.
• Additionally, handling the export sales for the company in GCC and Africa.
• Responsible for the Parts Pricing for the Key Customers and providing market intelligence report to the management
• Assisting the Spare Parts Manager in the evaluating the KPI's set for the sales executives
• Planning sales campaigns and promotions for the sale of Renault Spare Parts in consultation with the after market sales team of Volvo Group Middle East (VGME)
• Heading and responsible for all the sales campaigns and promotions held in Dubai, Sharjah and the entire Northern Emirates.
• Working in co ordination with the After Market Sales Managers of Renault Trucks and Tata Motors to plan and increase market share.
• Preparing study materials and literature for clients to increase awareness about using genuine parts in their vehicles.
• Handling the High Value Customers based in UAE and Abroad.
• Converting potentials into customers by preparing an attack plan in coordination with the various departments.
• Responsible for increasing the sales volume from new and existing customers in terms of GP.
• Training and supporting the outdoor sales executives of Dubai, Sharjah and Northern Emirates
• Started the operations in Western Region, Abu Dhabi for my company from 1st June 2013 for the Sales of Spare Parts for Iveco, Kawasaki, Tadano, Astra, Mitsubishi, New Holland and Tata.
• Also handling the sales and promotion of the newly acquired dealership of Tyres and Batteries.
• Responsible for achieving the Branch Sales Targets and the Branch Operations for the entire Western Region, Abu Dhabi
• Visit the clients on a regular basis and develop long term relationships and also find new clients to expand the scope of our business.
• Identify the market demands in terms of untapped potential business and submit reports to the management to take necessary decisions.
• Review the Key Performance Indicators on a monthly basis and take appropriate actions after consulting the Parts Manager.
• Handle the Staffing Requirements of the branch and review the performance of the staff regularly.
• Handle all the customer complaints and issues and resolve them immediately.
• Handled the Entire Export Sales of my company for the sale of spare parts of Iveco, Kawasaki, Tadano, Astra, Mitsubishi, New Holland and PM crane.
• Handled all the overseas enquiries and gave the customers quotations and followed them up to convert them to sales through negotiations if required.
• Revived the exports sales of my company for the financial year 2012-13 by achieving an Annual Sales of 8.25 Million Dirhams.
• Prepared all documentation to be sent along with the shipments and got clearances from the necessary departments.
• Ensured that proper packing and placements of the parts are done when the shipments are to be sent.
• Negotiated with forwarding companies to provide the most competitive rates for the shipments and henceforth, cutting the costs of our process.
- Started my own venture called Chillax which was an entertainment lounge for the families and kids in Hyderabad, India which had Video Games, Board Games, Snacks and a Get Together area for parties.
- Single handedly started the venture from a scratch by doing the interiors, to purchase of materials and also running the operations.
- Managed all the finances of the venture and submitted reports to the partner on a monthly basis.
- Marketed the lounge through various schemes and promotions through both online and print media.
- Responsible for the smooth operations of the Front Desk, right from the time of check in to check out.
- Handled all the guest queries and requirements during their stay.
- Performed all the duties of the Lobby Manager from April 2009 to September 2009.
- Crisis handling was a regular part of the job profile where all the issues created by the customers in the hotel had to be handled by me.
- Submitted Daily Reports to the Front Office Manager regarding Occupancy and Sales.
- Trained the staff on Customer Handling, Inter Personal Skills and Guest Interactions.
- Passed with 2nd Rank in the University for Human Resources Specialisation. - Was President of the Human Resource Club which was founded by my batch called COHREA.
- Finished with Distinction in the University and was pursuing MBA side by side. - Member of Student Council for 2 years successively
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